Communications

HHGregg ditches ad campaign, returns to former agency

July 9, 2014
Scott Olson
The Indianapolis-based retailer is going back to Zimmerman Advertising a year after parting ways with the firm and just two months after unveiling a "brand transformation."
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Profit dips for Emmis despite boost from new stations

July 9, 2014
 IBJ Staff
The needle on radio revenue spiked in the first quarter for the Indianapolis broadcasting and publishing firm, but profit sank.
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Late Pacers slump didn't slow season-ticket renewalsRestricted Content

June 21, 2014
Anthony Schoettle
The season-ticket renewal rate for next season is around 93 percent, and season-ticket sales are 15 percent ahead of last season, said Todd Taylor, the team’s chief marketing and sales officer.
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Angie's List Grand Prix sponsorship targets service providers

June 21, 2014
Dennis Barbosa
It was no surprise that the Indianapolis Motor Speedway approached the Indianapolis-based consumer-review service about sponsorship of the Grand Prix of Indianapolis before the inaugural event in May. But the first response from Angie’s List CEO Bill Oesterle was no.
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WIBC taking big risk by weaving news with opinionsRestricted Content

June 21, 2014
Anthony Schoettle
The decision earlier this month by WIBC-FM 93.1 to part ways with longtime newsman and host Steve Simpson has many radio listeners and advertisers wondering if straight-up news radio is dead.
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Radio personality Vaughn files suit against WTLC parent

June 10, 2014
Mason King
Kelly Vaughn alleges in a federal discrimination lawsuit that Radio One showed preferential treatment to male co-worker Amos Brown by firing her but retaining him after they worked on an outside project.
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North Central grad returns to anchor WTHR weekend news

June 6, 2014
 IBJ Staff
Naomi Pescovitz will helm the Saturday and Sunday editions of "News Sunrise," beginning July 9.
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Author John Green sees earnings boost as movie debut nears

May 31, 2014
Lou Harry
Indianapolis author John Green has sold more than 10.7 million copies of his novel "The Fault in Our Stars," suggesting royalty earnings of more than $6 million, before the movie deal and merchandise sales.
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State courts to switch to e-filing system in 2015

May 22, 2014
Indiana Lawyer Staff, Dave Stafford
Officials soon will seek competitive bids for a single statewide e-filing manager. Paper records likely will be phased out so clerks won't be burdened with overseeing two filing methods.
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Lawyers fret over enforcement of advertising rules

May 21, 2014
Indiana Lawyer Staff, Dave Stafford
Indiana attorneys stay up at night worrying that their ads will run afoul of state rules that they consider unclear and unevenly enforced. But there's a solution in the works.
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Lilly's latest sales strategy: the soft sell

May 17, 2014
J.K. Wall
Eli Lilly and Co. thinks it has a secret weapon to return to growth. No, it’s not a new blockbuster drug—although Lilly will most likely have several new products hit the market this year and next. Rather, it’s an unorthodox, softer approach put into play by its U.S. sales force.
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Angie’s List namesake extends company brand with nationwide how-to segments

May 17, 2014
Chris O'Malley
Chief Marketing Officer Angie Hicks-Bowman spends an hour and a half each month recording consumer-advice segments hat are downloaded by more than 100 television stations around the country and incorporated into their own consumer news segments.
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Sponsor logos creep into local TV newscasts

May 16, 2014
Chris O'Malley
The increasingly common move to help generate more revenue further lowers the traditional barrier between news and advertisers. Marketing experts say the value for sponsors is questionable.
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Small biz program to tackle lack of Web savvy

May 13, 2014
Dan Human
The program Fight for Small will teach Indiana business owners how to wield social networks, customer review websites and the rest of the Internet to their advantage.
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Chief of staffing company becomes Angie’s chairmanRestricted Content

May 10, 2014
John Chuang, co-founder and CEO of Boston-based Aquent LLC, fills the role of retiring Angie’s List director Keith J. Krach of California, who is CEO of DocuSign.
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Command center being built at WRTV will run 19 stations

May 3, 2014
Chris O'Malley
Media giant E.W. Scripps is building a multimillion-dollar master control facility at its WRTV-TV Channel 6 that will control all 19 of Scripps’ U.S. television stations. The control hub will bring about 10 additional jobs to WRTV’s 1330 N. Meridian St. campus.
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WXIN-TV ups ante in local news arms race

April 29, 2014
Chris O'Malley
Fox59 now faces the challenge of filling airtime for two new newscasts, and the question of whether viewers even notice or care about repetition across shows.
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Alcohol industry fights teen drinkingRestricted Content

April 26, 2014
“We don’t serve teens” is underwritten by the Wine & Spirit Distributors of Indiana, Indiana Association of Beverage Retailers, Indiana Licensed Beverage Association, Indiana’s Budweiser Wholesalers and the Indiana Restaurant & Lodging Association.
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WRTV scores big in broadcast awardsRestricted Content

April 26, 2014
The ABC affiliate has been on a roll since new owner E.W. Scripps began making desperately needed investments in news and other operations. Scripps bought WRTV and eight other McGraw Hill stations in 2011.
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Emmis mag sues New York Times over editor hire

April 12, 2014
Bloomberg News
Texas Monthly, the award-winning magazine owned by Indianapolis-based Emmis Communications Corp., says the Times hired away its top editor to join the newspaper's magazine division before his contract expired.
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Bloomington brewer taps Indy ad firm, French designer to recast beer labels

April 12, 2014
Chris O'Malley
Upland recently hired Indianapolis ad agency Young & Laramore to help streamline and unify its varied packaging themes.
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Colbert to replace Letterman in late-night slot

April 10, 2014
Associated Press
The Comedy Central star will take over for the Indianapolis native on CBS, dumping his phony conservative persona for an approach with wider appeal.
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Stations take news wars into wee hours

April 5, 2014
Chris O'Malley
WTHR-TV Channel 13 recently stole a page from WXIN-TV Channel 59’s winning playbook by adding a 4 a.m. newscast. WXIN pioneered the ultra-early trend locally in 2009. But with a second station now on at 4 a.m., who is watching television at that hour?
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WISH assessing impact of parent’s acquisitionRestricted Content

April 5, 2014
WISH-TV Channel 8 appears to be on solid ground going into a merger of its parent, LIN Media, with Media General Inc.
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Autism magazine to stage fundraiserRestricted Content

April 5, 2014
Noblesville-based Autism Companion Magazine will bring television actress Holly Robinson Peete to give the main speech at the first Have A Heart for Autism dinner on April 23 at the Indianapolis Colts Pavilion, 7001 W. 56th St.
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