Communications

WFMS property fetches $625,000 bid in county tax sale

October 8, 2012
Scott Olson
Suburban New Orleans investment firm National Tax Asset Fund LLC placed the bid during the Marion County tax sale that ended Friday. WFMS parent Cumulus Media Inc. owns the property and owes more than $80,000 in back taxes.
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Resurgent Pacers see lift in ticket salesRestricted Content

October 6, 2012
Anthony Schoetle
The Indiana Pacers continued scoring long after last season ended in the second round of the NBA playoffs. The Pacers sales staff hit high-water marks during the off-season that the franchise hasn’t seen in five years. And with almost four weeks until the regular-season home opener Nov. 3, the Pacers are shooting for more.
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IndyCar execs say distractions mask progressRestricted Content

October 6, 2012
Anthony Schoettle
IndyCar Series officials insist the open-wheel circuit is on the right track despite a drop in its television ratings, tepid attendance and persistent rumors that it will be sold and its CEO will be fired.
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Ivy Tech battles enrollment dip by promoting its lower tuition

September 22, 2012
J.K. Wall
This summer, Ivy Tech Community College rolled out a nearly $1 million marketing campaign that stressed the school's affordability versus other higher education options. The message appears to have hit home. What looked like an impending 15-percent reduction in fall enrollment ended up at just under 5 percent.
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Gregg's media consultant specializes in off-beat adsRestricted Content

September 22, 2012
Virginia-based strategist has been involved in high-profile races across the country.
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Longtime WRTV news anchor Trahan leaving station

September 18, 2012
Grace Trahan, who has anchored the Indianapolis TV station's weekday morning and noon newscasts for the past 14 years, said she was resigning to spend more time with her family.
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Tippecanoe Co. to put crime info at public's fingertips

September 16, 2012
Associated Press
Crime activity and information on people taken to jail or being released will soon be available to the public through a new app being developed for the Tippecanoe County sheriff's office.
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Indiana Sports Talk still growing after 18-plus yearsRestricted Content

September 15, 2012
Anthony Schoettle
Statewide syndicated radio show thrives despite doubters, host's heart attack.
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MillerWhite signs slew of new clients in last six monthsRestricted Content

September 15, 2012
Marketing firm lines up almost two dozen clients, most of them based in Indiana.
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Eli Lilly aims to ramp up social media presenceRestricted Content

September 8, 2012
J.K. Wall
The drugmaker recently drafted social media guidelines it hopes can help it expand its use of social media to more of its employees—without running afoul of regulators.
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'Knock on Wood' campaign boosts Farm Bureau brandRestricted Content

September 8, 2012
Chris O'Malley
The torrent of competitors' humorous TV commercials forced Indiana Farm Bureau Insurance to roll out its own campaign. So far, its “Knock on Wood” shtick is said to have boosted brand awareness in urban markets by 12 percent, as measured by social media chatter.
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'80s anti-takeover law helped sow Emmis winRestricted Content

September 8, 2012
Greg Andrews
The Indiana Business Corporation Law—enacted to help Hoosier companies fight off a wave of attacks by corporate raiders—gives boards of directors unusually broad authority to exercise judgment as they see fit.
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WXIN adding an hour of news at 6Restricted Content

September 1, 2012
The Fox affiliate will go head to head with rivals at prime news hour as it continues to increase local programming.
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Small firms using social media to tighten ties to customersRestricted Content

August 25, 2012
Andrea Muirragui Davis
More small businesses are turning to technology to connect with clients. Nationwide, over half of firms with fewer than 100 employees use social media, according to a 2012 survey from research firm SMB Group Inc.
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Carmel ad shop FatAtom prospers by defying normsRestricted Content

August 25, 2012
Anthony Schoettle
In a time when many local, regional and national ad firms have been forced to downsize, FatAtom Marketing has seen its revenue increase from $180,000 in 2008 to a projected $1.25 million this year, CEO Todd Muffley said.
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Illinois lottery superintendent says Indiana taking flawed path

August 18, 2012
Kathleen McLaughlin
The Illinois Lottery is not a model Indiana should follow in seeking a private manager to boost revenue, according to Illinois’ own lottery chief. Hoosier Lottery officials say they’ve taken steps to avoid the problems Illinois had with its privatization contract, but several key elements of the process mirror Illinois'.
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Kellogg's rolls out IndyCar-branded cereal nationwideRestricted Content

August 18, 2012
Anthony Schoettle
Direct-to-consumer marketing of star drivers could be just what the series needs to boost interest, TV ratings.
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Indianapolis Symphony Orchestra signs three-year deal with HironsRestricted Content

August 18, 2012
Local agency will work with ISO on overall brand strategy, including print and digital marketing.
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Emmis agrees to sell two magazines for $9M

August 16, 2012
The publications, Country Sampler and Smart Retailer, together generated $1 million in operating income during the 12-month period ended May 31, according to a public filing. The transaction is expected to close by Sept. 30.
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Ex-Star editor hopes to do communications consulting

August 13, 2012
J.K. Wall
Dennis Ryerson, who stepped down as editor June 1, said he was not pressured to leave after arrival of his successor, but acknowledged there was some "tension."
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Meteorologist Buchman leaves WISH-TV, as expected

August 10, 2012
Scott Olson
Popular meteorologist Angela Buchman has left WISH-TV Channel 8 as expected and is likely to be off the air for a year until she joins competitor WTHR-TV Channel 13, according to several local broadcast television sources.
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Star's labyrinth of aging buildings complicates sale, reuse

August 4, 2012
Cory Schouten
Local real estate pros say finding a reuse for the Indianapolis Star's HQ will be tricky. The newspaper is selling its labyrinth of buildings at 307 N. Pennsylvania St., which have multiple floor levels, narrow hallways and a basement built to house printing presses.
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Chicago tourism push increases pressure on IndianapolisRestricted Content

August 4, 2012
Anthony Schoettle
Chicago tourism officials earlier this year unleashed a major advertising campaign that threatens to encroach on one of Indianapolis’ primary leisure travel segments. The Second City for the first time ever is marketing itself to other cities in the Midwest, such as St. Louis and Cincinnati, that are key targets for Indianapolis.
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Emmis shareholders fight bylaw changes on dividends

July 31, 2012
 IBJ Staff and Bloomberg News
Investors asked U.S. District Judge Sarah Evans Barker in Indianapolis for an order blocking a special meeting at which Emmis shareholders will be asked to approve bylaw changes wiping out more than $34 million in accrued and unpaid preferred stock dividends.
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Angie's List shares plunge after wider quarterly loss

July 26, 2012
 IBJ Staff
Angie's List Inc. saw revenue jump 74 percent in the second quarter, but the Indianapolis-based contractor-ratings service continued to see growing losses as the result of higher marketing expenses. The company's stock fell more than 10 percent Thursday.
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