Media & Marketing

TAWN PARENT Commentary: It takes a village to save a marriageRestricted Content

August 1, 2005
Divorce is a costly proposition-for families, for the courts, for business and for society. And it's especially costly in Indianapolis. We have more divorced residents than any other major Midwestern city, according to the U.S. Census Bureau. As a result, companies suffer. Nationally, divorce costs companies an estimated $11 billion a year, according to the Sherman Oaks, Calif.-based Grief Recovery Institute, an educational foundation. Employees going through a divorce typically are confronting emotional, financial and legal challenges. In surveys of...
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Riverview Hospital opens health care, fitness center:Restricted Content

August 1, 2005
Riverview Hospital opened a Health Care Pavilion July 5 at 146th Street and Hazel Dell Parkway. The 15,000-square-foot facility is the first building to open in the new $5.2 million health and fitness complex. The pavilion will be home to Hazel Dell Family and Immediate Care, as well as several physicians specializing in such areas as women's health, preventive medicine and sports medicine. The second building in the complex, the Riverview Health and Fitness Center, is slated to open in...
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City planners seek ways to replace PRI convention: Annual event was big money maker each DecemberRestricted Content

August 1, 2005
Ed Callahan
Indianapolis hospitality leaders have launched a campaign to make up for the loss of a huge racing industry convention that is taking a hiatus from the city for the next half-decade. The Performance Racing Industry, or PRI, trade show has been a major event for the Indianapolis' convention business for seven years, annually bringing up to 40,000 visitors to the city who spend more than $26.7 million. This event was especially valued because it typically took place in early December,...
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Solheim fills LPGA marketing cup: Sold-out international event at Crooked Stick set to be anchor of new advertising campaignRestricted Content

August 1, 2005
Anthony Schoettle
With unprecedented growth in Solheim Cup ticket and sponsorship sales, the LPGA is preparing to use the September event at Crooked Stick Golf Club as a cornerstone for its new, racier marketing campaign. The LPGA, working with the Indiana Sports Corp., quickly sold out the event earlier this year and expects more than 150,000 people to come through the turnstiles for the three days of practice and three days of competition for the international women's golf event. "We had so...
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University Place getting major makeover: New owner IUPUI investing $13M in renovation of 18-year-old hotelRestricted Content

August 1, 2005
Scott Olson
A hotel built during an era in which Indianapolis first laid claim to its title of Amateur Sports Capital of the World has a new owner that is spending millions of dollars to bring the structure into the new century. University Place Conference Center & Hotel, on the campus of IUPUI, opened amid the fanfare of the Pan American Games hosted by Indianapolis in 1987. Nearly 4,500 athletes from 38 countries converged on downtown, including a throng of media that...
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SPORTS: A history lesson for 21st century stadium criticsRestricted Content

July 25, 2005
Bill Benner
It is Oct. 20, 1971. I am standing near Market and Alabama streets, where the groundbreaking has taken place for a venue to be called Market Square Arena. The price tag is a salty $23 million, and the project has attracted critics and naysayers who wonder about the city's priorities, especially since our mayor, Richard Lugar, is using federal revenuesharing funds to help pay for the arena. Plus, Lugar has this wacky idea about using the arena as a catalyst...
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Radio Disney catching the ears of youth-and advertisers: Event marketing key to getting local kids to tune inRestricted Content

July 25, 2005
Anthony Schoettle
Two years after its launch, Radio Disney's local WRZD-FM 98.3 affiliate is outperforming many affiliates in the 55-station network, even though traditional measures of its success are anything but magical. WRZD's rating by New York-based Arbitron Inc., the industry's standard media research firm, shows the station barely cracking the top 20 in this market. But WRZD has prospered through another number: listener calls per day. The station averages an eye-popping 4,070 calls a day, according to officials at Radio Disney's...
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NOTIONS: Pugilism, Parkinson's, politics, DNA: a powerful combination set to winRestricted Content

July 25, 2005
Bruce Hetrick
If you knew only that Scott Newman is a former prosecutor, you might think his new workouts apt. The man known for courtroom sparring now feints, weaves, jabs and thrusts with a former Golden Gloves boxing champion. But that's not all we know about the 44-year-old Republican twice elected Marion County prosecutor. For in 2002, Newman also became Indianapolis' most public Parkinson's patient. Today, Newman says boxing provides the perfect exercise for the neurologically challenged. "Parkinson's is a movement disease,"...
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Wells Fargo sees city as ripe for expansion: Commercial banking, capital management key to Indianapolis planRestricted Content

July 25, 2005
Scott Olson
Wells Fargo & Co. took a couple of quiet but important steps earlier this year as part of a plan to build a major presence in the Indianapolis banking and financial services market. The San Franciscobased corporation in March opened a local Commercial Banking Division headed by longtime banking executive Lex Curry and a capital management office headed by well-known stock manager Tom Pence. The moves, by the nation's fifth-largest bank in terms of assets, are part of a corporate...
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CHRIS KATTERJOHN Commentary: China Syndrome hits 21st centuryRestricted Content

July 25, 2005
The Chinese have taken a keen interest in U.S. corporations of late. Just this year, a Chinese firm acquired the personal computer business of IBM Corp., and a consortium led by a large Chinese conglomerate investigated-but dropped-the idea of buying appliance maker Maytag. Though they involved long-standing and cherished American brands, neither deal raised too much reaction from American business executives or politicians in Washington. By contrast, when China's CNOOC Ltd. offered in June to acquire California-based Unocal, all hell...
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Auto auction board hikes own pay: Adesa Inc. also sent executive packing with full-sized severanceRestricted Content

July 18, 2005
Chris O\'malley
Vehicle auction giant Adesa Inc., which already pays one of the richest sums to its directors of any local company, has jacked up its annual board retainer 50 percent. Meanwhile, the Carmel-based company also has disclosed details of a severance package it paid to Executive Vice President James P. Hallett worth more than $1.3 million, not including the value of his stock options. Both events were disclosed in documents filed recently with the Securities and Exchange Commission. The eight-person board...
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SPORTS: Artest's future bright as long as Bird's in his cornerRestricted Content

July 18, 2005
Bill Benner
In this space and in other media forums, I have expressed optimism that the Indiana Pacers' Ron Artest will (a) make it through an entire NBA season without incident, (b) perform like the selfless allstar he has been and can be again, and (c) therefore justify the Pacer management's faith in keeping him in a blue-and-gold uniform. What I fear, of course, is that he'll do (d) none of the above. Artest's talent is obvious. Unfortunately, so is his volatile,...
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Narrow Gate Media LLC: Brothers help others sell via the Web They've developed a template that can be tweaked to create unique sitesRestricted Content

July 18, 2005
Jo Ellen
"People would always tell me I had the personality and social skills that made me a good salesman," said Vaught, who, with his older brother Tim Vaught, founded Narrow Gate Media LLC in January 2000 in Indianapolis. For example, when Tom Vaught bought a motor scooter for his paper route, all his friends wanted to ride it, and he let them-in exchange for delivering the newspapers. "They got to ride the scooter and I still collected the money" from the...
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Diversity marketing gains steam in central Indiana: Ad agencies helping convey cultural revelancyRestricted Content

July 11, 2005
Anthony Schoettle
Ethnic or diversity marketing, once confined to major cities such as Dallas, New York and Los Angeles, is taking hold in Indianapolis. "We have seen a gradual but growing response among clients to communicate to a multicultural audience," said Clyde Bodkin, president of locally based Bodkin Associates Inc. "Not everyone is in the same place, but smart companies are finding culturally sensitive, culturally relevant ways to communicate to their target markets." Diversity marketing is the fastest-growing sector of Bodkin's 14-person...
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Historic battle settled: Prairie pact lays out plans without judging past practicesRestricted Content

July 11, 2005
Andrea Muirragui
But whatever Earlham College puts in the 41-year history of credits and debits, it will have no bearing on the resolution of a decades-long dispute over control of the Hamilton County attraction. That deal is largely done. Carter and Earlham board Chairman Mark B. Myers ended nearly two years of negotiation July 5, putting quill-topped ballpoint to paper in front of a cheering crowd in the museum's Welcome Center. The agreement-which frees Conner Prairie from Earlham's control and calls for...
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Women find niche leading credit unions: Unique nature of those financial institutions may explain why females thrive thereRestricted Content

July 11, 2005
Kathy Maeglin
Karla Salisbury started her career at a savings and loan that was later purchased by an out-of-state bank. After a few years, she foresaw that she might have to relocate to advance in the company, "and that was not part of my plan," Salisbury said. So she did some research to see where her best opportunities might be. One thing she investigated was how many women there were in upper management in banks vs. credit unions. She found the top...
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CHRIS KATTERJOHN Commentary: The Prairie is saved at last!Restricted Content

July 11, 2005
Few things in the not-for-profit world have gotten my dander up more than the ongoing saga of Conner Prairie the last two years. More to the point, I have been dismayed by the disrespect and lack of gratitude shown by Earlham College toward a dedicated board and CEO who worked so hard to put the museum on the map before being summarily fired by the school in 2003. Thanks to reporter Andrea Muirragui Davis, our newspaper has led the local...
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SPORTS: If heroes fail as role models, put yourself in the gameRestricted Content

July 11, 2005
Bill Benner
- Luke 12:48 In light of the above Scripture, many would agree that among the most blessed creatures on this Earth are professional athletes. As has been noted often, they receive handsome compensation to play games, and it doesn't really get much better than that, does it? Along with the fortune, however, comes celebrity, and from celebrity comes attention. That means there are no non-public public moments. The spotlight illuminates both the good and the bad. These thoughts come to...
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South downtown parking lot eyed for mixed use: Project slated to include ground-floor retail, with residential or office space aboveRestricted Content

July 11, 2005
Tammy Lieber
A Lafayette developer has a parking lot on the southeast corner of Meridian and South streets under contract with plans for a mid-rise, mixed-use building. Developer John Teibel plans to purchase the 1.4-acre lot from local investors Robert and Karen Dittemore, who have owned the lot for several years, said Scott Langdon, who is representing the couple. The lot is across the street from Eli Lilly and Co.'s Faris/Brougher complex. Plans call for the first floor of Meridian Overlook to...
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RETURN ON TECHNOLOGY: Here's the secret to painless wireless hookupsRestricted Content

July 11, 2005
Tim Altom
Last time, in the June 27 issue, we explored the basics of data WiFi, which is often just called "wireless." This time, we'll look at how you hook up your laptop or notebook to a wireless provider. Wireless works pretty much like a cell phone does, except that you're exchanging data packets, not voice. Therefore, you need the computer equivalent of a cell phone. Most new notebook computers come with built-in wireless hardware that you'll never physically see, because it's...
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Living wills get surge of interest: Lawyers, caregivers, estate planners field more questions about advance directives in wake of Schiavo caseRestricted Content

July 11, 2005
Tom Murphy
When Mick Meiners brings up living wills these days, his clients tend to pay more attention than they did before the Terri Schiavo case dominated headlines. "In the past, people would say, 'Yeah, that might be something I might get to or it's something my parents should do,'" said Meiners, a certified financial planner with Financial Plans & Strategies Inc. of Indianapolis. The St. Vincent Hospice also has seen a spike in interest, with more phone calls from people asking...
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SPORTS: NBA's delayed-entry rule, Michelin's move and moreRestricted Content

July 4, 2005
Bill Benner
So much news, so little space. Item: The NBA and its players' association enter into a new collective bargaining agreement that will increase the age for draft eligibility to 19, or to one year after an athlete's high school class has graduated. Reaction: Perhaps the NBA and its players' association believed they were tossing those involved in college basketball a bone by raising the age limit. If so, it is a bone that likely will stick in the throats of...
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Ball State fosters alliance with film production pros: Center aims to help students and industryRestricted Content

July 4, 2005
Andrea Muirragui
It's a film school without the film school. Buoyed by a $20 million grant from Indianapolis-based Lilly Endowment Inc., Ball State University's digital learning efforts are making way for a wave of projects worthy of attention on and off campus. Recent graduate Jaron Henrie-McCrea rode the swell all the way to the Student Academy Awards last month, winning an Oscar for his short film, "Knock Knock." Less than a week later, global industry group Media Communications Association-International honored three other...
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ITT paid for feds' aggression: Sweeping probe didn't lead to charges against firm, top execsRestricted Content

July 4, 2005
Greg Andrews
On a chilly winter morning 16 months ago, federal investigators converged on ITT Educational Services Inc.'s Carmel headquarters and 10 of its 77 campuses, gathering documents in a high-profile raid that rattled investors and sent the company's shares into a free fall. Now, the U.S. Attorney's Office in Houston, which obtained the search warrants authorizing the raid, acknowledges its sweeping criminal probe failed to turn up evidence that would justify charges against the company or its top brass. The turnabout,...
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By George: Speedway owner gains clout in Formula One negotiationsRestricted Content

July 4, 2005
Anthony Schoettle
There may be a silver lining to the cloud that descended over Indianapolis Motor Speedway at last month's U.S. Grand Prix: President Tony George has emerged unscathed from a public relations standpoint and has never had more control over the Formula One race his track hosts. Michelin, the French tire maker for the 14 cars that withdrew from the race because of tire-safety concerns, has offered to refund fans' ticket costs. That's a $10 million to $12 million expense the...
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