Officials for 
Oval Vodka, producer and importer of the new super-premium vodka from Austria, announced today that they will
be participating in the Indy Light Series with Alliance Motorsports, in a one-year sponsorship agreement. This marks the first
time ever that Oval has entered into auto racing.
“By joining Alliance Motorsports, Oval demonstrates that the world of auto racing is continuing to capture the attention of international spectators,” said Jeff Matthews, co-owner of Alliance Motorsports. “We are excited to have them on board and look forward in developing a strong relationship.”
To kick-off its new sponsorship, Oval is awarding six race fans tickets to Indianapolis for the races and Carb Day on May 22 and for the Indianapolis 500 on May 24.
In addition to the races, the winners also will participate in all pre-race festivities including a concert by the alternative rock group 3 Doors Down on May 22.
"All of us at Oval Vodka are thrilled to offer our consumers the opportunity to participate in the race events at Indianapolis," said Liz Hoelbling, marketing manager for Oval Vodka. "Since the Firestone Light Indy Series circuit travels through our key markets, the partnership with Alliance Motorsports is a natural fit and will allow us to reach out to our consumers about drinking and driving responsibly."
For more information, visit ovalvodka.com.
Oval Vodka, producer and importer of the new super-premium vodka from Austria, announced today that they will
be participating in the Indy Light Series with Alliance Motorsports, in a one-year sponsorship agreement. This marks the first
time ever that Oval has entered into auto racing.
“By joining Alliance Motorsports, Oval demonstrates that the world of auto racing is continuing to capture the attention of international spectators,” said Jeff Matthews, co-owner of Alliance Motorsports. “We are excited to have them on board and look forward in developing a strong relationship.”
To kick-off its new sponsorship, Oval is awarding six race fans tickets to Indianapolis for the races and Carb Day on May 22 and for the Indianapolis 500 on May 24.
In addition to the races, the winners also will participate in all pre-race festivities including a concert by the alternative rock group 3 Doors Down on May 22.
"All of us at Oval Vodka are thrilled to offer our consumers the opportunity to participate in the race events at Indianapolis," said Liz Hoelbling, marketing manager for Oval Vodka. "Since the Firestone Light Indy Series circuit travels through our key markets, the partnership with Alliance Motorsports is a natural fit and will allow us to reach out to our consumers about drinking and driving responsibly."
For more information, visit ovalvodka.com.
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Dang Furriner Cognac. We'll Blow Their Doors Off Bourbon. Boring Street Parade Rum. Elmer Dun Got Shot To Death By Mari's Boyfriend Hooch. Bigger Than Nascar And F1 Malt Liquor. Our Cars Don't Fly Wine.
This is gonna be grate. :gomer:
Good for the IRL. Any sponsorship is good, especially in this economic climate. The Super premium Vodkas definitley are spending money to promote themselves. High end vodkas bring in high end fans. Good to see that Oval (names works well for the IRL) is putting promotions in with their sponsorship.
Anthony, was this a sponsor through Just Marketing?
did you really just say that? Show me where any sponsor the EARL has had has brought in anything remtely called fan.
needs more Rachels Tater Chips
DH,
Did you really post something that stupid? Show me where any sponsor the EARL has had has brought in anything remtely called “fan.”
Really? Do you mean that, or where you indulging in some adult beverages?
Don't mind 'ol DH. He's just caught up in his rancor. Besides, how else would he pass the time 'sides being incredulous? That's why he's called Duh Hooey. After all, he's Homer Simpson's first cousin and a distant relative (although he won't admit it) of Anthony George - let's say kind of like the Kentucky version of the epitome of racing.....now that'll get him going!
Zoom, zoom.......
Yes, i really menated that. The longest most consistent viral sponsor in EARL is Cancer Sticks (Mboro). Axe yourself why.
there is no value or ROI when you gotta pay 2mill for a sidepod on a crapwagon that gets 200k casual viewers on ReVersus. Think about it.
A billboard on I-65 has more effect.
Obviously a lot of sponsors, alot more than your dear cart/ccws/owrs, feel they are getting value.