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Communications
Lucas Oil gets brand boost from Super Bowl venue
February 5, 2012
Anthony SchoettleAny company with its name attached to the Super Bowl is about to score one of its biggest marketing bounces of the year. And
none will realize a bigger victory than California-based Lucas Oil Co.
MoreBrightpoint posts record revenue for 2011
February 1, 2012
Kathleen McLaughlinThe Indianapolis-based provider of logistics services to the wireless-phone industry said it earned $48.8 million on revenue
of $5.24 billion last year.
MoreTV stations prepare to unleash Super Bowl blitz
January 28, 2012
Cory SchoutenLocal TV news operations have built temporary studios downtown, budgeted thousands for overtime, assigned special Super Bowl
beats to field reporters, and will broadcast hours of extra news coverage between now and Feb. 6, the day after Super Bowl
XLVI.
MoreIndiana deals ranged upward of $800 million
January 21, 2012
Mergers and acquisitions in 2011 ranged from WellPoint's acquisition of CareMore to a trucking company merger.
MoreFinancial maneuvers give Emmis new lease on life
January 21, 2012
Greg AndrewsThe company has made tremendous progress in recent weeks addressing problems that have scared off investors and pushed the
price of its common stock below $1.
MoreAxiom signs ad deal with Community Health Network
January 21, 2012
IBJ StaffThe new agency owned by ad industry veterans is full service with an emphasis on branding.
MoreIndians sign deal to air all 72 home games on TV
January 14, 2012
IBJ StaffDeal with WRTV-Channel 6 will provide most extensive coverage in franchise history.
MoreIndiana county leaders worried over 911 funding
January 12, 2012
Associated PressCounty officials across Indiana scrambling to find money to pay for 911 emergency services say they aren't confident of
getting help from state legislators, who might be leery of boosting cellphone fees during an election year.
MoreEmmis mum on sudden exit of Indianapolis Monthly editor
January 11, 2012
Greg AndrewsThe Indianapolis communications company confirmed it is seeking a replacement for David Zivan, who had led the magazine for
six years.
MoreUSA Track & Field athletes want more freedom to lure sponsors
December 31, 2011
Kathleen McLaughlinUSA Track & Field hopes a more coherent TV schedule and a bigger presence at live events will generate interest in the
sport that lasts beyond the summer Olympics. Yet USATF is at odds with some athletes who say they could line up more of their
own sponsors, if it weren’t for the governing body’s rules.
MoreMarketing firm plans downtown expansion, move
December 29, 2011
IBJ StaffIndianapolis-based marketing firm TrendyMinds plans to more than double its staff in the next two years, adding up to 20 jobs
as it moves into a former labor union hall downtown.
MoreFieldhouse gets Bankers Life name
December 22, 2011
Francesca JaroszIt will be difficult to rebrand the arena where the Indiana Pacers play, but team officials praised sponsor CNO Financial
for sticking with the $20 million naming-rights deal despite tough times.
MorePreferred shareholders blocking Emmis’ repurchase plans
December 19, 2011
Scott OlsonThe investors are concerned Emmis will gain voting rights to two-thirds of the preferred shares and that it would use that
clout to get out of paying millions of dollars in dividends.
MoreThe Fan winning sports-talk radio war by wide margin
December 17, 2011
Anthony SchoettleRadio station WFNI-AM 1070 is challenging some FM music stations in the battle for male listeners.
MoreDittoe Public Relations gets Atlas Van Lines contract
December 17, 2011
IBJ StaffThe Evansville-based mover hired the local firm as its public relations agency of record.
MoreNFL's new TV deals are big score for Colts
December 17, 2011
Anthony SchoettleThe NFL's new broadcast agreements with CBS, Fox and NBC will make the league by far the richest in terms of professional
sports broadcast pacts. The Colts will get close to $218.8 million a year from the deals starting in 2014.
MoreZionsville-based Just Marketing signs deal with Nissan
December 17, 2011
IBJ StaffFinancial terms of the deal were not disclosed, but motorsports business experts estimated it’s probably worth $1 million
to $5 million a year.
MoreGiant Super Bowl ads set to adorn downtown buildings
December 7, 2011
Cory SchoutenDowntown building owners are looking to cash in on the upcoming Super Bowl by selling space for massive temporary advertisements.
MoreStar parent plans to add 108 jobs at local media units
November 29, 2011
Scott OlsonGannett Co. said the jobs will be added in central Indiana as part of an expansion of its media-related groups. Meanwhile,
the newspaper's union continues to negotiate a new contract with the company.
MoreTrio of ad agency executives launches boutique firm
November 19, 2011
Anthony SchoettleThree well-known advertising industry executives formed an agency this month that industry insiders think could make some
noise in the local market.
MoreExperts discuss Super Bowl XLVI in Indianapolis
November 12, 2011
Anthony SchoettleFigures who played key roles in attracting the big game and for making the event a success share their insights.
MoreSocial media hot topic at TechPoint summit
November 12, 2011
Chris O'MalleyZuckerberg's sister gives tips for exploiting Facebook as a marketing tool.
MoreInjury stalls Manning's lucrative marketing career
November 5, 2011
Anthony SchoettleSince Peyton Manning underwent neck surgery in early September, gone are almost all the television, print, billboard and myriad
other commercials featuring the Indianapolis Colts quarterback.
MoreIndiana AG to testify against cell phone bill
November 2, 2011
Associated PressThe bill being considered in the U.S. House would allow telemarketers and debt collectors to start dialing residents'
cell phones and, if approved, would override Indiana's "Do Not Call" law and lead to a flood of robocalls, Greg
Zoeller said.
MoreGuitar Center seeks abatement for new call center
October 31, 2011
The company plans to hire 246 employees to staff a call center on the northwest side of Indianapolis after announcing in August
that it would close its call center in South Bend and move operations here.
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Many serial killer types and psychopaths work as lowly bureaucrats, just waiting to impose their wrath on a powerless person, child, or pet. Don't forget, the BTK killer was a dog catcher.
If a television station wants to improve viewership, get rid of the local blackout. I was born by the brickyard, and have attended 15 or more races. I have children now, I won't attend unless circumstances are perfect. As those with growing families know, they never are. I'm always impressed that upwards of 250,000 people attend the 500. However, as a growing, or, more apt, sprawling city, Indianapolis and its immediate suburbs count almost 2.2 million. Show the race live, let the venue get a kick-back on revenues, and open-wheel racing might have a fighting chance to be relevant again. Just in time for those tax-payer lights to make sense.
John Moore, I too have had the same issue recently. A property next to my house was on the Land Bank and I was interested in purchasing. When I tried to contact Reggie, I got back emails that had nothing to do with what I asked about. Actually my latest response from him was on this past Friday. I had asked about how to buy the property and if it was still available. His response to me was to contact the mayor's office to get the schedule of his appearances. (???) Hopefully the city is able to do something to fix what this guy has done, it would be nice if they would take the properties back and sell them properly so land owners like me and you mother would have a fair chance.
I too work in the industry, with over 25 years of experience and your political spin has probably nothing to do with any rebranding. "Let's dress it up" would have nothing to do with the government "telling us how and what to eat." Give it a political rest. And being a producer for a radio show doesn't mean you've been involved in advertising and branding for 30 years.
Ms. Morris did not understand the ways of the business world, otherwise, like the IMS, she could have petitioned the State Legislature for a handout of State Funds for her charity work. Ms. Morris should consider becoming a state lobbyist for Lemonade Stand Operators.