Graham Watson, Joey Chandler and Katie McInerney were at the Colts-Jaguars game Sunday as part of an Associated Press Sports Editors diversity fellowship weekend. The first lesson for Watson and Chandler might be to appreciate diversity in all its forms.
Seven years into a 20-year agreement, Lucas Oil Products founder Forrest Lucas thinks his company has already gotten its money’s worth from the $121.5 million naming rights deal for the Indianapolis Colts’ home. Or at least nearly so.
Ten days after launching his company selling goods commemorating the New England Patriots' and Tom Brady's part in a football deflating scandal, Mike Lieber has gotten coverage in the Boston Globe, New York Times, Wall Street Journal and ESPN.
Bolstered by the emergence of all-star quarterback Andrew Luck and the billing as a legitimate Super Bowl contender, the Indianapolis Colts signed 25 new sponsors expected to add a low seven-figure sum to the team's coffers.