Communications

MZD Urban division gains momentumRestricted Content

April 9, 2007
Anthony Schoettle
As head of MZD Urban, a division of one of the city's largest advertising agencies--MZD Advertising--Troy Julian Gipson is ready to take the city into the future of multicultural marketing.
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HH Gregg account goes up for grabsRestricted Content

March 12, 2007
Anthony Schoettle
HH Gregg--under increasing market pressure--has put its multimillion-dollar advertising account up for bid, and Pearson McMahon Fletcher England this month decided not to pursue the contract it has held for an unprecedented 24 years.
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Cumulus stirs up airwaves with radio format switchRestricted Content

January 15, 2007
Anthony Schoettle
Local officials for Georgiabased Cumulus Media Inc. have taken another risky leap, launching central Indiana's first commercial news-talk format on the FM dial.
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Carmel company helps clients determine next big thingRestricted Content

December 25, 2006
Justin Hesser
The employees of production-innovation consultant Insight2 interview customers, but they also watch and videotape them using various products. That footage then is dissected to see how consumers deal with problems they encounter. More times than not, the result is a new product intended to satisfy needs consumers didn't even know they had.
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Star diffuses flap with news unionRestricted Content

December 25, 2006
Anthony Schoettle
The Indianapolis Star has averted, for now, a labor dispute over management's request that unionized news employees write advertising copy--a practice considered taboo in the newspaper industry.
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Cities losing cable powerRestricted Content

December 18, 2006
Chris O'Malley
In the last several weeks, cable TV operator Comcast has sent out 26 "Dear John" letters to Indianapolis and other metro-area cities, informing them it has dumped its local cable franchise agreements and gotten hitched to a single, statewide video franchise.
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Theaters decry cutback in newspaper reviewsRestricted Content

November 27, 2006
Jennifer Whitson
Local theater leaders are sounding the alarm about a drop in coverage by The Indianapolis Star, saying the lack of ink is hurting attendance and the city's ability to lure new productions to town.
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Newspaper war erupting in northern suburbsRestricted Content

September 18, 2006
Anthony Schoettle
Two new Carmel newspapers will soon join eight others in Boone and Hamilton counties. While the region is one of the fastest growing in Indiana, journalism experts said having 10 newspapers serving a population of just under 300,000 is astounding.
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TV stations offering video content on WebRestricted Content

August 14, 2006
Anthony Schoettle
Local stations have had video news content on their Web sites for a while now. But broadcasters are now devising plans to develop original content that essentially could allow a station to broadcast multiple channels through the Web.
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