Communications

Eli Lilly aims to ramp up social media presenceRestricted Content

September 8, 2012
J.K. Wall
The drugmaker recently drafted social media guidelines it hopes can help it expand its use of social media to more of its employees—without running afoul of regulators.
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'Knock on Wood' campaign boosts Farm Bureau brandRestricted Content

September 8, 2012
Chris O'Malley
The torrent of competitors' humorous TV commercials forced Indiana Farm Bureau Insurance to roll out its own campaign. So far, its “Knock on Wood” shtick is said to have boosted brand awareness in urban markets by 12 percent, as measured by social media chatter.
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'80s anti-takeover law helped sow Emmis winRestricted Content

September 8, 2012
Greg Andrews
The Indiana Business Corporation Law—enacted to help Hoosier companies fight off a wave of attacks by corporate raiders—gives boards of directors unusually broad authority to exercise judgment as they see fit.
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WXIN adding an hour of news at 6Restricted Content

September 1, 2012
The Fox affiliate will go head to head with rivals at prime news hour as it continues to increase local programming.
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Small firms using social media to tighten ties to customersRestricted Content

August 25, 2012
Andrea Muirragui Davis
More small businesses are turning to technology to connect with clients. Nationwide, over half of firms with fewer than 100 employees use social media, according to a 2012 survey from research firm SMB Group Inc.
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Carmel ad shop FatAtom prospers by defying norms

August 25, 2012
Anthony Schoettle
In a time when many local, regional and national ad firms have been forced to downsize, FatAtom Marketing has seen its revenue increase from $180,000 in 2008 to a projected $1.25 million this year, CEO Todd Muffley said.
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Illinois lottery superintendent says Indiana taking flawed path

August 18, 2012
Kathleen McLaughlin
The Illinois Lottery is not a model Indiana should follow in seeking a private manager to boost revenue, according to Illinois’ own lottery chief. Hoosier Lottery officials say they’ve taken steps to avoid the problems Illinois had with its privatization contract, but several key elements of the process mirror Illinois'.
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Kellogg's rolls out IndyCar-branded cereal nationwideRestricted Content

August 18, 2012
Anthony Schoettle
Direct-to-consumer marketing of star drivers could be just what the series needs to boost interest, TV ratings.
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Indianapolis Symphony Orchestra signs three-year deal with HironsRestricted Content

August 18, 2012
Local agency will work with ISO on overall brand strategy, including print and digital marketing.
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Emmis agrees to sell two magazines for $9M

August 16, 2012
The publications, Country Sampler and Smart Retailer, together generated $1 million in operating income during the 12-month period ended May 31, according to a public filing. The transaction is expected to close by Sept. 30.
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Ex-Star editor hopes to do communications consulting

August 13, 2012
J.K. Wall
Dennis Ryerson, who stepped down as editor June 1, said he was not pressured to leave after arrival of his successor, but acknowledged there was some "tension."
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Meteorologist Buchman leaves WISH-TV, as expected

August 10, 2012
Scott Olson
Popular meteorologist Angela Buchman has left WISH-TV Channel 8 as expected and is likely to be off the air for a year until she joins competitor WTHR-TV Channel 13, according to several local broadcast television sources.
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Star's labyrinth of aging buildings complicates sale, reuse

August 4, 2012
Cory Schouten
Local real estate pros say finding a reuse for the Indianapolis Star's HQ will be tricky. The newspaper is selling its labyrinth of buildings at 307 N. Pennsylvania St., which have multiple floor levels, narrow hallways and a basement built to house printing presses.
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Chicago tourism push increases pressure on IndianapolisRestricted Content

August 4, 2012
Anthony Schoettle
Chicago tourism officials earlier this year unleashed a major advertising campaign that threatens to encroach on one of Indianapolis’ primary leisure travel segments. The Second City for the first time ever is marketing itself to other cities in the Midwest, such as St. Louis and Cincinnati, that are key targets for Indianapolis.
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Emmis shareholders fight bylaw changes on dividends

July 31, 2012
 IBJ Staff and Bloomberg News
Investors asked U.S. District Judge Sarah Evans Barker in Indianapolis for an order blocking a special meeting at which Emmis shareholders will be asked to approve bylaw changes wiping out more than $34 million in accrued and unpaid preferred stock dividends.
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Angie's List shares plunge after wider quarterly loss

July 26, 2012
 IBJ Staff
Angie's List Inc. saw revenue jump 74 percent in the second quarter, but the Indianapolis-based contractor-ratings service continued to see growing losses as the result of higher marketing expenses. The company's stock fell more than 10 percent Thursday.
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Indianapolis Star to introduce online pay modelRestricted Content

July 21, 2012
Anthony Schoettle
After more than 10 years of providing free online content, the Indianapolis Star is laying the foundation for a pay-per-view system that would cost online-only readers about $13 a month, industry sources said.
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Quarterly profit, revenue slides at Emmis

July 12, 2012
The Indianapolis-based media company reported a larger loss on falling revenue in its fiscal first quarter, mostly due to the sale of a group of radio stations and cheaper advertising rates.
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IndyCar seeks presenting sponsor, bigger schedule

July 3, 2012
Anthony Schoettle
IndyCar Series officials have approached two of its existing sponsors, Verizon Wireless and Firestone, about becoming the open-wheel race series’ presenting sponsor, a deal motorsports business experts said could be worth $3 million annually.
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Local ad firm BrandWidth rebounds after internal turmoilRestricted Content

June 30, 2012
Anthony Schoettle
BrandWidth puts legal scuffle behind it, emerges to nab several national accounts.
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Lawsuit: Smulyan angling for Emmis buyoutRestricted Content

June 30, 2012
Greg Andrews
Jeff Smulyan has been considering a new plan to buy out other Emmis Communications Corp. shareholders—a deal that could clear the way for him to finally take the Indianapolis media company private. But Emmis’ founder and CEO insists he has no plans to do so.
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Bold challenge to country giant WFMS paying off for HankRestricted Content

June 30, 2012
Anthony Schoettle
After more than two decades as one of the Indianapolis market’s top ratings- and revenue-generators, country radio station WFMS-FM 95.5 is getting some serious competition from relative newcomer WLHK-FM 97.1—popularly known as Hank.
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Google unveils biz photo service in Indianapolis

June 26, 2012
Scott Olson
The interactive virtual tour gives customers a glimpse of the layout and decor of a business without setting foot inside the location. For St. Elmo Steak House, where the service was introduced locally, it was an easy sell.
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Judge upholds Indiana Facebook ban for sex offenders

June 24, 2012
Associated Press
The ACLU has said it will appeal a federal judge's decision to uphold an Indiana law that bans registered sex offenders from accessing Facebook and other social networking sites used by children.
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Boutique Anderson ad agency expanding to IndianapolisRestricted Content

June 23, 2012
Anthony Schoettle
Four-person shop opening office downtown got its start at Flagship Enterprise incubator.
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  1. why oh why does this state continue to elect these people....do you wonder how much was graft out of the 3.8 billion?

  2. i too think this is a great idea. I think the vision and need is there as well. But also agree with Wendy that there may be better location in our city to fulfill this vision and help grow the sports of hockey and figure skating in Indy. Also to help further develop other parts of the city that seem often forgotten. Any of the other 6 townships out side of the three northernmost could benefit greatly from a facility and a vision like this. For a vision that sounds philanthropic, the location is appears more about the money. Would really like to see it elsewhere, but still wish the development the best of luck, as we can always use more ice in the city. As for the Ice growth when they return, if schedules can be coordinated with the Fuel, what could be better than to have high level hockey available to go see every weekend of the season? Good luck with the development and the return of the Ice.

  3. How many parking spaces do they have at Ironworks? Will residents have reserved spaces or will they have to troll for a space among the people that are there at Ruth Chris & Sangiovese?

  4. You do not get speeding ticket first time you speed and this is not first time Mr.Page has speed. One act should not define a man and this one act won't. He got off with a slap on the wrist. I agree with judge no person was injured by his actions. The state was robbed of money by paying too much rent for a building and that money could have been used for social services. The Page family maybe "generous" with their money but for most part all of it is dirty money that he obtained for sources that are not on the upright. Page is the kind of lawyer that gives lawyers a bad name. He paid off this judge like he has many other tine and walked away. Does he still have his license. I believe so. Hire him to get you confiscated drug money back. He will. It will cost you.

  5. I remain amazed at the level of expertise of the average Internet Television Executive. Obviously they have all the answers and know the business inside and out.

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