Super Bowl feature story

Host committee CEO Melangton ponders next play

February 11, 2012
Anthony Schoettle
Allison Melangton and her Super Bowl Host Committee staff helped turn a one-day football game into a 10-day celebration that attracted 1.1 million people downtown and millions in visitor spending. But with the game over, Melangton, doesn’t know where her own career path will lead.
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Stadium operations run smoothly in first Super Bowl

February 6, 2012
Anthony Schoettle, Cory Schouten
Lucas Oil Stadium was the first NFL venue designed and built specifically to host the Super Bowl, and early reviews from its big test on Sunday were encouraging.
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Super Bowl XLVI: hometown affair without hometown team

February 5, 2012
Anthony Schoettle, Cory Schouten
Indianapolis-specific Super Bowl gear is outselling souvenirs commemorating the teams actually playing in the game, reflecting Hoosiers' enthusiasm for this year's festivities.
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Lucas Oil gets brand boost from Super Bowl venue

February 5, 2012
Anthony Schoettle
Any company with its name attached to the Super Bowl is about to score one of its biggest marketing bounces of the year. And none will realize a bigger victory than California-based Lucas Oil Co.
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Super Bowl payoff substantial, but may fall short of hype

February 4, 2012
J.K. Wall
There’s no doubt the Super Bowl crowds showered Indianapolis with cash all week. The question is, how much of it will stick after the big game is over? And how much will it mean to Indianapolis’ economy?
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Landing another Super Bowl might not be such a long shot after all

February 4, 2012
Anthony Schoettle, Cory Schouten
Talk of bringing another Super Bowl to Indianapolis began soon after week-long festivities kicked off for the 2012 game, but city leaders will have to find a way to generate more revenue for the NFL and its 32 team owners for Indianapolis to muscle its way into a regular Super Bowl rotation.
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ESPN pleased with Pan Am Plaza broadcast decision

February 3, 2012
Scott Olson
The sports network originally considered broadcasting from Monument Circle, but chose the plaza because the location has Lucas Oil Stadium as an ideal backdrop.
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Retailer Lids strives for Super Bowl dominance

February 2, 2012
Cory Schouten
Lids Sports Group is emerging as an early Super Bowl winner among local businesses after betting big that souvenir sales would shine.
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Super Bowl events put spotlight on IndyCar

February 1, 2012
Anthony Schoettle
Fans and media outlets have flocked to NFL-themed IndyCars and Indianapolis Motor Speedway this week, giving the open-wheel series and its biggest race millions of dollars worth of exposure at a critical time.
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Fans' first Super Bowl media day a hot ticket

January 31, 2012
Anthony Schoettle
Media day has long been a major attraction at the Super Bowl, and this year for the first time, fans—many from the Indianapolis area—were allowed to experience the carnival atmosphere first-hand.
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Festivities draw record crowds downtown

January 30, 2012
Anthony Schoettle
Super Bowl Village’s opening weekend met local organizers’ expectations—and then some—drawing more than 205,000 visitors from Friday through Sunday.
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City leaders determined to use global spotlight to build cachet

January 28, 2012
Anthony Schoettle
City leaders are working feverishly to maximize Indianapolis' week in the Super Bowl spotlight, hoping to brand the Circle City in the minds of convention and leisure travelers as a place to return and spend hundreds of millions of dollars over the next decade.
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VIDEO: Quick trip down the zipline

January 27, 2012
Mason King
zipline watch videoIBJ gets an advance preview of Super Bowl Village's zipline experience, which will lose money for the host committee over 10 days in the name of ramping up overall buzz.
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With Super Bowl, city seeks to distinguish itself

January 27, 2012
J.K. Wall
Like every host city, Indianapolis has tried to stand out with unusual features for the 10-day party it's hosting for the nation. But will any of those things become standard parts of future Super Bowl experiences?

  Extra: Photo gallery
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NFL decides to add 5,000 tickets to Super Bowl mix

January 24, 2012
Anthony Schoettle
NFL officials on Monday said they plan to expand Lucas Oil Stadium's capacity to 68,000 during the Feb. 5 event in Indianapolis. Capacity for Colts games is typically 63,000.
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$28M didn't get Super Bowl donors many perksRestricted Content

January 21, 2012
Anthony Schoettle
Indianapolis Super Bowl organizers raised $28 million from 131 mostly corporate donors to put on the NFL’s showcase event by simply asking—and promising almost nothing in return.
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Firms of all kinds hope to benefit from Super Bowl spendingRestricted Content

January 21, 2012
Anthony Schoettle
While many of the local companies scoring a Super Bowl windfall predictably will be hotels, restaurants and retail outlets, there will be a cadre of more unlikely winners from one of the world’s biggest sporting events.
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Downtown businesses make adjustments for Super Bowl weekendRestricted Content

January 14, 2012
Sam Stall
Downtown businesses that are not in tourist-dependent industries are girding for Super Bowl weekend, hoping their spot in the big game’s storm shadow brings only a light dusting of logistical, scheduling and personnel hassles.
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Throng of volunteers involved in staging Super Bowl

January 7, 2012
Francesca Jarosz
The city’s biggest event of the year will be run almost entirely by an army of volunteers. Some 8,000 volunteers are helping to execute the preparations for the Super Bowl, which is expected to draw 150,000 visitors.
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Get ready for a week unlike any Indianapolis has seen

December 31, 2011
 IBJ Staff
Prepare to have fun. The festivities begin soon.
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Far-flung areas court Super Bowl spending

December 24, 2011
Anthony Schoettle
Downtown will be the focal point of Super Bowl XLVI, but communities from Zionsville to Columbus are aggressively pursuing some of the money visitors are expected to shower on the region.
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  1. liek the rest of America

  2. These quaint,obsessed musings by the stalkers are certainly entertaining, but I'm trying to figure out what, if anything, all the yelping below has to do with Zak Brown.

  3. It's evident that Moffett was pushing the right buttons and corporate America is now trying to squash him. He just wanted to withdraw the free pilot services provided to the company by the pilots to try and put some pressure on a company that has not been interested in negotiating a contract in over 5 years. The company does not provide a contract because not having one has saved them a bundle of money. Shame on any Republic pilots not standing behind their union leader just because things are getting tough, can you not see such strategic moves by the company as putting the last union president in a corporate position and into THEIR pocket. Do you really believe the last union president is so appalled at the attempts by Moffett, do you not remember his oppositions to the company? We stood behind him. It has been proven over and over again for thousands of years without fail, a man cannot serve two masters. Anyone that believes people vote contrary to their paycheck and livelihood deserve to be taken advantage of, the recent statements by the former union president are laughable as he denounces the current union president from his new corporate position. Have you ever seen a drafted sports player score points for his previous team, it cannot be done, he is not on the pilots side anymore, he gets his money a different way now than you and I do, and he should not be allowed to remain on the seniority list. A drafted player brings strength, credibility, tactical knowledge, and a strategic advantage to his NEW team, he would not be drafted or paid were it otherwise. We are all forced to choose only one side to play for and support, not doing so has many references in life such as insider trading and shaving points, all illegal for good reason. This basic fact is why corporate moguls, scientist, and engineers all sign non-discloser agreements and non-compete clauses, as protection in case they are lured into switching sides as our former union president has done. No NFL coach ever drafted a player so that both teams could benefit and better understand each other, they are recruited to win the game against that former team, period. Likewise the company does not recruit the former union president by accident or mutual understanding, its strategy. Don't confuse playing the game with good sportsman-like conduct in support of common business and prosperity goals, with the requirement to only play for one side. Good men we all love and favor fall subject to this manipulation, often without their knowledge, and it is not a betrayal of their friendship to oppose them when they switch sides. If we did not love and trust them, they would not have been chosen and lured to the other side in the first place. The deception by the drafted player is not made at a conscious level, it's just human nature and it's all about money and power which corrupts our ability to be objective and loyal to two masters. This is why our court system created the defense attorney, and why our military created counter intelligence. Its strategy and its propaganda, and it works, and that's why the "powers to be" manipulate the chess pieces by sometimes changing their colors. Some players know they are being manipulated when their color is changed, but it brings them more money and power so they do not care. The rest have good intentions but do not even realize they are being manipulated. This tactic is also known by another name, Divide and Conquer. In battle sending an imperfect message with an imperfect team is obviously not ideal, but it's still being sent by YOUR team, your union leader, a leader that has common goals and common rewards with you, they are the best, because we have elected them to do a job for us. If you are not backing Moffett but believing the spin by those that have recently switched sides, you are taking food out of your own mouth. Showing unity and backing an imperfect situation still results in taking just as much ground, it's about unity and bargaining power. It's not necessary to wait around for that perfect attack because it will never come, the company will spin and attempt to destroy anyone that gets in their way. Ultimately it's not about any specific attack anyway, ASAP or whatever it makes no difference, it is and always has been only about power. If this company cared about safety it would not build pairings with 8 hour overnights, come on, are you that naive? Besides, do you really think Hoffa cares, no, he got a call from corporate America and was squeezed into denouncing Moffett. If he didn't they would spin the safety card against him and the Teamsters National with implication for truckers, future contracts, insurance rates etc...saying something like the Teamsters use safety as a bargaining chip, blah blah blah... Do you really think any pilot is going to do something unsafe for the contract, absolutely not, the only ones threatening safety here is the company with reduced rest, fatigue, and poverty. Do you not find it odd that Hoffa and the Teamsters are opposing a Teamster president publicly? Would the Teamsters National not normally support and work with one of their own? Why did they not sit down and help him strategize, correct any mistakes, and charge ahead? Would the Teamsters National not normally support and leverage a contract for all those pilots that have been paying Teamster dues, isn't that why we have all been paying Teamster dues in the first place? I sure haven't been paying dues so that the Teamsters National could come along and write this kind of an article undercutting our union leader and our unity. Whose side is the Teamsters National really on, it's obviously not the Republic pilots side.

  4. No matter what Moffatt does the company is going to spin it like he is the terrorist and brainwash people like you into believing it, wake up, back your players that are trying to change things for you and your livelihood. Where has Hoffa been for the last 6 years, except collecting our dues. Seriously, do you really think an FO going for upgrade, signed off by a checkairman ready for the upgrade, who then fails, is not even capable of returning as a First Officer.

  5. whoa!

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