Media & Marketing

Marketer applies engineering skills to lead creative firmRestricted Content

February 11, 2012
Ann Finch
Kathy Cabello left a lucrative IT career to start Cabello Associates Inc., a marketing consultancy celebrating its 10th anniversary this year.
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Local Emmis publication announces new editor

February 9, 2012
Kathleen McLaughlin
Emmis Publishing has hired Amanda Heckert, senior editor at Atlanta magazine, to replace David Zivan as editor of Indianapolis Monthly, the company announced Thursday.
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Super Bowl live stream online attracts 2.1 million viewers

February 7, 2012
Associated Press
The first live stream of the Super Bowl was the most-watched single-game sports event online, according to NBC.
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Super Bowl just misses major-market TV-rating record

February 6, 2012
Bloomberg News
The New York Giants’ 21-17 win over the New England Patriots in Sunday night’s Super Bowl narrowly missed drawing the highest major-market television rating in National Football League history.
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NBC spot focuses on city's Super Bowl legacy

February 5, 2012
 IBJ Staff
Indianapolis’ shining moment in the Super Bowl spotlight came about four hours before kickoff, when NBC televised a short feature on 2012 host city.
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Lucas Oil gets brand boost from Super Bowl venue

February 5, 2012
Anthony Schoettle
Any company with its name attached to the Super Bowl is about to score one of its biggest marketing bounces of the year. And none will realize a bigger victory than California-based Lucas Oil Co.
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UIndy capitalizing on Super Bowl attention

February 3, 2012
Scott Olson
The New York Giants are practicing at the private university on the south side of the city, giving it the type of attention that money can't buy.
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ESPN pleased with Pan Am Plaza broadcast decision

February 3, 2012
Scott Olson
The sports network originally considered broadcasting from Monument Circle, but chose the plaza because the location has Lucas Oil Stadium as an ideal backdrop.
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TV stations prepare to unleash Super Bowl blitz

January 28, 2012
Cory Schouten
Local TV news operations have built temporary studios downtown, budgeted thousands for overtime, assigned special Super Bowl beats to field reporters, and will broadcast hours of extra news coverage between now and Feb. 6, the day after Super Bowl XLVI.
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Naming-rights deal to benefit city's snow-removal efforts

January 24, 2012
The agreement calls for longtime salt supplier Cargill Inc. to give Indianapolis 125 tons of salt and five pickup trucks equipped with snow plows and salt spreaders.
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Indianapolis-area mergers and acquisitions in 2011Restricted Content

January 21, 2012
A number of acquisitions last year disclosed no sale price. In the Indianapolis area, those deals ranged from MacAllister Machinery's purchase of a Caterpillar dealership in Michigan to Herff Jones' acquisition of a Memphis, Tenn.-headquartered maker of cheerleading uniforms.
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Financial maneuvers give Emmis new lease on lifeRestricted Content

January 21, 2012
Greg Andrews
The company has made tremendous progress in recent weeks addressing problems that have scared off investors and pushed the price of its common stock below $1.
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Axiom signs ad deal with Community Health NetworkRestricted Content

January 21, 2012
 IBJ Staff
The new agency owned by ad industry veterans is full service with an emphasis on branding.
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WRTV names new anchor teams for evening newscasts

January 20, 2012
Jenna Kooi, a former anchor for Fox59 previously known as Jenna Maloney, will co-anchor the 7 p.m. and 11 p.m. newscasts for WRTV, and Erika Flye has been promoted to co-anchor the 5 p.m. and 6 p.m. newscasts.
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Indiana House panel backs fines on access violators

January 17, 2012
Associated Press
A bill that would allow fines of up to $500 against government officials found to have blatantly violated the state's open meetings or open record laws has been endorsed 11-0 by an Indiana House committee.
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Indians sign deal to air all 72 home games on TVRestricted Content

January 14, 2012
 IBJ Staff
Deal with WRTV-Channel 6 will provide most extensive coverage in franchise history.
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Emmis posts big profit, but revenue shrinks

January 12, 2012
Scott Olson
The media company's $110.9 million quarterly profit was largely due to the sale of three radio stations and the repurchase of preferred stock. Revenue fell 11 percent.
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Emmis mum on sudden exit of Indianapolis Monthly editor

January 11, 2012
Greg Andrews
The Indianapolis communications company confirmed it is seeking a replacement for David Zivan, who had led the magazine for six years.
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Former Star columnist’s lawsuit set for trial

January 6, 2012
Susan Guyett sued The Indianapolis Star in April 2010, alleging that her age led to her dismissal in December 2008.
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Indy tourism officials launch Super Bowl ad campaign

January 5, 2012
Anthony Schoettle
The Indianapolis Convention & Visitors Association has launched a 25-day, $100,000 ad campaign to lure visitors to the city in the days leading up to the Super Bowl. The campaign targets the Chicago, Cincinnati and Louisville markets.
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City to host NFL awards event on eve of Super Bowl

January 3, 2012
Associated Press
The NFL will announce its annual league awards, including Most Valuable Player, in a two-hour prime-time special, "NFL Honors," to air on NBC on Super Bowl eve, Feb. 4.
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NBC sold out of advertising spots for Super Bowl

January 3, 2012
Associated Press
NBC has sold all the commercial airtime for the Feb. 5 game in Indianapolis and even has a waiting list of advertisers. The average cost for a 30-second spot this year was $3.5 million.
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WISH says reporter firing not due to downsizing

January 3, 2012
Anthony Schoettle
Local CBS affiliate WISH-TV has fired award-winning field reporter Brad Edwards, but General Manager Jeff White said the station will soon hire a replacement, plus two additional reporters to grow its staff.
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USA Track & Field athletes want more freedom to lure sponsorsRestricted Content

December 31, 2011
Kathleen McLaughlin
USA Track & Field hopes a more coherent TV schedule and a bigger presence at live events will generate interest in the sport that lasts beyond the summer Olympics. Yet USATF is at odds with some athletes who say they could line up more of their own sponsors, if it weren’t for the governing body’s rules.
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Marketing firm plans downtown expansion, move

December 29, 2011
 IBJ Staff
Indianapolis-based marketing firm TrendyMinds plans to more than double its staff in the next two years, adding up to 20 jobs as it moves into a former labor union hall downtown.
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  1. Now if he'd just stay there...

  2. Daniel - what about the many US citizens who do NOT follow what the Bible teaches? The Hindus, Jews, Muslims and others who are all American citizens entitled to all rights as Americans?? This issue has NOTHING to do with "What the Bible says..." Keep all Churches separate from State! Pence's ongoing idiocy continues to make Indiana look like a backwards, homophobic state in the eyes of our nation. Can't we move on to bigger issues - like educating our kids?

  3. 1. IBJ should link to the referenced report. We are in the age of electronic media...not sharing information is lazy. Here is a link http://www.in.gov/gov/files/Blue_Ribbon_Panel_Report_July_9_2014.pdf 2. The article should provide more clarity about the make-up of this panel. The commenters are making this item out to be partisan, it does not appear the panel is partisan. Here is a list of the panel which appears to be balanced with different SME to add different perspectives http://www.in.gov/activecalendar/EventList.aspx?view=EventDetails&eventidn=138116?formation_id=189603 3. It suggests a by-pass, I do not see where this report suggests another "loop". 4. Henry, based on your kneejerk reaction, we would be better off if you moved to another state unless your post was meant as sarcasm in which case I say Well Done. 5. The article and report actually indicates need to improve rail and port infrastructure in direct contradiction to Shayla commentary. Specifically, recommendation is to consider passenger rail projects... 6. People have a voice with their elected officials. These are suggestions and do not represent "crony capitalism", etc. The report needs to be analyzed and the legislature can decide on priorities and spending. Don't like it, then vote in a new legislature but quit artificially creating issues where there are none! People need to sift through the politics and provide constructive criticism to the process rather than making uninformed comments in a public forum based on misinformation. IBJ should work harder to correct the record in these forums when blatant errors or misrepresentations are made.

  4. Joe ... Marriage is defined in the Bible ... it is mentioned in the Bible often. Marriage is not mentioned once in the US or Indiana Constitution ...

  5. Daniel - Educate me please: what does the Bible have to do with laws? If the government wasn't in the business of marriage to begin with, then it wouldn't have to "define" marriage at all. Marriage could be left as a personal, religious, or otherwise unregulated action, with no ties to taxes, legal status, etc. Then people could marry whomever they want, and all this silliness would go away. Remember to vote Libertarian in November.

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