Media & Marketing

Critical questions follow reviewer's departure from Indy Star

May 17, 2013
Lou Harry
The state's largest newspaper is mum on whether reviews will continue after the Friday resignation of its fine arts critic. Arts organizations are taking a wait-and-see attitude.
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Talk-radio conservative Abdul slated for WIBC-FM lineup

May 15, 2013
Chris O'Malley
The commentator has been without local show on commercial radio since 2011. He'll find a home on WIBC, which also is preparing to fill its vacant position for news director.
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WRTV adds Avon native to its weather team

May 13, 2013
 IBJ Staff
WRTV Channel 6 has hired central Indiana native Kyle Mounce as its newest meteorologist, the Indianapolis TV station announced Monday night.
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Slingshot is shifting aim away from SEO

May 11, 2013
Dan Human
After Google cracked down on some of the tools companies were using to improve their positions in search results, Indianapolis-based Slingshot SEO opted to launch a sister brand called Digital Relevance that will focus on earning media attention.
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Whitsett goes big with Star project

May 10, 2013
Scott Olson
A local developer plans to tear down part of the Indianapolis Star’s downtown headquarters while saving most of the building in a redevelopment that calls for 350 apartments—more units than the massive CityWay.
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WISH-TV fills vacant anchor slot with Hoosier native

May 10, 2013
Chris O'Malley
Lori Wilson, an Indiana University graduate, was most recently an anchor in Philadelphia—a city she may have a hard time forgetting, according to various media reports.
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Emmis earnings signal improving radio business

May 8, 2013
 IBJ Staff
Emmis Communications Corp. turned a profit in its latest fiscal quarter, rebounding from a big loss in the same period of the previous year.
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Woof Boom to acquire 6 area radio stations

May 8, 2013
Mason King
An Indianapolis investor group headed by longtime local radio broadcaster and executive Jerry Chapman will take over operations at the stations, including three in Muncie, on June 1.
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Art imitates life in commercial based on Kosene family

May 7, 2013
Chris O'Malley
Former Indianapolis filmmaker Alex Kosene bases the story in a local advertising shoot for a Swiss watchmaker on his relationship with his developer dad.
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Station that switched to sports-talk strikes out in first inning

May 3, 2013
Chris O'Malley
WXNT-AM says the mass exodus of its news-talk listener base was to be expected during transition to CBS Sports radio content.
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WRTV adding employees, expanding newscasts

May 1, 2013
Chris O'Malley
Lagging in the ratings, the local station is aiming for an uptick under new ownership with a morning news show on weekends.
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'Naptown' rock-radio documentary vying for Emmy

April 30, 2013
Chris O'Malley
The locally produced film about the golden age of WIBC, WIFE and WNAP will never break even, according to its producer, but an Emmy win would be satisfaction enough.
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Escape artist Bill Shirk can't escape the allure of broadcastingRestricted Content

April 27, 2013
Chris O'Malley
Escape artist Bill Shirk has retired his straitjacket, but remains active in radio broadcasting. His firm, Hoosier Broadcasting, in recent years bought a handful of radio stations on the Hawaiian islands and Shirk owns and is investing more money in a Boone County radio station.
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WTHR exec accused of discrimination lands new gig

April 24, 2013
Chris O'Malley
WTHR's John Cardenas, who was recently accused of sexual discrimination by his former executive assistant, has been named vice president of news for Dispatch Broadcast Group, the station's parent company.
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Young & Laramore launches all-digital campaign for Scotts

April 23, 2013
Chris O'Malley
The growing preference for online-based advertising, exemplified by Y&L's new campaign for the national lawn-care service, is helping sow the seeds of traditional media's decline.
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Stations switching weather lineups as Buchman nears return to air

April 20, 2013
Chris O'Malley
Local television stations are each preparing in their own way for the return to the air this fall of popular weathercaster Angela Buchman.
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NBC extends Notre Dame football contract through 2025

April 18, 2013
Associated Press
Notre Dame and NBC said the extension would begin in 2016 and run through the 2025 season. Financial terms were not announced. The current five-year contract is reportedly worth $15 million annually.
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Ad exec's buttom line: Just be relevantRestricted Content

April 13, 2013
Young & Laramore President Tom Denari challenged conventional thinking in a March 21 column in Advertising Age.
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Gun control ads enrich local TV stations

April 12, 2013
Chris O'Malley
Indianapolis television stations pocketed more than $332,000 in recent months by airing commercials from groups for and against Obama administration initiatives.
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Steak n Shake pays settlement to former ad agency

April 8, 2013
Jeff Newman
Steak n Shake, which last year lost a breach-of-contract lawsuit brought by its former advertising agency, has settled the case rather than let the court decide damages.
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WTHR's IRS investigation receives national honorRestricted Content

April 6, 2013
The station was honored for a six-month investigation into Internal Revenue Service mismanagement that resulted in fraudulent tax refunds for undocumented workers.
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Smartphone videos rewrite rules of customer researchRestricted Content

April 6, 2013
Chris O'Malley
Carmel-based Strategic Marketing & Research Inc. is among firms tapping the capabilities of video-enabled smartphones to gain insights into consumers’ thoughts and emotions. They’re doing this by having consumers use their phones to shoot a video diary of their product experiences.
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Indy publishing legend exits after 32 years

April 5, 2013
Chris O'Malley

Deborah Paul blazed a trail as editor in chief of Indianapolis Monthly, and later headed similar magazines across the country. She cleaned out her desk at Emmis Publishing this week. "It's a mistake to get off the stage too late," she said.

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Graphic designer advises marketers on nuances of reaching LatinosRestricted Content

March 30, 2013
Chris O'Malley
Advertiser Carlos Sosa has designed some very recognizable work—including logos for IndyGo and the Indianapolis Indians—but he is more focused these days on helping businesses more effectively market to the Indianapolis Latino community.
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ExactTarget lands on tech shopping list for buyout

March 30, 2013
Dan Human
ExactTarget Inc.’s strong position in digital marketing has made the Indianapolis company a tempting acquisition target for Salesforce.com and other tech-industry suitors, Wall Street analysts believe.
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  1. Uh, sorry Johnnie, but you are incorrect. Despite the assertions by yourself and various defenders and captains, sports attendance is NOT off significantly at most sporting events in the US. Variances in attendance has been in the range of single digits, both + & - for years now. MLB has had most of its best overall attendance nubers in the last decade, and that trend has been consistent for most major sporting events. The number one issue cited by most fans when asked about attendance is the overall cost of attending. The presence of HD and big screen televisions in home doesn't even register, as a factor for not attending an event. VALUE in the product is the key, and apparently is something lacking in the current ICS. What other explanation is there when with what is routinely touted as the "best" racing on the planet, fans are staying away in DROVES. A "close" title battle into the last event at Fontana, with the "cars and stars" of the ICS, and who showed up? MAYBE 8K. Sorry, but HD TV isn't to blame for that kind of fan apathy.

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  3. If she was worth the $ the public outcry over direct tv dropping them would have kept them on their dishes as we have seen with other companies. I too quit watching channel 13 after she showed up since I left channel 8 because of her all show rather than production results. When Randy on 8 corrected her she had a big head and incorrectly challenged his correction for pronunciation of a city. Other antics while she matures was too much for me with her very inaccurate forecasts. All the forecasters were predicting rain until Thursday except Chris. They predicted sunny on Thursday but instead of rain until Thursday upon which the sun would finally make it out in full glory Chris was right on the money just as I too predicted looking at the radar on weather.gov. One thing I love about Angela is the fear you can see in her every time it thunders in the winter. It far exceeds the entertainment value of her body language (high heel noise drags, depression, etc) when her forecasts are so incorrect. Her hair stands on end, you have to see it!!!

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