Naming rights/sponsorships

Florida marketing firm suing IRL over Izod contract

January 31, 2011
Scott Olson
Florida-based CV Sports Marketing Inc. alleges in a lawsuit that the IRL and Indianapolis Motor Speedway could owe millions of dollars in fees relating to its role in landing Izod as a title sponsor.
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IndyCar, other circuits show signs of motorsports recovery

January 22, 2011
Anthony Schoettle
Open-wheel series leads resurgence in sponsorship dollars flowing to racing circuits, venues and teams.
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IndyCar deal creates series-branded insurance plan

January 5, 2011
Anthony Schoettle
Open-wheel race series signs three-year sponsorship pact with Dallas-based Global Corporate Alliance.
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Indianapolis Indians profitable for 35th straight year

January 1, 2011
Anthony Schoettle
The minor-league professional baseball team continues to pull in fans and sponsors as Hoosiers seek affordable family entertainment.
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Izod claims 350-percent return from IndyCar Series

December 4, 2010
Anthony Schoettle
Izod officials said that in 2010, Izod brand awareness increased 10 percentage points, brand familiarity rose 16 percent among 25- to 35-year-old men, and digital impressions increased 20 percent over 2009.
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Powerade becomes official sports drink of NCAA

November 9, 2010
Anthony Schoettle
NCAA officials on Monday announced a multi-year sponsorship deal with Coca-Cola, making Powerade the official sports drink of the association's 88 championships.
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Reebok's loss of NFL contract could hurt local plant

October 12, 2010
 IBJ Staff and Bloomberg News
Competitor Nike Inc. will become the official apparel maker for the National Football League in 2012. The loss of the contract could mean layoffs at the Reebok plant on Indianapolis' east side that makes NFL apparel and employs about 1,000.
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Indy Racing League near big sponsorship deal

September 30, 2010
Anthony Schoettle
Fresh off signing deal with Brazilian coffee maker, Indy Racing League executive promises much bigger sponsorship announcement within two weeks.
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Indy Racing League signs deal with Verizon

September 11, 2010
 IBJ Staff
Financial terms of the deal were not released, but industry sources said the multiyear deal is valued at $1 million annually for the open-wheel race series.
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Indiana Pacers, Fever sign deal with Steak n Shake

August 28, 2010
 IBJ Staff
As a sponsor of the Pacers and Fever, Steak n Shake receives courtside signage, a game night giveaway and on-court promotions
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Judge rules Murat Centre can keep new name

August 20, 2010
 IBJ Staff
A naming-rights lawsuit brought by The Murat Temple Association against California-based event promoter Live Nation and Evansville-based Old National Bank has been dismissed.
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Indy Racing League signs Avis as new sponsor

July 3, 2010
 IBJ Staff
Avis will take an active role in promoting the series through e-mail campaigns, displays at select airports, and other large-scale promotions, company officials said.
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Old National Bank puts name on Murat Centre

March 15, 2010
Kathleen McLaughlin
The voice-mail system at the Murat already greets callers with this message: You have reached the Old National Center, a Live Nation venue.
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Local motorsports marketing firm eyeing Asia

March 3, 2010
Just Marketing International in Zionsville plans to establish a presence in either Singapore or Hong Kong this year, to bolster its global presence.
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City's plan to raise money with sponsorships takes wing with KFCRestricted Content

January 9, 2010
Anthony Schoettle
Mayor Greg Ballard this month rolled out the first of what he hopes will be 10 to 15 city sponsorship and advertising deals this year, with the aim of saving taxpayers hundreds of thousands of dollars annually.
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USA Track & Field CEO doubles budget, pushes reformsRestricted Content

December 19, 2009
Anthony Schoettle
Doug Logan is shaking up the sport and hopes to add more events, which could pay off for Indianapolis.
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Sources: City will lose professional tennis tournament

November 28, 2009
Anthony Schoettle
The Indianapolis Tennis Championships—formerly known as RCA Championships—appear to be dead, with the ATP Tour dates being shipped off to Atlanta for 2010 and beyond.
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Sarah Fisher extends sponsorship deal with AAA

November 14, 2009
 IBJ Staff
Izod IndyCar Series driver Sarah Fisher recently renewed her contract with AAA Hoosier Insurance. AAA will continue to be a personal sponsor of Fisher and will remain an associate sponsor on Fisher’s No. 67 car for the 2010 and 2011 Indianapolis 500s.
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Circle City Classic must boost attendance, sponsorship revenue to surviveRestricted Content

October 24, 2009
Anthony Schoettle
Dramatic decreases in sponsorship and ticket revenue this year and the recent resignation of the Circle City Classic’s new executive director have some questioning if the event can survive. Now Classic leaders are considering a bevy of bold changes.
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Indiana Members Credit Union signs Pacers sponsorship pact

October 17, 2009
 IBJ Staff
The agreement includes player appearances, a Pacers debit card, courtside signage, radio spots, hospitality and use of the Conseco Fieldhouse practice court for community relations initiatives.
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Lucas Oil out to build on Jiffy Lube dealRestricted Content

October 10, 2009
Anthony Schoettle
One year after emblazoning its name on the Indianapolis Colts’ mammoth new home, Lucas Oil Products Inc. has leveraged that sponsorship into a pact with Jiffy Lube that company founder Forrest Lucas thinks will score huge profits for his company.
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U.S. Army extends sponsorship with Horizon League

September 12, 2009
 IBJ Staff
The league that includes Butler University recently extended its sponsorship deal with the U.S. Army through the 2009-2010 academic year.
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Colts sign trio of stadium sponsors

August 10, 2009
 IBJ Staff
The Indianapolis Colts recently signed a three-year sponsorship deal with Carmel-based James Allen Insurance Brokers to become one of the primary sponsors at Lucas Oil Stadium.
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Indianapolis Motor Speedway CEO takes over at difficult timeRestricted Content

August 10, 2009
Anthony Schoettle
New Indianapolis Motor Speedway CEO Jeff Belskus has long been a behind-the-scenes figure at IMS. As the new leader of the Brickyard and the Indy Racing League, he faces several challenging issues, including gaining the confidence of the racing community.
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Finish Line extends 500 Festival relationship

July 29, 2009
Indianapolis-based Finish Line Inc. has signed a multi-year agreement to extend its title sponsorship of the 500 Festival's 5K race held each May, officials announced today.
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  1. These higher rates Co. e about only because physicians are now hospital employees. otherwise physicians couldn't charge these rates and share the windfall with the hospital. Community/rural hospitals probably not buying physicians practices and thus weren't getting the windfall anyway.

  2. The incentive for poor people to get themselves off public assistance and "no longer be poor" is even with help...they're STILL POOR! Being poor, even with some assistance, isn't all that pleasant. (I speak from experience) It's a stubborn myth that poor people, who are on public assistance, are sitting in the lap of luxury. You should try living on just those "freebies" that you mentioned and see how meager they actually are. By the way, I didn't mean you had to buy/own a puppy...just pet one. :)

  3. As near as I can tell the minority has ZERO constitutional obligation to offer a quorum to the majority. A requirement for quorum was inserted into the constitution so that tyrannical majorities could not simply shove through odious and objectionable legislation (which is exactly what they did.) By allowing a tyrannical majority to charge fines against the minority for exercising their constitutional prerogative to deny quorum the court as made a mockery of constitutional governance in the state of Indiana.

  4. The voters elected the Reps to make a vote not walk out on the vote. They had to the right to exercise their opinion and vote "no" to the bill. Let me ask you this if you walked out of your job for 5 straight weeks would you get paid? Would you even have a job to go back to? If any elected official walks out on the people they should be arrested for stealing tax dollars from the public. They were elected to do a job and not leave when the job gets stuff.

  5. I have been to several of their locations in Pennsylvania and always go in for 1 item and leave with a basket full of things. I'm very happy they decided on Indiana, now if only they would put the other store in eastside.

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