Agencies

Washington, D.C., public relations firm expands in Indy

March 5, 2011
 IBJ Staff
Vox Global, a national strategic communications and public relations firm, recently opened an office here.
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Local ad agency wins Scotts account

January 10, 2011
Young & Laramore will coordinate national ad campaigns for the Marysville, Ohio-based Scotts LawnService. With 46 employees, Y&L is the third-largest ad agency in Indianapolis.
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Caldwell VanRiper names new president, predicts stronger 2011Restricted Content

December 18, 2010
Anthony Schoettle
Former Finish Line executive Kevin Flynn is now a partner and will handle the agency's day-to-day operations, taking over from Paula MacVittie.
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Online 'daily deals' coupons transform local advertisingRestricted Content

December 11, 2010
Cory Schouten
A big-dollar offer from Google for Groupon—the undisputed king of a U.S. daily deal industry already worth $2.5 billion a year—has emboldened an armada of coupon competitors looking to grab a piece of the fast-growing market.
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Ad Age: Steak n Shake seeking new agency

November 23, 2010
 IBJ Staff
Two years and at least two advertising agencies after ending a long-term advertising deal, Steak n Shake is reviewing pitches from agencies interested in its business, according to a report from industry publication Advertising Age.
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Promotus Advertising wins state tobacco cessation account

November 20, 2010
 IBJ Staff
The Indiana Tobacco Prevention and Cessation account is worth $1.6 million to the minority owned agency.
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Veteran local ad exec Pearson lands on his feet after closing firmRestricted Content

September 25, 2010
Anthony Schoettle
After industry "paradigm shift," the man behind some of the city's most memorable campaigns is working for a small agency.
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Young & Laramore wins Indiana Farm Bureau account

September 4, 2010
 IBJ Staff
Young & Laramore “will embark on a brand positioning assignment, and will handle all advertising and marketing communications” for the insurance company.
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Publicis snags three clients, expects strong 2010

August 14, 2010
 IBJ Staff
The Indianapolis agency has scored a string of new accounts, and company officials say revenue will be up this year.
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Hetrick to handle marketing for veterinary association

July 31, 2010
 IBJ Staff
The Indiana Veterinary Medical Association hired the local agency to develop a new branding and identity campaign.
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Ad firm unit studies impact of social media on movie biz

July 10, 2010
Anthony Schoettle
At a time many local advertising agencies are struggling, one firm is growing with an unusual new division aimed at measuring the effects of social media on movies and actors. Bradley and Montgomery late last summer launched Fizziology as a stand-alone enterprise.
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Pearson ad agency closing after more than three decades

July 6, 2010
Scott Olson
CEO Ron Pearson attributed the decision to the difficult economic conditions. The firm was hit particularly hard in 2007, when it lost a $20 million HHGregg advertising account.
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MillerWhite Marketing nabs Indiana State job

July 3, 2010
 IBJ Staff
The firm was selected over another Indiana firm, a Texas firm and two Washington, D.C., firms to redesign the university's magazine.
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MZD wins account to market new diesel fuel product

May 15, 2010
 IBJ Staff
The Indianapolis agency will start by producing Prime Lube's materials for the upcoming Atlantic Regional Energy Expo trade show.
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Coles Marketing lands account for gardening firmRestricted Content

May 1, 2010
The locally based firm will serve as the ad agency for SteadyGro, which aims to optimize soilless plant growth.
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MZD lands tourism account for Hendricks County

April 17, 2010
 IBJ Staff
Seventeen agencies submitted proposals for the account.
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Young & Laramore recaptures Stanley Steemer account

February 27, 2010
 IBJ Staff
The deal is no small coup. According to industry insiders, Stanley Steemer spends $50 million to $60 million in advertising annually.
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TrendyMinds signs ad deals, extends pact with NASCAR's Harvick

January 30, 2010
 IBJ Staff
Agency to handle public relations and advertising for Cincinnati Bell’s three markets
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Two Indianapolis companies offer pro bono work to not-for-profits

October 17, 2009
 IBJ Staff
Fund-raising consultant Achieve will provide a year of free coaching or consulting. Advertising and public relations firm TrendyMinds is also accepting applications. The Achieve grant for coaching is valued at $2,000, while the grant for consulting is worth as much as $12,000.
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Kroger ads in Star grab attention, raise eyebrowsRestricted Content

October 10, 2009
Anthony Schoettle
A new eye-grabbing advertising design in The Indianapolis Star has some wondering where ad content stops and news content begins.
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MZD, Kron add clients to roster

September 26, 2009
Two local advertising agencies recently signed new clients: MZD Advertising signed a deal to be agency of record for Edward’s Transmissions and Engines, and Kron & Associates recently was named agency of record for the School of Adult Learning at Anderson University.
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MB2 Advertising opens office to serve Chicago region

August 29, 2009
 IBJ Staff
Indianapolis-based Miles Brinson Brown, also known as MB2 Advertising, is opening an office in Chicago Sept. 1. MB2 will be represented by Account Coordinator Victor Tinnish in the Chicago market area.
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MZD to market volleyball sponsorshipsRestricted Content

August 29, 2009
Locally based MZD Advertising has signed a contract to market sponsorships and a trade show for the Mizuno Volleyball Mid East Qualifier, to be held in 2010 in Indianapolis and St. Louis.
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MillerWhite signs deal with Shelby County Development Corp.

August 24, 2009
 IBJ Staff
MillerWhite LLC, an Indianapolis-based marketing and communications firm, recently signed a deal to produce a new logo, tag line and Web site for the Shelby County Development Corp., a Shelbyville-based economic development organization.
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Advertising veterans launch new agencyRestricted Content

July 27, 2009
Anthony Schoettle
Three Indianapolis advertising and marketing veterans have launched a new full-service agency. While the timing might not be great—with the swooning economy—Dave Lesh, Bruce Dean and Bill Hendrickson think they have the experience to forge a solid business.
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