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Speedway making security changes for Brickyard 400

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 The Indianapolis Motor Speedway will more than double the number of entrance lanes for fans attending Sunday's Brickyard 400 NASCAR race following lengthy delays for fans before the Indianapolis 500.

The speedway said Monday it's increasing the number of entry gates from 11 to 18 by converting some exit-only gates. The total number of entrance lanes will top 160.

It says it's also hiring more staff with crowd-flow experience, adding better signage directing fans to gates and express lanes, and will direct fans to less crowded gates.

Heavier security after the Boston Marathon bombings angered thousands of Indy 500 fans who stood in line for up to two hours, with some told to lug coolers back to their cars parked blocks away because of new size restrictions.

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  • Alienating Customers
    It's a good thing Boles and crew are adding more entrances and doubling the number of check-in personnel. Nothing will kill ticket sales faster than making paying customers wait for long periods of time for no apparent reason while trying to create an illusion of security.
  • IMS Security
    A little piling on, as I am long time attendee, and folks shouldn't have complained about being turned away with their "large" coolers, as anyone purchasing tickets from IMS received a flier which clearly indicated the size of coolers when they received the tickets. Clearly, the staff was overwhelmed by the late arriving numbers, so they should plan for that contingency next year.

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  1. Great article and post scripts by Mike L (Great addition to IBJ BTW). Bobby's stubborn as a mule, and doubt if he ever comes back to IU. But the love he would receive would be enormous. Hope he shows some time, but not counting on it.

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  4. Jim, your "misleading" numbers comment is spot on. This is the spin these posers are putting on it. News flash, fans: these guys lie. They are not publicly traded so no one holds them accountable for anything they say. The TV numbers are so miniscule to begin with any "increase" produces double digit "growth" numbers. It's ridiculous to think that anything these guys have done has awakened the marketplace. What have they done? Consolidate the season so they run more races on consecutive weekends? And this creates "momentum." Is that the same momentum you enjoy when you don't race between August and March? Keep in mind that you are running teams who barely make ends meet ragged over the summer to accomplish this brilliant strategy of avoiding the NFL while you run your season finale at midnight on the East Coast. But I should not obfuscate my own point: any "ratings increase" is exactly what Jim points to - the increased availability of NBC Sports in households. Look fans, I love the sport to but these posers are running it off a cliff. Miles wants to declare victory and then run for Mayor. I could go on and on but bottom line for God's sake don't believe a word they say. Note to Anthony - try doing just a little research instead of reporting what these pretenders say and then offering an "opinion" no more informed than the average fan.

  5. If he's finally planning to do the right thing and resign, why not do it before the election? Waiting until after means what - s special election at tax payer expense? Appointment (by whom?) thus robbing the voters of their chance to choose? Does he accrue some additional financial advantage to waiting, like extra pension payments? What's in it for him? That's the question that needs to be asked.

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