Indiana Office of Tourism Development

Indiana tourism group sharpens missionRestricted Content

July 26, 2014
Anthony Schoettle
New director changes organization’s name, launches initiatives catering to businesses.
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New state slogan clashes with city goal of cosmopolitan imageRestricted Content

February 28, 2014
Anthony Schoettle
The state tourism department’s new tag line, “Honest to Goodness Indiana,” is so folksy that some wonder whether there’s a disconnect between what it says about the state and how the city of Indianapolis is trying to distinguish itself.
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No foolin': New state tourism pitch is 'Honest to Goodness'

February 12, 2014
Anthony Schoettle
The new tourism slogan, which replaces "Restart your engines," is the hook for a widescale state rebranding campaign.
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Tourism makes up state’s sixth largest industry, study says

December 18, 2013
Jacie Shoaf, The Statehouse File
The industry maintains nearly 140,000 jobs and contributes $10 billion in revenue to Indiana businesses, according to a new report.
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Indiana tourism spending is fraction of nearby states'

July 27, 2013
Anthony Schoettle
As Indiana slashed its tourism budget, Michigan increased its widespread Pure Michigan ad campaign from $17 million to $27.4 million. Illinois, where budget problems have earned the state the nation’s worst credit rating—A3 by Moody’s Investors Service—spends more than twice as much as Michigan.
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State launches grant program aimed at tourism

March 22, 2012
Anthony Schoettle
Lt. Gov. Becky Skillman says the $400,000 initiative will help draw visitors and have a "lasting impact" on Indiana's towns and cities.
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State tourism cuts alter marketing methods

May 7, 2010
Scott Olson
In light of a shrinking budget, the state has dropped traditional advertising campaigns to promote tourism and is embracing social media outlets to promote Indiana's attractions.
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Lawmakers cut state tourism office's budget in halfRestricted Content

August 3, 2009
Scott Olson
Destinations throughout Indiana no longer can count on a state marketing campaign to help drive summer crowds. Lawmakers who passed a budget during the special session at the end of June sliced the state’s annual contribution to the Indiana Office of Tourism Management in half—from $4.8 million to $2.4 million.
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State tourism advertising poses tough questionRestricted Content

May 18, 2009
Mike Hicks
If Indiana is to be marketed as a region, government will be the one to do it.
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  1. Of what value is selling alcoholic beverages to State Fair patrons when there are many families with children attending. Is this the message we want to give children attending and participating in the Fair, another venue with alooholic consumption onsite. Is this to promote beer and wine production in the state which are great for the breweries and wineries, but where does this end up 10-15 years from now, lots more drinkers for the alcoholic contents. If these drinks are so important, why not remove the alcohol content and the flavor and drink itself similar to soft drinks would be the novelty, not the alcoholic content and its affects on the drinker. There is no social or material benefit from drinking alcoholic beverages, mostly people want to get slightly or highly drunk.

  2. I did;nt know anyone in Indiana could count- WHY did they NOT SAY just HOW this would be enforced? Because it WON;T! NOW- with that said- BIG BROTHER is ALIVE in this Article-why take any comment if it won't appease YOU PEOPLE- that's NOT American- with EVERYTHING you indicated is NOT said-I can see WHY it say's o Comments- YOU are COMMIES- BIG BROTHER and most likely- voted for Obama!

  3. In Europe there are schools for hairdressing but you don't get a license afterwards but you are required to assist in turkey and Italy its 7 years in japan it's 10 years England 2 so these people who assist know how to do hair their not just anybody and if your an owner and you hire someone with no experience then ur an idiot I've known stylist from different countries with no license but they are professional clean and safe they have no license but they have experience a license doesn't mean anything look at all the bad hairdressers in the world that have fried peoples hair okay but they have a license doesn't make them a professional at their job I think they should get rid of it because stateboard robs stylist and owners and they fine you for the dumbest f***ing things oh ur license isn't displayed 100$ oh ur wearing open toe shoes fine, oh there's ONE HAIR IN UR BRUSH that's a fine it's like really? So I think they need to go or ease up on their regulations because their too strict

  4. Exciting times in Carmel.

  5. Twenty years ago when we moved to Indy I was a stay at home mom and knew not very many people.WIBC was my family and friends for the most part. It was informative, civil, and humerous with Dave the KING. Terri, Jeff, Stever, Big Joe, Matt, Pat and Crumie. I loved them all, and they seemed to love each other. I didn't mind Greg Garrison, but I was not a Rush fan. NOW I can't stand Chicks and all their giggly opinions. Tony Katz is to abrasive that early in the morning(or really any time). I will tune in on Saturday morning for the usual fun and priceless information from Pat and Crumie, mornings it will be 90.1

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