Media & Marketing

Boutique Anderson ad agency expanding to IndianapolisRestricted Content

June 23, 2012
Anthony Schoettle
Four-person shop opening office downtown got its start at Flagship Enterprise incubator.
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Herff Jones closing yearbook plant with 130 workers

June 19, 2012
Associated Press
Herff Jones Inc. of Indianapolis has decided to close a yearbook manufacturing plant that employs 130 people in Matthews, N.C., by the end of the year.
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Colts enlisting outside help to sell ticketsRestricted Content

June 16, 2012
Anthony Schoettle
Stung by a 2-14 season and the departure of star quarterback Peyton Manning, the Indianapolis Colts this month hired Get Real Sports Sales and six summer interns to help sell 3,000 season tickets that weren’t moving.
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Compendium moving its business beyond blogging softwareRestricted Content

June 16, 2012
Chris O'Malley
Compendium Software says there’s money to be made in creating a place where marketing content can be centralized and repurposed and sent out via e-mail newsletters, social media channels and—of course—blogs.
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Experts say Buchman's move to WTHR could lift station's ratings

June 15, 2012
Scott Olson
WTHR led in the ratings for its nightly newscasts during the May sweeps in the key 25-to-54-year-old demographic, but TV stations are rapidly losing these coveted viewers. The addition of popular meteorologist Angela Buchman could help Channel 13 staunch further losses.
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Durham prosecutors ask to admit IBJ story as evidence

June 14, 2012
Cory Schouten
Federal prosecutors in the Tim Durham fraud trial on Wednesday sought to introduce into evidence an IBJ investigative report from October 2009, but a judge agreed with a defense attorney and denied the request.
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WISH meteorologist Buchman leaving for rival WTHR

June 13, 2012
Scott Olson
Several local broadcast television sources say Angela Buchman will leave Channel 8 when her contract expires this summer. A non-compete clause likely would keep her from appearing on-air for Channel 13 until next year.
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Angie's List accuses competitor of deceptive ads

June 6, 2012
Chris O'Malley
Angie’s List Inc. alleges its trademarked name is being misused by a Colorado competitor to intercept people conducting Google searches for the Indianapolis-based contractor-ratings service.
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Emmis hearing on shareholder plan continued

June 1, 2012
A federal judge wants Emmis to submit an amended proxy statement reflecting changes that would result from the proposal. The hearing will occur within 30 days of receiving the proxy.
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Emmis restructuring plan to be heard by federal judge

May 31, 2012
Scott Olson

Whether the company can strip preferred shareholders of their right to collect millions of dollars in dividends will be decided in court. Shareholders have filed suit in an attempt to stop the proposal from being voted on.

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Local businessmen chronicling high school sports titles

May 30, 2012
Scott Olson
Ray Compton, Mike Jansen and Bob Lovell are using their love of sports to produce and sell DVDs capturing high school sports seasons.
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IndyCar settles lawsuit over Izod sponsorship

May 25, 2012
Scott Olson
A Florida-based sports marketing firm had claimed in a lawsuit that it was owed million of dollars in commissions for landing the clothing brand as the league's title sponsor.
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Local market tunes in Pacers playoff in 'huge' numbers

May 21, 2012
Anthony Schoettle
On Sunday, the Indiana Pacers grabbed the attention of a big chunk of the local market, drawing nearly 10 times the television audience they did for their regular-season games.
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Pacers owner teams with Smulyan to buy Emmis stock

May 21, 2012
A partnership of Herb Simon and Jeff Smulyan filed plans to buy up to an additional 1 million shares of Emmis Communications Corp. at no more than $2 apiece.
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New ads reflect IMS' more-aggressive sponsorship mindsetRestricted Content

May 19, 2012
Anthony Schoettle
The Indianapolis Motor Speedway is selling advertising along the world-famous, 103-year-old race course for the first time ever, a break with tradition that promises to boost its financial firepower as racetracks nationwide are struggling.
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Shares of Facebook stall after company's record IPO

May 18, 2012
Bloomberg News
Facebook sold 421million shares to raise $16 billion, giving the company a $104 billion market value. After the debut, underwriters bought the stock to keep it from falling below the IPO price.
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MainGate enjoys boost from Pacers' playoff 'gold-out' promotion

May 18, 2012
Anthony Schoettle
A deep playoff run by the Indiana Pacers could be good news for Indianapolis-based merchandising company MainGate Inc., which produced the promotional T-shirts used at Thursday night's victory over the Miami Heat and is working on promotions for future games.
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Bloomington greeting card company closing plant

May 17, 2012
Sunrise Greetings said it will move operations by the end of the year to the Kansas City, Mo., headquarters of parent Hallmark Cards Inc., resulting in the loss of 93 jobs.
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Emmis shares again escape NASDAQ delisting

May 16, 2012
The NASDAQ exchange notified the Indianapolis-based company on Tuesday that its stock avoided delisting after shares traded above $1 for 10 consecutive trading days. Emmis has been in danger of losing its NASDAQ status for several years.
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City aims to attract additional sponsorsRestricted Content

May 12, 2012
Kathleen McLaughlin
Third Street Partners, a marketing firm that hoped to land half a million dollars in corporate sponsorships for the city of Indianapolis, has received a four-year contract extension to bring home red meat.
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Emmis ends profitable year despite quarterly loss

May 10, 2012
Scott Olson
The Indianapolis-based media company lost $18.2 million in its fiscal fourth quarter but reported a profit of $79.5 million for the fiscal year largely due to the repurchase of company preferred stock.
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WRTV launches broadcast studio on Monument Circle

May 10, 2012
Scott Olson
The Indianapolis TV station will occasionally broadcast live from the WIBC-FM 93.1 studio as part of an agreement with the radio station's parent company, Emmis Communications Corp. WRTV is hoping to gain more exposure from the deal.
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Fox59 adding another hour of daily news programming

May 8, 2012
With the additional five hours of news, Fox 59 plans to add six employees at the television station, which will produce 60 hours of news programming each week.
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New Colts quarterback a 'marketer's dream'Restricted Content

May 5, 2012
Anthony Schoettle
Sports marketers call the genuineness and awe-shucks personality of new Indianapolis Colts quarterback Andrew luck a marketer's dream. The line is forming to forge both for-profit and not-for-profit partnerships with the No. 1 NFL draft pick.
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After years of 'pushing water uphill,' Emmis now nimbleRestricted Content

May 5, 2012
Greg Andrews
The Indianapolis media company is on track to have less than $75 million in debt by this summer—down from $1.6 billion before it launched the divestiture of its TV stations seven years ago.
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