Communications

ExactTarget option gains approach $300MRestricted Content

June 8, 2013
Dan Human
xactTarget Inc.’s sale will swell the value of employee stock options to nearly $300 million—a windfall local tech experts expect will launch a wave of entrepreneurship over the next several years.
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ExactTarget sale caps success story; CEO mum on Indy work force

June 4, 2013
Greg Andrews, Dan Human, Bloomberg News
ExactTarget CEO Scott Dorsey said the company will remain “very committed to Indianapolis” after its $2.5 billion buyout by tech giant Salesforce.com, but he would not comment on potential changes to the local work force of more than 1,000 employees.
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Indianapolis Indians seeking new ad agencyRestricted Content

May 25, 2013
 IBJ Staff
Indianapolis-based Hirons & Co. has held the contract for 10 years. But earlier this year, the Indians decided it was time to see if Hirons or another agency had new ideas.
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Deadline looms for state's Do Not Call list

May 20, 2013
Associated Press
Since January, the state attorney general's office said it has received more than 5,000 complaints about telemarketing calls from live operators or prerecorded messages.
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WISH-TV rakes in bucks with city's only locally produced lifestyle showRestricted Content

May 18, 2013
Chris O'Malley
"Indy Style"--an hour’s worth of TV programming on everything from recipes to music to fitness to screen-door-repair tips--fills its show with guests who are a combination of invited guests, sponsors and one-time-only advertisers.
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Animation firm recognized for children's bookRestricted Content

May 18, 2013
The youthful animators at The Basement have won the Independent Publisher’s Book Awards’ silver award for their first children’s e-book, “Every Walrus Can Fly.”
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Critical questions follow reviewer's departure from Indy Star

May 17, 2013
Lou Harry
The state's largest newspaper is mum on whether reviews will continue after the Friday resignation of its fine arts critic. Arts organizations are taking a wait-and-see attitude.
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Slingshot is shifting aim away from SEO

May 11, 2013
Dan Human
After Google cracked down on some of the tools companies were using to improve their positions in search results, Indianapolis-based Slingshot SEO opted to launch a sister brand called Digital Relevance that will focus on earning media attention.
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Lawsuit threatens NCAA's amateur business model

May 11, 2013
Anthony Schoettle
On June 20, a California federal court will determine if an antitrust lawsuit brought by former UCLA basketball player Ed O’Bannon—who argues he should’ve been paid for the use of his likeness on game broadcasts and in EA Sports video games—can become a class action.
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Whitsett goes big with Star project

May 10, 2013
Scott Olson
A local developer plans to tear down part of the Indianapolis Star’s downtown headquarters while saving most of the building in a redevelopment that calls for 350 apartments—more units than the massive CityWay.
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Broad Ripple telecom firm plans big growth, 183 jobs

May 10, 2013
Mason King
Founded in 2007 by Purdue University students, Weeks Communications has established a new headquarters in Broad Ripple and plans to invest $4.1 million as it aggressively hires new employees.
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Woof Boom to acquire 6 area radio stations

May 8, 2013
Mason King
An Indianapolis investor group headed by longtime local radio broadcaster and executive Jerry Chapman will take over operations at the stations, including three in Muncie, on June 1.
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Inquiry targets cellphone subsidiesRestricted Content

May 4, 2013
Dan Human
State officials want to know how an Oklahoma City company managed to set up 30,000 Indiana accounts for a federally subsidized phone program in less than a year. The Indiana Utility Regulatory Commission has launched an investigation into whether TerraCom LLC is repeating federal violations it allegedly committed in Oklahoma.
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WRTV adding employees, expanding newscasts

May 1, 2013
Chris O'Malley
Lagging in the ratings, the local station is aiming for an uptick under new ownership with a morning news show on weekends.
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'Naptown' rock-radio documentary vying for Emmy

April 30, 2013
Chris O'Malley
The locally produced film about the golden age of WIBC, WIFE and WNAP will never break even, according to its producer, but an Emmy win would be satisfaction enough.
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Escape artist Bill Shirk can't escape the allure of broadcastingRestricted Content

April 27, 2013
Chris O'Malley
Escape artist Bill Shirk has retired his straitjacket, but remains active in radio broadcasting. His firm, Hoosier Broadcasting, in recent years bought a handful of radio stations on the Hawaiian islands and Shirk owns and is investing more money in a Boone County radio station.
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Stations switching weather lineups as Buchman nears return to air

April 20, 2013
Chris O'Malley
Local television stations are each preparing in their own way for the return to the air this fall of popular weathercaster Angela Buchman.
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Digital marketers try to cut through clutterRestricted Content

April 13, 2013
Chris O'Malley
Element Three is among dozens of ad/marketing firms in the city that put digital marketing—in a dizzying array of formats and specialties—front-and-center. Often led by “millennial” types in their 20s and 30s to whom things like social media are second nature, they’re giving ensconced agencies a run for their money.
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Ad exec's buttom line: Just be relevantRestricted Content

April 13, 2013
Young & Laramore President Tom Denari challenged conventional thinking in a March 21 column in Advertising Age.
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WTHR's IRS investigation receives national honorRestricted Content

April 6, 2013
The station was honored for a six-month investigation into Internal Revenue Service mismanagement that resulted in fraudulent tax refunds for undocumented workers.
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Smartphone videos rewrite rules of customer researchRestricted Content

April 6, 2013
Chris O'Malley
Carmel-based Strategic Marketing & Research Inc. is among firms tapping the capabilities of video-enabled smartphones to gain insights into consumers’ thoughts and emotions. They’re doing this by having consumers use their phones to shoot a video diary of their product experiences.
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Fox59 news chief to depart for San Francisco station

April 1, 2013
Chris O'Malley
Over his four-year tenure, Lee Rosenthal helped WXIN-TV Channel 59 more than double the airtime it devotes to news.
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Graphic designer advises marketers on nuances of reaching LatinosRestricted Content

March 30, 2013
Chris O'Malley
Advertiser Carlos Sosa has designed some very recognizable work—including logos for IndyGo and the Indianapolis Indians—but he is more focused these days on helping businesses more effectively market to the Indianapolis Latino community.
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ExactTarget lands on tech shopping list for buyout

March 30, 2013
Dan Human
ExactTarget Inc.’s strong position in digital marketing has made the Indianapolis company a tempting acquisition target for Salesforce.com and other tech-industry suitors, Wall Street analysts believe.
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WISH-TV receives trio of awards from APRestricted Content

March 30, 2013
Look for Channel 8 to trumpet its Outstanding News Operation, Best Newscast and Best Website awards from the Associated Press.
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