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Advertising
Online 'daily deals' coupons transform local advertising
December 11, 2010
Cory SchoutenA big-dollar offer from Google for Groupon—the undisputed king of a U.S. daily deal industry already worth $2.5 billion
a year—has emboldened an armada of coupon competitors looking to grab a piece of the fast-growing market.
MorePrinter suing Indianapolis Woman publisher for $271K
December 10, 2010
Scott OlsonMignone Communications claims Weiss Communications, which publishes Indianapolis Woman, owes it $271,196 for printing
costs dating to November 2007.
MoreCelebrity TV ads tout Allison Transmission
November 27, 2010
IBJ StaffA Chevrolet campaign could make the Speedway-based manufacturer more of a household name.
MoreAd Age: Steak n Shake seeking new agency
November 23, 2010
IBJ StaffTwo years and at least two advertising agencies after ending a long-term advertising deal, Steak n Shake is reviewing pitches
from agencies interested in its business, according to a report from industry publication Advertising Age.
MorePromotus Advertising wins state tobacco cessation account
November 20, 2010
IBJ StaffThe Indiana Tobacco Prevention and Cessation account is worth $1.6 million to the minority owned agency.
MoreWTHR's status as TV news leader starting to erode
November 13, 2010
Anthony SchoettleAd buyers are watching the November sweeps period to see if the NBC affiliate bounces back from recent periods when it lost
ground in the ratings.
MoreSports teams spend millions on latest in digital signage
November 6, 2010
Anthony SchoettleThe omnipresence of electronic devices in today’s society has changed the rules of the game for operators of sports
stadiums, triggering an arms race to see who can have the biggest jumbotron, the longest ribbon board and the most eye-popping
digital displays.
MoreVeteran local ad exec Pearson lands on his feet after closing firm
September 25, 2010
Anthony SchoettleAfter industry "paradigm shift," the man behind some of the city's most memorable campaigns is working for a small agency.
MoreYoung & Laramore wins Indiana Farm Bureau account
September 4, 2010
IBJ StaffYoung & Laramore “will embark on a brand positioning assignment, and will handle all advertising and marketing communications”
for the insurance company.
MoreMZD Advertising expands with franchising division
August 14, 2010
Anthony SchoettleMZD Advertising is stepping outside the realm of traditional agency work to grow its revenue stream. In the process, it’s
attempting to bring a new form of auto racing to Indianapolis.
MorePublicis snags three clients, expects strong 2010
August 14, 2010
IBJ StaffThe Indianapolis agency has scored a string of new accounts, and company officials say revenue will be up this year.
MoreAd firm unit studies impact of social media on movie biz
July 10, 2010
Anthony SchoettleAt a time many local advertising agencies are struggling, one firm is growing with an unusual new division aimed at measuring
the effects of social media on movies and actors. Bradley and Montgomery late last summer launched Fizziology as a stand-alone
enterprise.
MoreStartup shoots for better Craigslist
July 10, 2010
Chris O'MalleyZankit, on online classified ad firm that thinks it has a better solution than Craigslist, was hatched only last month and
plans a late-July launch. It’s the product of six strangers who met at Indianapolis Startup Weekend just last month.
MorePearson ad agency closing after more than three decades
July 6, 2010
Scott OlsonCEO Ron Pearson attributed the decision to the difficult economic conditions. The firm was hit particularly
hard in 2007, when it lost a $20 million HHGregg advertising account.
MoreJMV already boosting The Fan's ad revenue
June 15, 2010
Anthony SchoettleEven before ratings arrive, WFNI-AM 1070 officials said they have signed two major advertisers this month due to the recent
hire of new afternoon host JMV.
MoreColes Marketing lands account for gardening firm
May 1, 2010
The locally based firm will serve as the ad agency for SteadyGro, which aims to optimize soilless plant growth.
MoreMZD lands tourism account for Hendricks County
April 17, 2010
IBJ StaffSeventeen agencies submitted proposals for the account.
MoreLive Nation seeks dismissal of Murat lawsuit
April 16, 2010
Kathleen McLaughlinBeverly Hills, Calif.-based entertainment company says lease gives it the right to change venue's name to Old National Centre.
MoreIndianapolis Colts owner Irsay appears in Toyota TV commercial
April 10, 2010
IBJ StaffThe TV ads are being launched as the Japanese car maker tries to recover from the public relations hit it took following a
massive recall earlier this year.
MoreAnswer to Murat's naming-rights fight likely to be found in lease
March 30, 2010
Kathleen McLaughlinThe Murat Temple Association, a Shriners affiliate that owns the iconic building, is suing Live Nation and Old National Bank
over a naming-rights deal announced March 16.
MoreShriners sue Live Nation, Old National over Murat renaming
March 29, 2010
Kathleen McLaughlinThe Murat Temple Association is a Shriners affiiate that owns the Murat Centre, which on March 16 was renamed the "Old National
Centre" in a three-year deal between the bank and Live Nation.
MoreSales slowdown prompts biz model change at Weblink
March 20, 2010
Chris O'MalleySoftware maker took abrupt turn into advertising for its customers when recession threatened.
MoreIndians ready to score with Comcast, Brighthouse TV deal
March 6, 2010
Anthony SchoettleA full season of televised games will give franchise a platform to promote attendance at Victory Field.
MoreYoung & Laramore recaptures Stanley Steemer account
February 27, 2010
IBJ StaffThe deal is no small coup. According to industry insiders, Stanley Steemer spends $50 million to $60 million in advertising
annually.
MoreNorwood moving to Florida; Indianapolis losing 99 jobs
February 24, 2010
Scott OlsonNorwood Promotional Products is departing Indianapolis for Clearwater, Fla., as part of a larger consolidation undertaken
by the company's parent, Bic Graphic USA.
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It's also across the street from Fogo de Chao and Morton's....
Yep, the haters are trying to make good news bad. I guess it is hard to get people to believe the series is dying when they are gaining new sponsors.
David Copperfield! I remember watching his specials on TV when I was little.
Don't forget this is next to an MMA gym, a pawn shop, and some abandoned spaces.
Good project for Zionsville - A group who has owned the property for many years has waited and worked patiently to bring highest and best use development to a major corridor, and mix that in with the great downtown you have. Win Win. All the Best to Pittman Partners and Zionsville.