Communications

Young & Laramore recaptures Stanley Steemer account

February 27, 2010
 IBJ Staff
The deal is no small coup. According to industry insiders, Stanley Steemer spends $50 million to $60 million in advertising annually.
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Young & Laramore wins back Stanley Steemer account

February 20, 2010
Anthony Schoettle
Indianapolis’ largest ad agency has achieved a rare coup in the advertising world, winning back one of its biggest former clients: flooring and upholstery cleaning firm Stanley Steemer.
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New electronic radio ratings system rattling nervesRestricted Content

February 20, 2010
Anthony Schoettle
Local radio operators are bracing for a potential ratings shake-up. The introduction of Arbitron Co.'s Portable People Meter in the Indianapolis market this summer is expected to tighten the ratings race and could dramatically affect how much advertisers are willing to pay for radio spots.
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Union representing Indianapolis Star employees sues Gannett

February 20, 2010
 IBJ Staff
The 178-member union is suing to preserve its arbitration rights, and possibly win back the jobs of eight people who were let go last summer.
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Brand Acceleration signs new client in North Carolina

February 13, 2010
ndianapolis-based Brand Acceleration Inc. recently signed a deal to be the public relations agency of record for Stanley County Economic Development Commission in North Carolina.
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IBJ Media president leaving after 30 years

February 12, 2010
Scott Olson
Chris Katterjohn told IBJ employees Friday morning that he would leave at the end of February. Katterjohn has spent 30 years with the firm, including the past 20 years as publisher of the company's flagship Indianapolis Business Journal.
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Herb Simon purchases Kirkus book review journal

February 11, 2010
Scott Olson
In a move not necessarily stranger than fiction, Herb Simon has bought Kirkus Reviews, the venerable journal of prepublication book reviews. The owner of the Indiana Pacers co-owns an independent bookstore in California and is described as a voracious reader.
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ExactTarget reports record annual results

February 9, 2010
Anthony Schoettle
Locally based e-mail marketing firm opens London office, adds big-name clients and secures $145 million in venture capital.
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Video firm Bennett Innovations reaches 25 yearsRestricted Content

February 6, 2010
Kathleen McLaughlin
The seven-person production house led by Bruce White counts IUPUI and Rolls-Royce North America among its clients.
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Sources: NCAA talking to CBS, Turner Sports about hoops deal

February 5, 2010
Anthony Schoettle
CBS and Turner Sports are discussing a joint bid for the broadcast rights to the NCAA men's basketball tournament rights if the NCAA decides to opt out of its current deal.
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Cantaloupe unveils newest e-mail marketing product

January 30, 2010
 IBJ Staff
Local technology firm's VideoHere system allows companies to embed videos in their marketing e-mails.
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TrendyMinds signs ad deals, extends pact with NASCAR's Harvick

January 30, 2010
 IBJ Staff
Agency to handle public relations and advertising for Cincinnati Bell’s three markets
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ICVA receives $5.4M gift to promote Indianapolis

January 28, 2010
Scott Olson
The Indianapolis Convention & Visitors Association said Thursday that it has received a $5.4 million gift to help market the city's tourism and convention industries. The grant comes from a foundation headed by the developer of the Marriott Place hotel complex under construction downtown.
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Local small-biz owner invited to attend State of Union speech

January 26, 2010
Scott Olson
The founder of TrendyMinds, an Indianapolis advertising and public relations firm, will attend President Obama's State of the Union address Wednesday evening. Trevor Yager is among several small-business owners nationwide who were invited.
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Source: WISH-TV lays off news, production workers

January 26, 2010
Anthony Schoettle
WISH-TV Channel 8 laid off employees late last week as local TV market is battered by swooning economy.
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NFL conference title games draw most viewers since 1980s

January 25, 2010
Associated Press
The Indianapolis Colts' win over the New York Jets on CBS drew 46.9 million viewers, the most for an American Football Conference title game since Patriots-Dolphins in 1986.
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NBC's Jay Leno failure puts pinch on WTHRRestricted Content

January 16, 2010
Anthony Schoettle
With its 11 p.m. news ratings declining and its network partner, NBC, struggling to plug the 10 p.m. programming slot crucial to those ratings, WTHR-TV Channel 13 finds itself at a precarious crossroads.
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Patrick's return may reshuffle sports-talk ad spendingRestricted Content

January 9, 2010
Anthony Schoettle
Local advertisers and media buyers said they’ll keep a close eye on the first half of 2010 to see how Patrick, who launched his show Jan. 4, matches up against WFNI-AM 1070’s afternoon drive time show.
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City's plan to raise money with sponsorships takes wing with KFCRestricted Content

January 9, 2010
Anthony Schoettle
Mayor Greg Ballard this month rolled out the first of what he hopes will be 10 to 15 city sponsorship and advertising deals this year, with the aim of saving taxpayers hundreds of thousands of dollars annually.
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Emmis 3Q revenue declines, but company still posts profit

January 8, 2010
Anthony Schoettle
Indianapolis-based Emmis Communications Corp. reported lower revenue during its fiscal third quarter, but still managed a small profit.
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IFD gets finger-lickin' good sponsorship deal

January 6, 2010
Anthony Schoettle
KFC agreed to pay city for smoke detectors and fire extinguishers in exchange for using Indianapolis Fire Department to help it launch new fiery grilled wings. Mayor Greg Ballard hopes the deal is the first of many such corporate sponsorships.
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Fairgrounds' digital billboard is exception to county banRestricted Content

January 2, 2010
Cory Schouten
Clear Channel Outdoor is building Marion County’s first full-size digital billboard along Fall Creek Parkway on the grounds of the Indiana State Fair. The first message might as well be: Take that, Indianapolis!
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Indy Visitors Channel sponsors contest for businesses

January 2, 2010
 IBJ Staff
The contest offers businesses a chance to promote something about themselves that might be of interest to hotel guests in the area.
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Mark Patrick hired by WNDE to replace JMV

December 29, 2009
Anthony Schoettle
Mark Patrick has been hired to replace JMV as the afternoon drive-time host on sports-talk station WNDE-AM 1260, heating up the battle with cross-town rival WFNI-AM 1070.
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Indiana, Michigan library groups merge to cut costs

December 24, 2009
The Indiana Cooperative Library Services Authority, known as ICOLSA, has merged with the Michigan Library Consortium to form the Midwest Collaborative for Library Services.
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