Media & Marketing

ESPN pleased with Pan Am Plaza broadcast decision

February 3, 2012
Scott Olson
The sports network originally considered broadcasting from Monument Circle, but chose the plaza because the location has Lucas Oil Stadium as an ideal backdrop.
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TV stations prepare to unleash Super Bowl blitz

January 28, 2012
Cory Schouten
Local TV news operations have built temporary studios downtown, budgeted thousands for overtime, assigned special Super Bowl beats to field reporters, and will broadcast hours of extra news coverage between now and Feb. 6, the day after Super Bowl XLVI.
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Naming-rights deal to benefit city's snow-removal efforts

January 24, 2012
The agreement calls for longtime salt supplier Cargill Inc. to give Indianapolis 125 tons of salt and five pickup trucks equipped with snow plows and salt spreaders.
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Indianapolis-area mergers and acquisitions in 2011Restricted Content

January 21, 2012
A number of acquisitions last year disclosed no sale price. In the Indianapolis area, those deals ranged from MacAllister Machinery's purchase of a Caterpillar dealership in Michigan to Herff Jones' acquisition of a Memphis, Tenn.-headquartered maker of cheerleading uniforms.
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Financial maneuvers give Emmis new lease on lifeRestricted Content

January 21, 2012
Greg Andrews
The company has made tremendous progress in recent weeks addressing problems that have scared off investors and pushed the price of its common stock below $1.
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Axiom signs ad deal with Community Health NetworkRestricted Content

January 21, 2012
 IBJ Staff
The new agency owned by ad industry veterans is full service with an emphasis on branding.
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WRTV names new anchor teams for evening newscasts

January 20, 2012
Jenna Kooi, a former anchor for Fox59 previously known as Jenna Maloney, will co-anchor the 7 p.m. and 11 p.m. newscasts for WRTV, and Erika Flye has been promoted to co-anchor the 5 p.m. and 6 p.m. newscasts.
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Indiana House panel backs fines on access violators

January 17, 2012
Associated Press
A bill that would allow fines of up to $500 against government officials found to have blatantly violated the state's open meetings or open record laws has been endorsed 11-0 by an Indiana House committee.
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Indians sign deal to air all 72 home games on TVRestricted Content

January 14, 2012
 IBJ Staff
Deal with WRTV-Channel 6 will provide most extensive coverage in franchise history.
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Emmis posts big profit, but revenue shrinks

January 12, 2012
Scott Olson
The media company's $110.9 million quarterly profit was largely due to the sale of three radio stations and the repurchase of preferred stock. Revenue fell 11 percent.
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Emmis mum on sudden exit of Indianapolis Monthly editor

January 11, 2012
Greg Andrews
The Indianapolis communications company confirmed it is seeking a replacement for David Zivan, who had led the magazine for six years.
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Former Star columnist’s lawsuit set for trial

January 6, 2012
Susan Guyett sued The Indianapolis Star in April 2010, alleging that her age led to her dismissal in December 2008.
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Indy tourism officials launch Super Bowl ad campaign

January 5, 2012
Anthony Schoettle
The Indianapolis Convention & Visitors Association has launched a 25-day, $100,000 ad campaign to lure visitors to the city in the days leading up to the Super Bowl. The campaign targets the Chicago, Cincinnati and Louisville markets.
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City to host NFL awards event on eve of Super Bowl

January 3, 2012
Associated Press
The NFL will announce its annual league awards, including Most Valuable Player, in a two-hour prime-time special, "NFL Honors," to air on NBC on Super Bowl eve, Feb. 4.
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NBC sold out of advertising spots for Super Bowl

January 3, 2012
Associated Press
NBC has sold all the commercial airtime for the Feb. 5 game in Indianapolis and even has a waiting list of advertisers. The average cost for a 30-second spot this year was $3.5 million.
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WISH says reporter firing not due to downsizing

January 3, 2012
Anthony Schoettle
Local CBS affiliate WISH-TV has fired award-winning field reporter Brad Edwards, but General Manager Jeff White said the station will soon hire a replacement, plus two additional reporters to grow its staff.
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USA Track & Field athletes want more freedom to lure sponsorsRestricted Content

December 31, 2011
Kathleen McLaughlin
USA Track & Field hopes a more coherent TV schedule and a bigger presence at live events will generate interest in the sport that lasts beyond the summer Olympics. Yet USATF is at odds with some athletes who say they could line up more of their own sponsors, if it weren’t for the governing body’s rules.
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Marketing firm plans downtown expansion, move

December 29, 2011
 IBJ Staff
Indianapolis-based marketing firm TrendyMinds plans to more than double its staff in the next two years, adding up to 20 jobs as it moves into a former labor union hall downtown.
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Fieldhouse gets Bankers Life name

December 22, 2011
Francesca Jarosz
It will be difficult to rebrand the arena where the Indiana Pacers play, but team officials praised sponsor CNO Financial for sticking with the $20 million naming-rights deal despite tough times.
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Preferred shareholders blocking Emmis’ repurchase plans

December 19, 2011
Scott Olson
The investors are concerned Emmis will gain voting rights to two-thirds of the preferred shares and that it would use that clout to get out of paying millions of dollars in dividends.
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The Fan winning sports-talk radio war by wide marginRestricted Content

December 17, 2011
Anthony Schoettle
Radio station WFNI-AM 1070 is challenging some FM music stations in the battle for male listeners.
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Dittoe Public Relations gets Atlas Van Lines contractRestricted Content

December 17, 2011
 IBJ Staff
The Evansville-based mover hired the local firm as its public relations agency of record.
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NFL's new TV deals are big score for ColtsRestricted Content

December 17, 2011
Anthony Schoettle
The NFL's new broadcast agreements with CBS, Fox and NBC will make the league by far the richest in terms of professional sports broadcast pacts. The Colts will get close to $218.8 million a year from the deals starting in 2014.
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Zionsville-based Just Marketing signs deal with NissanRestricted Content

December 17, 2011
 IBJ Staff
Financial terms of the deal were not disclosed, but motorsports business experts estimated it’s probably worth $1 million to $5 million a year.
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Giant Super Bowl ads set to adorn downtown buildings

December 7, 2011
Cory Schouten
Downtown building owners are looking to cash in on the upcoming Super Bowl by selling space for massive temporary advertisements.
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  1. I never thought I'd see the day when a Republican Mayor would lead the charge in attempting to raise every tax we have to pay. Now it's income taxes and property taxes that Ballard wants to increase. And to pay for a pre-K program? Many studies have shown that pre-K offer no long-term educational benefits whatsoever. And Ballard is pitching it as a way of fighting crime? Who is he kidding? It's about government provided day care. It's a shame that we elected a Republican who has turned out to be a huge big spending, big taxing, big borrowing liberal Democrat.

  2. Why do we blame the unions? They did not create the 11 different school districts that are the root of the problem.

  3. I was just watching an AOW race from cleveland in 1997...in addition to the 65K for the race, there were more people in boats watching that race from the lake than were IndyCar fans watching the 2014 IndyCar season finale in the Fontana grandstands. Just sayin...That's some resurgence modern IndyCar has going. Almost profitable, nobody in the grandstands and TV ratings dropping 61% at some tracks in the series. Business model..."CRAZY" as said by a NASCAR track general manager. Yup, this thing is purring like a cat! Sponsors...send them your cash, pronto!!! LOL, not a chance.

  4. I'm sure Indiana is paradise for the wealthy and affluent, but what about the rest of us? Over the last 40 years, conservatives and the business elite have run this country (and state)into the ground. The pendulum will swing back as more moderate voters get tired of Reaganomics and regressive social policies. Add to that the wave of minority voters coming up in the next 10 to 15 years and things will get better. unfortunately we have to suffer through 10 more years of gerrymandered districts and dispropionate representation.

  5. Funny thing....rich people telling poor people how bad the other rich people are wanting to cut benefits/school etc and that they should vote for those rich people that just did it. Just saying..............

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