'Wicked' ecomonic impact for hit musical

December 13, 2013
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How popular was the return engagement of "Wicked"?

Over 24 performances, more than 58,600 seats were filled, totaling over $4.7 million, breaking a Murat Theatre record held by, you guessed it, "Wicked," during a previous visit.

The Broadway League, the trade organization for the Broadway industry, estimates that the economic impact of the December visit at $16.5 million, bringing the total of all three visits to over $46 million.

It has yet to be established whether or not seeing such blockbuster shows inspire visitors to attend more locally produced theater.

Next up in the Broadway in Indianapolis lineup: "Ghost: The Musical" in March.

You can find my review of "Wicked" here. And for what to do after seeing "Wicked," click here.


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