Sports Business

City's pro soccer team signs sponsorship deal with Honda

October 1, 2013
Anthony Schoettle
The three-year deal will net the new North American Soccer League team Indy Eleven about $1 million over the term of the agreement and will offer the franchise a critical marketing partner.
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Dream teams for tourism industry

September 28, 2013
Anthony Schoettle
Youth sports events reap millions for Indianapolis and its neighbors.
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Indianapolis Motor Speedway takes bids for food, souvenirsRestricted Content

September 28, 2013
Anthony Schoettle
The Indianapolis Motor Speedway has put its merchandise and food and beverage contracts up for bid for the first time in its 104-year history.
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Izod dropping IndyCar Series sponsorship

September 27, 2013
 IBJ Staff
The apparel brand Izod is dropping its partnership with the IndyCar Series after the conclusion of the 2013 season, leaving the open-wheel racing series without a title sponsor.
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IndyCar to run road race at Speedway in May

September 26, 2013
 IBJ Staff
The unusual move will mark the open-wheel series' first race on the hallowed track's winding interior course. And it's the highest-profile break from tradition yet in the tenure of new Hulman & Co. CEO Mark Miles.
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All-star forward George signs extension with Pacers

September 25, 2013
Bloomberg News
Team officials have not released details, but the contract is reported to be for five years and worth $80 million-plus.
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NCAA restoring some of Penn State's football scholarships

September 24, 2013
Bloomberg News
The Indianapolis-based National Collegiate Athletic Association said in a statement Tuesday that the university had made “continued progress toward ensuring athletics integrity” in the aftermath of the Sandusky case.
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Local marketing firm signs deal with John Force Racing

September 23, 2013
Anthony Schoettle
Zionsville-based Just Marketing International has been hired to find replacements for $7 million in annual sponsorship deals that are expiring following this season.
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Dallara sees Indy operations as springboard for U.S. expansionRestricted Content

September 21, 2013
Anthony Schoettle
Dallara is preparing to install a $5 million automobile simulator in its Speedway plant—a move that could fuel the company’s plan to dramatically grow its local operation.
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Luck throws weight behind Body Armor with equity stake

September 17, 2013
Bloomberg News
Indianapolis Colts quarterback Andrew Luck said he wanted to prove himself on the field in the National Football League before pursuing sponsorship opportunities off it.
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NCAA football restructuring seen inevitable by ADs

September 11, 2013
Bloomberg News
The richest college football programs almost certainly will be allowed to spend more money on athletes once the NCAA rewrites rules in the coming months, according to a panel of sports administrators and marketers.
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Pan Am Plaza hotel may sweeten bowl bid

September 7, 2013
Anthony Schoettle
Indianapolis officials hope to include plans for a new downtown luxury hotel in their bid for the 2018 Super Bowl, but they’re not sure all the pieces for a deal—potentially on Pan Am Plaza—can be put together before a bid presentation for 32 NFL owners in May.
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Football powers seek leeway with NCAA to flex muscle

September 3, 2013
Bloomberg News
College sports’ governing body probably will consider new rules in the coming months that allow the most powerful football programs to spend more on their athletes, while giving poorer programs the option to adopt them.
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City announces pursuit of 2018 Super Bowl

August 30, 2013
 IBJ Staff and Associated Press
Indianapolis will seek to host its second Super Bowl in 2018 after a highly praised debut in 2012. "We're going after the Super Bowl on the merits of our greatness and what we accomplished" in 2012, said Colts owner Jim Irsay.
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NFL seeks $765M settlement over concussion lawsuits

August 29, 2013
Associated Press
The NFL and more than 4,500 former players want to resolve concussion-related lawsuits with a $765 million settlement that would fund medical exams, concussion-related compensation and medical research, a federal judge said Thursday.
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Hoosier documentary maker turns attention to Leonard

August 29, 2013
Associated Press
Award-winning filmmaker Ted Green, whose previous documentaries profiled John Wooden, Roger Brown and Indiana war veterans, found Bobby "Slick" Leonard has done basically everything there is to do in basketball.
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CIB prepared to give Pacers another $11 million

August 28, 2013
Scott Olson
The Capital Improvement Board of Marion County is prepared to give the Pacers another $11 million to offset losses from operating Bakers Life Fieldhouse as it continues to negotiate a long-term contract with the team.
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NCAA investment portfolio climbs to $527 million

August 27, 2013
Bloomberg News
College sports’ governing body grew its investment portfolio to $527 million for the year ended June 30, with an 11-percent gain in its $304.5 million quasi-endowment and an 8.8-percent return in its $222.5 million operating reserve.
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Ballard wins allies for cricket strategyRestricted Content

August 24, 2013
Anthony Schoettle
Both sides of the political aisle are howling that the $6 million transforming Post Road Community Park into the Indianapolis World Sports Park could be better spent. Yet a powerful group of people and organizations says the 48-acre park championed by Mayor Greg Ballard is already paying off and will score even bigger dividends in the future.
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Colts' Luck playing catch-up as a pitchmanRestricted Content

August 17, 2013
Anthony Schoettle
While Indianapolis Colts quarterback Andrew Luck is exceeding off-the-chart expectations on the field heading into his second NFL season, some marketers think he’s underachieved as a corporate spokesman and product sponsor.
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Fastenal sponsorship deal draws NASCAR contractsRestricted Content

August 17, 2013
Anthony Schoettle
Vending machines aren’t the only reason the Fastenal brand is resonating.
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Indiana University basketball sets attendance record

August 14, 2013
Associated Press
School officials announced Wednesday that the Hoosiers average attendance for 19 home games was 17,412 — breaking the previous mark of 17,148, set in 2001-02.
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Colts camp fans not impressed with Anderson

August 14, 2013
Associated Press
Fans are wild about attending Indianapolis Colts' practices this summer on the campus of Anderson University, but they say they have little interest in sticking around and spending money in the city.
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Golfer finishes coast-to-coast fundraiser for Indy school

August 14, 2013
Marilyn Odendahl, Indiana Lawyer Staff
Luke Bielawski, a student from the Indiana University Robert H. McKinney School of Law, spent 96 days this summer teeing off from California to South Carolina to raise money for Providence Cristo Rey High School.
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Well woes blamed on new Indianapolis sports park

August 14, 2013
Associated Press
Some Indianapolis residents living near where the World Sports Park is being built say its new irrigation system is sucking their home water wells dry.
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