Colts climb NFL valuation ladder

September 11, 2008
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footballLucas Oil Stadium has pushed the Indianapolis Colts into the upper echelon of the National Football League in terms of team value. The team jumped from 21st most valuable team last year to eighth among 32 NFL teams this year, according to Forbes Magazine’s annual NFL team valuation.

Forbes valued the Colts at $1.08 billion, a significant jump from last year’s $911 million. Only the New York Jets and New York Giants had bigger percentage gains than the Colts. Those two teams will be moving into a new $1.3 billion stadium in 2010. No team had a bigger ratings jump than the Colts.

The Dallas Cowboys, who will move into a new stadium next year, were rated most valuable at $1.61 billion. The Washington Redskins were second with a $1.54 valuation, followed by the New England Patriots at $1.32 billion, New York Giants at $1.18 billion and New York Jets at $1.17 billion. The Houston Texans at $1.13 billion and Philadelphia Eagles at $1.12 billion are the other teams ahead of the Colts. The Chicago Bears at $1.06 billion and Baltimore Ravens at $1.06 billion round out the top 10.

The average NFL team is now worth more than $1 billion, marking the first time any professional sports league has passed over that barrier. The 2008 average, according to Forbes, is $1.04 billion, up 8.7 percent from last year. When Forbes first started valuing NFL teams 10 years ago, the average team valuation was $288 million. Forbes said the valuations are calculated using multiples of revenue based on historical transactions.
  • How nice for Mr. Irsay.
  • This is the ebb and flow of valuations based on how recently a new stadium comes on board (all lots of new revenue). The Colts will gradually slip down the rankings for the next 20+ years until another stadium is built. Read the article for who jumped in the rankings - the guys with new stadiums. As other teams get new stadiums over the next 10-20 years, they will in general leapfrog the Colts.

    Hey, the increase for the Colts is ONLY $169 million, or 19%. He doesn't get to spend that money unless he sells, which he never will.
  • I wonder who is at the bottom of the list?
  • The Minnesota Vikings, according to Forbes have the least valuable team, with a valuation of $839 million. Oakland is next from the bottom at $861 million. Another interesting note, the Colts revenue grew from $184 million last year to a projected $203 million this year.
  • That was the whole point of the new stadium from the City's point of view. We were in a multi year contract that required us to guarantee the Colts were in the middle of the pack in revenue. The cost to the City would have been $15 to $20 million a year out of the taxpayers pockets. The City struck a new deal with Irsay for the stadium in exchange for a 30 year contract that gave him more profits from the stadium. If all the numbers in the above post are right, the amount of money he is getting is in line with what we would have had to pay him. His revenue should grow as should the City's as the new CC comes on line and more conventions are attracted to the City.
  • Maybe city leaders should be tapping into Mr. Irsays good fortune to promote the city and attract significant non-Colts events/conventions to the stadium and convention center to help cover the taxpayers projected $10+ million annual operating deficit.
  • Or Nick we let Irsay continue to market the stadium and Indy for those events. He has shown he has a nack for promotions and sales. His deals for naming rights shows that. It is in his best interest to bring as many events as possible to the Stadium and Indy benefits as well. Let him get to work and I think you will see him do wonders for himself and the City.

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