Super Bowl

Super Bowl just misses major-market TV-rating record

February 6, 2012
Bloomberg News
The New York Giants’ 21-17 win over the New England Patriots in Sunday night’s Super Bowl narrowly missed drawing the highest major-market television rating in National Football League history.
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Fans encountering smooth departures at airport

February 6, 2012
Kathleen McLaughlin
The most congested area of Indianapolis International Airport Monday morning may have been the Lids souvenir stand at the center of the food court.
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Stadium operations run smoothly in first Super Bowl

February 6, 2012
Anthony Schoettle, Cory Schouten
Lucas Oil Stadium was the first NFL venue designed and built specifically to host the Super Bowl, and early reviews from its big test on Sunday were encouraging.
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NBC spot focuses on city's Super Bowl legacy

February 5, 2012
 IBJ Staff
Indianapolis’ shining moment in the Super Bowl spotlight came about four hours before kickoff, when NBC televised a short feature on 2012 host city.
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Super Bowl XLVI: hometown affair without hometown team

February 5, 2012
Anthony Schoettle, Cory Schouten
Indianapolis-specific Super Bowl gear is outselling souvenirs commemorating the teams actually playing in the game, reflecting Hoosiers' enthusiasm for this year's festivities.
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Lucas Oil gets brand boost from Super Bowl venue

February 5, 2012
Anthony Schoettle
Any company with its name attached to the Super Bowl is about to score one of its biggest marketing bounces of the year. And none will realize a bigger victory than California-based Lucas Oil Co.
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REVIEW: Madonna's first Super Bowl show falls flat

February 5, 2012
Lou Harry, Anthony Schoettle
Madonna confirmed she is no longer at the height of her popularity or provocative powers with a tame, somewhat leaden performance.
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Downtown crowds still strong even after game time

February 5, 2012
Scott Olson
Thousands of people stayed downtown to watch the game from a nearby restaurant or bar, many of which had lines stretching out the front door to get inside.
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Police adjust downtown crowd-control plan after injuries

February 4, 2012
Associated Press
Overwhelming "human gridlock" in Indianapolis' Super Bowl Village was causing police to rethink crowd control Saturday on the eve of the big game.
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BENNER: We need not have panicked after losing 2007 bidRestricted Content

February 4, 2012
Bill Benner
Remembering the overblown reaction when the Super Bowl passed us by.
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Landing another Super Bowl might not be such a long shot after all

February 4, 2012
Anthony Schoettle, Cory Schouten
Talk of bringing another Super Bowl to Indianapolis began soon after week-long festivities kicked off for the 2012 game, but city leaders will have to find a way to generate more revenue for the NFL and its 32 team owners for Indianapolis to muscle its way into a regular Super Bowl rotation.
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Distribution plan keeps provisions plentiful despite crowds

February 3, 2012
Cory Schouten
Downtown's Super Bowl revelry still is going strong thanks in large part to a special distribution strategy that includes extra routes, earlier deliveries and an ample supply of food and booze to replenish local establishments. (with video)
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N.Y., New Orleans eyeing Indy's Super Bowl playbook

February 3, 2012
Anthony Schoettle
Indianapolis, which is being noted as the cleanest and friendliest Super Bowl site, is being called a "hard act to follow" by future host cities.
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UIndy capitalizing on Super Bowl attention

February 3, 2012
Scott Olson
The New York Giants are practicing at the private university on the south side of the city, giving it the type of attention that money can't buy.
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ESPN pleased with Pan Am Plaza broadcast decision

February 3, 2012
Scott Olson
The sports network originally considered broadcasting from Monument Circle, but chose the plaza because the location has Lucas Oil Stadium as an ideal backdrop.
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Indiana union leader promises no Super Bowl skirmish

February 2, 2012
Associated Press
The president of Indiana AFL-CIO is promising union members will not disrupt the Super Bowl festivities in Indianapolis after efforts to block right-to-work legislation failed.
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Indianapolis Children's Choir lands big Super Bowl gig

February 2, 2012
Kathleen McLaughlin
Forty-five members of Indianapolis Children's Choir will sing the national anthem along with recording artist Kelly Clarkson at the Super Bowl in Indianapolis on Sunday.
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Super Bowl average ticket price slips to $3,664

February 2, 2012
Bloomberg News
The average ticket price for the Super Bowl rematch between the New York Giants and New England Patriots in Indianapolis has fallen 15 percent in the last six days, according to sellers on the secondary market.
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Feds seize nearly $5M in phony Super Bowl goods

February 2, 2012
Associated Press
Federal officials say authorities have seized nearly $5 million worth of phony Super Bowl sportswear and merchandise in a nationwide sweep.
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Party planners hope to cash in on Super Bowl

February 2, 2012
Scott Olson
Local companies helping with game's festivities are using their home turf to showcase their talents in hopes it will lead to more work at future Super Bowls.
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Indy gets dose of star power with Super Bowl

February 2, 2012
Associated Press
Indianapolis will become a celebrity magnet over the next few days as Madonna and an assortment of stars from film, music and TV arrive for four compact days of entertainment and partying tied to the Super Bowl.
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Retailer Lids strives for Super Bowl dominance

February 2, 2012
Cory Schouten
Lids Sports Group is emerging as an early Super Bowl winner among local businesses after betting big that souvenir sales would shine.
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Super Bowl events put spotlight on IndyCar

February 1, 2012
Anthony Schoettle
Fans and media outlets have flocked to NFL-themed IndyCars and Indianapolis Motor Speedway this week, giving the open-wheel series and its biggest race millions of dollars worth of exposure at a critical time.
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NFL prepares for counterfeiters of Super Bowl merchandise

February 1, 2012
Scott Olson
The National Football League, along with the New England Patriots and New York Giants, have received court permission to seize items that aren't officially licensed by the NFL.
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Neighborhoods outside downtown hoping for big crowds, too

February 1, 2012
Scott Olson
Starting Thursday, a free shuttle service will carry Super Bowl visitors to Indianapolis-area hotspots such as Massachusetts Avenue, Fountain Square and Broad Ripple, or as far away as Carmel, Greenfield, Shelbyville or the village of Zionsville.
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