Media & Marketing

ESPN counting on story lines to sell Indy 500

May 21, 2013
Associated Press
There is no shortage of compelling story lines accompanying Sunday's race, leaving television executives feeling confident about another bump in viewership this year.
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Fox59 lands news director from Grand Rapids

May 21, 2013
 IBJ Staff
Kerri Cavanaugh will replace Lee Rosenthal, who oversaw a major expansion of Fox59's news programming.
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WISH-TV rakes in bucks with city's only locally produced lifestyle showRestricted Content

May 18, 2013
Chris O'Malley
"Indy Style"--an hour’s worth of TV programming on everything from recipes to music to fitness to screen-door-repair tips--fills its show with guests who are a combination of invited guests, sponsors and one-time-only advertisers.
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Animation firm recognized for children's bookRestricted Content

May 18, 2013
The youthful animators at The Basement have won the Independent Publisher’s Book Awards’ silver award for their first children’s e-book, “Every Walrus Can Fly.”
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Critical questions follow reviewer's departure from Indy Star

May 17, 2013
Lou Harry
The state's largest newspaper is mum on whether reviews will continue after the Friday resignation of its fine arts critic. Arts organizations are taking a wait-and-see attitude.
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Talk-radio conservative Abdul slated for WIBC-FM lineup

May 15, 2013
Chris O'Malley
The commentator has been without local show on commercial radio since 2011. He'll find a home on WIBC, which also is preparing to fill its vacant position for news director.
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WRTV adds Avon native to its weather team

May 13, 2013
 IBJ Staff
WRTV Channel 6 has hired central Indiana native Kyle Mounce as its newest meteorologist, the Indianapolis TV station announced Monday night.
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Slingshot is shifting aim away from SEO

May 11, 2013
Dan Human
After Google cracked down on some of the tools companies were using to improve their positions in search results, Indianapolis-based Slingshot SEO opted to launch a sister brand called Digital Relevance that will focus on earning media attention.
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Whitsett goes big with Star project

May 10, 2013
Scott Olson
A local developer plans to tear down part of the Indianapolis Star’s downtown headquarters while saving most of the building in a redevelopment that calls for 350 apartments—more units than the massive CityWay.
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WISH-TV fills vacant anchor slot with Hoosier native

May 10, 2013
Chris O'Malley
Lori Wilson, an Indiana University graduate, was most recently an anchor in Philadelphia—a city she may have a hard time forgetting, according to various media reports.
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Emmis earnings signal improving radio business

May 8, 2013
 IBJ Staff
Emmis Communications Corp. turned a profit in its latest fiscal quarter, rebounding from a big loss in the same period of the previous year.
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Woof Boom to acquire 6 area radio stations

May 8, 2013
Mason King
An Indianapolis investor group headed by longtime local radio broadcaster and executive Jerry Chapman will take over operations at the stations, including three in Muncie, on June 1.
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Art imitates life in commercial based on Kosene family

May 7, 2013
Chris O'Malley
Former Indianapolis filmmaker Alex Kosene bases the story in a local advertising shoot for a Swiss watchmaker on his relationship with his developer dad.
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Station that switched to sports-talk strikes out in first inning

May 3, 2013
Chris O'Malley
WXNT-AM says the mass exodus of its news-talk listener base was to be expected during transition to CBS Sports radio content.
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WRTV adding employees, expanding newscasts

May 1, 2013
Chris O'Malley
Lagging in the ratings, the local station is aiming for an uptick under new ownership with a morning news show on weekends.
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'Naptown' rock-radio documentary vying for Emmy

April 30, 2013
Chris O'Malley
The locally produced film about the golden age of WIBC, WIFE and WNAP will never break even, according to its producer, but an Emmy win would be satisfaction enough.
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Escape artist Bill Shirk can't escape the allure of broadcastingRestricted Content

April 27, 2013
Chris O'Malley
Escape artist Bill Shirk has retired his straitjacket, but remains active in radio broadcasting. His firm, Hoosier Broadcasting, in recent years bought a handful of radio stations on the Hawaiian islands and Shirk owns and is investing more money in a Boone County radio station.
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WTHR exec accused of discrimination lands new gig

April 24, 2013
Chris O'Malley
WTHR's John Cardenas, who was recently accused of sexual discrimination by his former executive assistant, has been named vice president of news for Dispatch Broadcast Group, the station's parent company.
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Young & Laramore launches all-digital campaign for Scotts

April 23, 2013
Chris O'Malley
The growing preference for online-based advertising, exemplified by Y&L's new campaign for the national lawn-care service, is helping sow the seeds of traditional media's decline.
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Stations switching weather lineups as Buchman nears return to air

April 20, 2013
Chris O'Malley
Local television stations are each preparing in their own way for the return to the air this fall of popular weathercaster Angela Buchman.
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NBC extends Notre Dame football contract through 2025

April 18, 2013
Associated Press
Notre Dame and NBC said the extension would begin in 2016 and run through the 2025 season. Financial terms were not announced. The current five-year contract is reportedly worth $15 million annually.
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Ad exec's buttom line: Just be relevantRestricted Content

April 13, 2013
Young & Laramore President Tom Denari challenged conventional thinking in a March 21 column in Advertising Age.
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Gun control ads enrich local TV stations

April 12, 2013
Chris O'Malley
Indianapolis television stations pocketed more than $332,000 in recent months by airing commercials from groups for and against Obama administration initiatives.
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Steak n Shake pays settlement to former ad agency

April 8, 2013
Jeff Newman
Steak n Shake, which last year lost a breach-of-contract lawsuit brought by its former advertising agency, has settled the case rather than let the court decide damages.
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WTHR's IRS investigation receives national honorRestricted Content

April 6, 2013
The station was honored for a six-month investigation into Internal Revenue Service mismanagement that resulted in fraudulent tax refunds for undocumented workers.
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  1. If a television station wants to improve viewership, get rid of the local blackout. I was born by the brickyard, and have attended 15 or more races. I have children now, I won't attend unless circumstances are perfect. As those with growing families know, they never are. I'm always impressed that upwards of 250,000 people attend the 500. However, as a growing, or, more apt, sprawling city, Indianapolis and its immediate suburbs count almost 2.2 million. Show the race live, let the venue get a kick-back on revenues, and open-wheel racing might have a fighting chance to be relevant again. Just in time for those tax-payer lights to make sense.

  2. John Moore, I too have had the same issue recently. A property next to my house was on the Land Bank and I was interested in purchasing. When I tried to contact Reggie, I got back emails that had nothing to do with what I asked about. Actually my latest response from him was on this past Friday. I had asked about how to buy the property and if it was still available. His response to me was to contact the mayor's office to get the schedule of his appearances. (???) Hopefully the city is able to do something to fix what this guy has done, it would be nice if they would take the properties back and sell them properly so land owners like me and you mother would have a fair chance.

  3. I too work in the industry, with over 25 years of experience and your political spin has probably nothing to do with any rebranding. "Let's dress it up" would have nothing to do with the government "telling us how and what to eat." Give it a political rest. And being a producer for a radio show doesn't mean you've been involved in advertising and branding for 30 years.

  4. Ms. Morris did not understand the ways of the business world, otherwise, like the IMS, she could have petitioned the State Legislature for a handout of State Funds for her charity work. Ms. Morris should consider becoming a state lobbyist for Lemonade Stand Operators.

  5. David Copperfield!

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