Warhol flashed on Monument Circle

August 13, 2010
Back to TopCommentsE-mailPrintBookmark and Share

When is a flash mob not a flash mob?

When the media has been notified and cameras are aimed at the supposedly surprise performance space.

That was the case minutes ago when a group of Warhol-wigged dancers surrounded Monument Circle and shimmied to the music of Lou Reed (choreographed by Susurrus’s Melli Hoppe). It was all a promo for the Indianapolis Museum of Art's exhibition "Andy Warhol Enterprises," opening Oct. 10.

If it didn't have the spontaneous flash of the mobs you see on YouTubeor a dynamically developing dance component beyond the initial impactthe marketing stunt did seem to fulfill its primary objective, which was to get attention.

Warhol himself probably would have smiled. Now I think I'll go home and have a can of Campbell's Soup for lunch.

Your thoughts?

  • I heart Andy
    A little disappointed I missed this, but looking forward to 10/10/10 at IMA! (Would add it's worth the trip to Pittsburgh for the Warhol Museum ... and probably other stuff that city has to offer)
  • Awesome!
    Good work IMA! This was a great addition to my Friday afternoon lunch break. Definitely looking forward to this exhibition.

Post a comment to this blog

We reserve the right to remove any post that we feel is obscene, profane, vulgar, racist, sexually explicit, abusive, or hateful.
You are legally responsible for what you post and your anonymity is not guaranteed.
Posts that insult, defame, threaten, harass or abuse other readers or people mentioned in IBJ editorial content are also subject to removal. Please respect the privacy of individuals and refrain from posting personal information.
No solicitations, spamming or advertisements are allowed. Readers may post links to other informational websites that are relevant to the topic at hand, but please do not link to objectionable material.
We may remove messages that are unrelated to the topic, encourage illegal activity, use all capital letters or are unreadable.

Messages that are flagged by readers as objectionable will be reviewed and may or may not be removed. Please do not flag a post simply because you disagree with it.

Sponsored by