Speedway offers combo event ticket

May 1, 2008
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speedwayRace fans can now buy one ticket to see the Indianapolis 500, Brickyard 400 and inaugural Red Bull Indianapolis GP motorcycle race.

The Indianapolis Motor Speedway for the first time is offering a general admission season ticket for all three of its events in 2008.

The season ticket provides gate admission for a combined nine days over the three events, including all three race days, for $150.

While other race tracks nationwide have pushed ticket sales by offering a combination offerings, IMS until now has chosen to market its events separately.

The combination ticket includes admission to several May events including Carb Day, Firestone Freedom 100 and the Indianapolis 500 drivers’ meeting the day before the race.

The ticket also allows fans in for various practices and qualifying sessions for the NASCAR and motorcycle race. An IMS season ticket provides the only way for fans to obtain general admission race day access to the Brickyard 400. IMS officials said it also comes with a prize package.

“We’re pleased to offer a season ticket as a great value to our loyal fans,” said Joie Chitwood, IMS president and chief operating officer. “The season ticket provides a savings of $25 and also offers a variety of other bonuses for fans.”
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  • Won't help any. Very little crossover to all 3 sports. Plus, Tony is a complete failure at promotion. See where his band for Carb Day is Stone Temple Pilots? See where lead singer is going to jail for his umpteenth DUI? Maybe Geeno can fill in? :)
  • DaHooey,
    DUI????? Is that really that big of a deal. I mean don't get me wrong, it is a terrible decision to drive drunk and I don't condone it, but if we were to count out those who have had DUI's we would proabably lose a big portion of our business leaders, not to mention Al Unser Jr who drove as recently as last year, and Pres. Bush.
  • Point is - Tony has a rich history of partnering with losers. All the while he rids us of the Snake Pit and the Indy 500 loses ticket sales, TV ratings, etc. Danica can't save this series, because its a failure from the top down.
  • Won't help any because there is very little crossover??? HELLO! That is exactly the point of it. I usually go to the 500 and am very excited about the bike race (and am really bummed about the lack of F1 this year). With this offer, I'd get a cheap ticket to the Brickyard. Therefore, why wouldn't I go to it? They now get me in the seat and have a chance to make me a fan of the 400 too while making money of me from the food and souvenirs that I buy. It makes perfect sense.

    The (always bad) band choices and personal opinion of Mr. George has nothing to do with why this is a good idea.
  • The choice of music aside, this seems like a solid move. It has worked for tracks in Kansas and Texas. Yes, I realize this is the Indianapolis Motor Speedway and the fact that they have to stoop to this shows supposed weakness. But folks, I have news for you ... the 1970s and 80s are over. I applaud to the Speedway folks for at least attempting to adjust their business model with the times. This probably should have been done five years ago.

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