Robin Williams puts Roark in orbit

March 5, 2008
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bike22Brownsburg-based Roark Custom Titanium Bicycles got a big marketing boost from a man from outer space--figuratively and literally. In its annual buyer’s guide published last month, VeloNews, one of the nation’s largest cycling magazines, featured actor Robin Williams and his take on the Handmade Bike Show in Portland Feb. 8-10. The headline read “Mork on Roark,” noting Williams’ 1970s role in the sitcom Mork and Mindy, where he played a being from another world. In Williams’ review of the show, he raved about Roark's latest models, calling them “pieces of art” with superior engineering. Williams is well known—and respected—among cyclists. He is a regular in the San Francisco cycling scene and is a close friend of seven-time Tour de France champion Lance Armstrong. He also happens to be a Roark bike owner, buying the titanium two-wheeler about seven years ago. His unsolicited endorsement in cycling circles carries significant weight, said VeloNews’ Charles Pelkey. Williams isn’t the only one in orbit over Roark. Judges at the Handmade Bike Show named Roark 2007’s best handmade titanium bicycle.

Roark’s parent company--Roark Welding & Engineering--is best known for its work making parts for fighter jets and other aeronautical uses. Roark’s bicycle division is only a fraction of the size of giant bike makers like Trek and Cannondale, but Pelkey noted that Roark’s experience working with titanium is hard to come by.

“The type of work Roark does is a niche part of the industry, albeit a profitable one,” Pelkey  said. “It’s kind of like what Ferrari is to the auto industry.”
  • Anthony - thanks for covering something that doesn't fall into the typical NBA, NFL, IMS, NCAA categories we tend to always focus on here in Indy. I can vouch that there are a few of us cyclists that are reading your blog and appreciate the nod for one of our local cycling related companies.
  • Anthony-

    I am really glad to see you comment on this. Indianapolis has a vibrant cycling community (Marion Knights are a national powerhouse) and the Major Taylor is a great track venue and of course, we have the Little 500 just down the road. For years, Indy has had a great relationship with the sport that I hope continues to grow, from the Pan Am games to most recently the IRL's 'Race to Replace' held last year at the Speedway. Thanks for commenting on this.
  • Anyone familiar with this company is familiar with the late Woody Collins, who helped launch Roark's bicycle division. Collins was a real asset to the local cycling (and larger sports) community. He was an unsung hero who never sought the limelight, and this latest honor is a testament to what Woody started years ago.
  • The big announcement at the North American Handmade Bicycle Show in Portland was that Indy will be hosting this event in Feb.09. There will be over 100 custom bike builders visiting for 3 days. The NAHBS is led by local builder Don Walker of Walker Bicycles in Speedway. This will be a great showcase of Indy and the Cultural Trail, Zipp wheels, and the above mentioned. I believe some bike lanes will be appearing this summer also. Indy needs bike culture to attract the best and brightest not a Chinatown.
  • It's awesome to see you guys giving some press to the local cycling community. (Especially as a proud Roark owner!)

    Keep it up...

    Matt Tanner, USA CYCLING COACH
    Two Wheels Cycling

    NEW! - Check out our Blog!
  • Well done Anthony, I love the cycling news keep this up. I ride with the guys at Roark and have even taken a test bike for a ride. What they say about Roark is true they are top of the line rigs and I will talk the wife into one very soon. Honey if your reading this HINT HINT.

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  1. Now if he'd just stay there...

  2. Daniel - what about the many US citizens who do NOT follow what the Bible teaches? The Hindus, Jews, Muslims and others who are all American citizens entitled to all rights as Americans?? This issue has NOTHING to do with "What the Bible says..." Keep all Churches separate from State! Pence's ongoing idiocy continues to make Indiana look like a backwards, homophobic state in the eyes of our nation. Can't we move on to bigger issues - like educating our kids?

  3. 1. IBJ should link to the referenced report. We are in the age of electronic media...not sharing information is lazy. Here is a link 2. The article should provide more clarity about the make-up of this panel. The commenters are making this item out to be partisan, it does not appear the panel is partisan. Here is a list of the panel which appears to be balanced with different SME to add different perspectives 3. It suggests a by-pass, I do not see where this report suggests another "loop". 4. Henry, based on your kneejerk reaction, we would be better off if you moved to another state unless your post was meant as sarcasm in which case I say Well Done. 5. The article and report actually indicates need to improve rail and port infrastructure in direct contradiction to Shayla commentary. Specifically, recommendation is to consider passenger rail projects... 6. People have a voice with their elected officials. These are suggestions and do not represent "crony capitalism", etc. The report needs to be analyzed and the legislature can decide on priorities and spending. Don't like it, then vote in a new legislature but quit artificially creating issues where there are none! People need to sift through the politics and provide constructive criticism to the process rather than making uninformed comments in a public forum based on misinformation. IBJ should work harder to correct the record in these forums when blatant errors or misrepresentations are made.

  4. Joe ... Marriage is defined in the Bible ... it is mentioned in the Bible often. Marriage is not mentioned once in the US or Indiana Constitution ...

  5. Daniel - Educate me please: what does the Bible have to do with laws? If the government wasn't in the business of marriage to begin with, then it wouldn't have to "define" marriage at all. Marriage could be left as a personal, religious, or otherwise unregulated action, with no ties to taxes, legal status, etc. Then people could marry whomever they want, and all this silliness would go away. Remember to vote Libertarian in November.