Ten days after launching his company selling goods commemorating the New England Patriots' and Tom Brady's part in a football deflating scandal, Mike Lieber has gotten coverage in the Boston Globe, New York Times, Wall Street Journal and ESPN.
Bolstered by the emergence of all-star quarterback Andrew Luck and the billing as a legitimate Super Bowl contender, the Indianapolis Colts signed 25 new sponsors expected to add a low seven-figure sum to the team's coffers.
Damar Services Inc. is launching an innovative program to make outings to public attractions more enjoyable for people with autism and other behavioral or developmental disabilities, and local sports organizations are taking the lead in implementing it.
Pacers' all-star forward Paul George is featured in three new TV ads this month. CAA Sports, which represents George, said not a single prospective or current sponsor backed away from George after a serious leg injury in August.