The Score

Welcome to The Score, your place for hard-hitting sports business news, fast-breaking updates and fuel-injected debate.  Buckle up.  I'm your host, Anthony Schoettle, IBJ sports reporter.

IndyCar Series takes center stage in latest Will Smith movie

Leading up to the Feb. 27 opening of the movie "Focus," several IndyCar Series race markets hosted private screenings organized by Warner Bros. Show cars will be present at screenings and IndyCar drivers are introducing the film in major markets.
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Mazda ad campaign torches local racing icon

When Mazda wanted a real-life safety pioneer for its TV commercials, it turned to local resident and motorsports safety savant Bill Simpson. The publicity couldn't come at a better time for Simpson, who just went to market with his latest creation—a football helmet.
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Indiana Motorsports Association runs out of gas

The closing of the Indiana Motorsports Association will leave a void in the market, said its executive director, Tom Weisenbach. The IMA's formation in 2005 was much ballyhooed by then Gov. Mitch Daniels and myriad motorsports companies.
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Local marketing firm signs big deals in NASCAR, F1

Zionsville-based Just Marketing International recently signed a groundbreaking deal to usher a huge Chinese TV maker into NASCAR and bring Epson back to Formula One.
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Speedway president promising higher speeds, attendance this May

With the new aero kits hitting the Indianapolis Motor Speedway's famed oval for the first time this May, IMS President Doug Boles said new track records are a real possibility. The current speed record has stood since 1996.
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Gordon playing nice, but NASCAR rules are hurting his legacy

NASCAR's postseason format has cost Jeff Gordon three series championships. He might be biting his tongue, but the former Pittsboro resident is saying all the right things about the series' direction.
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Speedway president recalls Jim Harbaugh jumping into IndyCar brawl

Indianapolis Motor Speedway President Doug Boles remembers San Francisco 49ers coach Jim Harbaugh as a guy who was "the ultimate team player" who was quick to stand up for his guys.
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Miles promising higher speeds, more excitement next year in IndyCar

Hulman & Co. CEO Mark Miles is promising the new aero kits will push speeds higher next May at Indy, but also make the cars less likely to go airborne. He's bullish that attendance and TV ratings will go up series-wide next year.
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IndyCar TV ratings up, sponsors want more

Although television viewership of IndyCar Series races is still lagging far behind what most sponsors and potential sponsors would like to see, there is cause for some optimism in the open-wheel paddock.
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Finding Jim Nabors' replacement no easy task for Indianapolis Motor Speedway

While some followers of the Indy 500 want a Hoosier such as John Mellencamp or Sandi Patty to sing "Back Home Again in Indiana" before the big race, IMS officials won't limit the search to those with Indiana roots.
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