Paper company plans park for a blighted city corner

August 18, 2011
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Highland Vicinity ParkConstruction has begun on a new neighborhood park at the northwest corner of 29th Street and Capitol Avenue, Highland Vicinity Parka vacant parcel that was once home to a filling station. The $75,000 project is a partnership of Idaho-based paper and packaging company Boise Inc., Keep Indianapolis Beautiful and the Alliance for Community Trees. Boise chose the corner as its first foray for an initiative called Project Up, which aims to turn "distressed urban spaces into parks for relaxation, reflection and rejuvenation." The effort is funded out of sales of the company's Aspen line of multipurpose recycled paper. The Highland Vicinity Park will include a variety of trees and other plants, a new pathway, benches and a unique shade structure made of roof fabric from the RCA Dome. The site is in a primarily residential neighborhood a few blocks southwest of the Children's Museum of Indianapolis. The intersection's northeast corner, also formerly home to a gas station, now contains several trees, which Keep Indianapolis Beautiful planted a few years ago. The park is scheduled for dedication on Sept. 24. The architect is locally based Synthesis Inc., and the shade structure is being designed by the locally based group People for Urban Progress. The Near North Development Corp. cleaned up both sites using city and state brownfield grants.

(Images: Google Street View and Boise Inc.)

  • Cool idea
    It is great to see this kind of investment. The general concept sketch looks cool. I hope they can improve the bus stop as well.
  • daddy likey
    looks good, need more of these.
  • Location
    It appears that the park will be located southeast of the TCMI, not southwest as this story states.
  • Location
    Richard: It's definitely southwest. Look at a map.

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  1. With Pence running the ship good luck with a new government building on the site. He does everything on the cheap except unnecessary roads line a new beltway( like we need that). Things like state of the art office buildings and light rail will never be seen as an asset to these types. They don't get that these are the things that help a city prosper.

  2. Does the $100,000,000,000 include salaries for members of Congress?

  3. "But that doesn't change how the piece plays to most of the people who will see it." If it stands out so little during the day as you seem to suggest maybe most of the people who actually see it will be those present when it is dark enough to experience its full effects.

  4. That's the mentality of most retail marketers. In this case Leo was asked to build the brand. HHG then had a bad sales quarter and rather than stay the course, now want to go back to the schlock that Zimmerman provides (at a considerable cut in price.) And while HHG salesmen are, by far, the pushiest salesmen I have ever experienced, I believe they are NOT paid on commission. But that doesn't mean they aren't trained to be aggressive.

  5. The reason HHG's sales team hits you from the moment you walk through the door is the same reason car salesmen do the same thing: Commission. HHG's folks are paid by commission they and need to hit sales targets or get cut, while BB does not. The sales figures are aggressive, so turnover rate is high. Electronics are the largest commission earners along with non-needed warranties, service plans etc, known in the industry as 'cheese'. The wholesale base price is listed on the cryptic price tag in the string of numbers near the bar code. Know how to decipher it and you get things at cost, with little to no commission to the sales persons. Whether or not this is fair, is more of a moral question than a financial one.