Noblesville bakery-cafe setting up shop in Zionsville

April 4, 2014
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Rosie’s Place has found its spot in Zionsville.

The popular downtown Noblesville café and bakery plans to open a second location this year in Zionsville’s Village business district. It is taking over space at 10 S. Main St. that has been vacant since Le Dolce Vita closed its doors in January.

Owners Debbi and Michael Bourgerie had been looking to expand, but wanted to keep the small-town feel the restaurant has established in its four years on Noblesville’s courthouse square.

“We’re very picky,” said Michael, a former small-business consultant now working full-time to help his wife’s entrepreneurial dreams come true.

The Bourgeries, both 49, settled in Carmel about 10 years ago after following Michael’s career across the country. As their children approached college, Debbi “wanted to do something with her talents,” her husband said.

So she drew on a childhood spent helping with her family’s St. Louis cafeterias, opening the cozy breakfast-and-lunch spot in Noblesville and introducing Hoosiers to regional specialties like the gooey butter cookies Rosie’s now sells wholesale.

They were drawn to Zionsville’s brick Main Street because of its similarities to downtown Noblesville, with historic buildings and mom-and-pop merchants.

Extensive renovations are planned for the new location, previously home to Eagle Creek Coffee Co. Michael said the kitchen will be expanded—likely becoming the production hub for Rosie’s wholesale baked goods and homemade granola—and the space freshened up. He expects the work to take four to six months.

Named for Debbi’s grandmother, Rosie’s also has an e-commerce site, which allows customers anywhere to order treats to be delivered by UPS. And the bakery has a deal with local businesses including Hare Chevrolet, which sends customers a six-pack of cookies as a thank-you for every sale. Other such arrangements are in the works, Michael said.

Rosie’s goodies also are available at other local businesses, including Joe’s Butcher Shop in Carmel, several locations in downtown Indianapolis and the Noblesville Farmers Market.

The Noblesville restaurant prides itself on its locally sourced, made-from-scratch menu, and Michael said the new location will follow suit.

The Bourgeries have pulled historic photos of the Zionsville space—once home to the McGuire grocery store and Elliott’s Drugs—in hopes of returning it to its heyday.

  • Good news
    Congratulations on the expansion plans. I've never been to your bakery but frequented Le Dolce Vita. It's great to hear that a new place is coming. I look forward to giving it a try! Welcome to Zionsville!
  • Yeah for Rosie's
    I've been to your Noblesville locations a few times and have always enjoyed my meals there and the atmosphere. So glad to have you closer!!
  • Welcome!
    Welcome to Zionsville!
  • Welcome!
    Welcome to Zionsville!
  • Congrats!
    Glad to see you expanding. Now Zionsville will have a chance to experience and enjoy a Noblesville Square treasure! Best Wishes Keith and Raquel

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  1. I had read earlier this spring that Noodles & Co was going to open in the Fishers Marketplace (which is SR 37 and 131st St, not 141st St, just FYI). Any word on that? Also, do you happen to know what is being built in Carmel at Pennsylvania and Old Meridian? May just be an office building but I'm not sure.

  2. I'm sorry, but you are flat out wrong. There are few tracks in the world with the history of IMS and probably NO OTHER as widely known and recognized. I don't care what you think about the stat of Indy Car racing, these are pretty hard things to dispute.

  3. Also wondering if there is an update on the Brockway Pub-Danny Boy restaurant/taproom that was planned for the village as well?

  4. Why does the majority get to trample on the rights of the minority? You do realize that banning gay marriage does not rid the world of gay people, right? They are still going to be around and they are still going to continue to exist. The best way to get it all out of the spotlight? LEGALIZE IT! If gay marriage is legal, they will get to stop trying to push for it and you will get to stop seeing it all over the news. Why do Christians get to decide what is moral?? Why do you get to push your religion on others? How would legalizing gay marriage expose their lifestyle to your children? By the way, their lifestyle is going to continue whether gay marriage is legalized or not. It's been legal in Canada for quite a while now and they seem to be doing just fine. What about actual rules handed down by God? What about not working on Sundays? What about obeying your parents? What about adultery? These are in the 10 Commandments, the most important of God's rules. Yet they are all perfectly legal. What about divorce? Only God is allowed to dissolve a marriage so why don't you work hard to get divorce banned? Why do you get to pick and choose the parts of the Bible you care about?

  5. Look at the bright side. With the new Lowe's call center, that means 1000 jobs at $10 bucks an hour. IMS has to be drooling over all that disposable income. If those employees can save all their extra money after bills, in five years they can go to the race LIVE. Can you say attendance boost?