Can mobile, brick-and-mortar eateries coexist in 'burbs?

April 15, 2013
Back to TopCommentsE-mailPrintBookmark and Share

It remains to be seen whether Fishers’ new rules for mobile businesses will increase food truck traffic in the Hamilton County town—and what impact their arrival could have on established restaurants.

Opponents of the ordinance say opening Fishers to food trucks puts traditional restaurants at a disadvantage, given the overhead that comes with a brick-and-mortar location.

Mobile vendors say they have expenses of their own, not the least of which is fuel for their gas-guzzling trucks. Still, the concerns are understandable, if misguided, said Adam Perry, a Cicero resident who sells Indian-inspired tacos from his Taco Lassi truck—mostly in Indianapolis.

“A lot of people still don’t understand food trucks,” he said. “We’re not corporate raiders, coming in and taking business and profits overseas.”

The point of a mobile business is, well, being mobile. So food trucks rarely return to the same location day after day, and Perry said that’s not likely to change in the suburbs.

“If you park in one spot, you’re just like anybody else,” he said. Instead, food trucks keep moving and find customers via social media. “When we show up, it’s an event.”

Indeed, most of their trips to the ’burbs so far have been for special events on private property—at the invitation of business owners looking for a treat.

Perry and other members of the Indy Food Truck Alliance said they don’t have any desire to harm their brick-and-mortar competitors.

Noblesville resident Tirajeh Jones, for example, turned down an invitation for her Cutie Pie’s Pizza truck to park in front of the Upland Tasting Room on College Avenue in Indianapolis after she noticed a Little Caesar’s Pizza across the street.

“I wouldn’t do that to any restaurant,” she said. “We’re all just trying to make a living, bringing great food to people.”

ADVERTISEMENT
  • Finally
    I'm a Fishers resident and work downtown and love checking out the various food trucks. I think the trucks setting up for events or even during the summer concert/movie series will be a welcome addition. I'm looking forward to seeing my favorites closer to home.
  • Cutie Pie
    Would like to see you at the College location. I don't think you would hurt Little Caesar's any. You're two different animals.

Post a comment to this blog

COMMENTS POLICY
We reserve the right to remove any post that we feel is obscene, profane, vulgar, racist, sexually explicit, abusive, or hateful.
 
You are legally responsible for what you post and your anonymity is not guaranteed.
 
Posts that insult, defame, threaten, harass or abuse other readers or people mentioned in IBJ editorial content are also subject to removal. Please respect the privacy of individuals and refrain from posting personal information.
 
No solicitations, spamming or advertisements are allowed. Readers may post links to other informational websites that are relevant to the topic at hand, but please do not link to objectionable material.
 
We may remove messages that are unrelated to the topic, encourage illegal activity, use all capital letters or are unreadable.
 

Messages that are flagged by readers as objectionable will be reviewed and may or may not be removed. Please do not flag a post simply because you disagree with it.

Sponsored by
ADVERTISEMENT
  1. The $104K to CRC would go toward debts service on $486M of existing debt they already have from other things outside this project. Keystone buys the bonds for 3.8M from CRC, and CRC in turn pays for the parking and site work, and some time later CRC buys them back (with interest) from the projected annual property tax revenue from the entire TIF district (est. $415K / yr. from just this property, plus more from all the other property in the TIF district), which in theory would be about a 10-year term, give-or-take. CRC is basically betting on the future, that property values will increase, driving up the tax revenue to the limit of the annual increase cap on commercial property (I think that's 3%). It should be noted that Keystone can't print money (unlike the Federal Treasury) so commercial property tax can only come from consumers, in this case the apartment renters and consumers of the goods and services offered by the ground floor retailers, and employees in the form of lower non-mandatory compensation items, such as bonuses, benefits, 401K match, etc.

  2. $3B would hurt Lilly's bottom line if there were no insurance or Indemnity Agreement, but there is no way that large an award will be upheld on appeal. What's surprising is that the trial judge refused to reduce it. She must have thought there was evidence of a flagrant, unconscionable coverup and wanted to send a message.

  3. As a self-employed individual, I always saw outrageous price increases every year in a health insurance plan with preexisting condition costs -- something most employed groups never had to worry about. With spouse, I saw ALL Indiana "free market answer" plans' premiums raise 25%-45% each year.

  4. It's not who you chose to build it's how they build it. Architects and engineers decide how and what to use to build. builders just do the work. Architects & engineers still think the tarp over the escalators out at airport will hold for third time when it snows, ice storms.

  5. http://www.abcactionnews.com/news/duke-energy-customers-angry-about-money-for-nothing

ADVERTISEMENT