Speedway offers combo event ticket

May 1, 2008
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speedwayRace fans can now buy one ticket to see the Indianapolis 500, Brickyard 400 and inaugural Red Bull Indianapolis GP motorcycle race.

The Indianapolis Motor Speedway for the first time is offering a general admission season ticket for all three of its events in 2008.

The season ticket provides gate admission for a combined nine days over the three events, including all three race days, for $150.

While other race tracks nationwide have pushed ticket sales by offering a combination offerings, IMS until now has chosen to market its events separately.

The combination ticket includes admission to several May events including Carb Day, Firestone Freedom 100 and the Indianapolis 500 drivers’ meeting the day before the race.

The ticket also allows fans in for various practices and qualifying sessions for the NASCAR and motorcycle race. An IMS season ticket provides the only way for fans to obtain general admission race day access to the Brickyard 400. IMS officials said it also comes with a prize package.

“We’re pleased to offer a season ticket as a great value to our loyal fans,” said Joie Chitwood, IMS president and chief operating officer. “The season ticket provides a savings of $25 and also offers a variety of other bonuses for fans.”
  • Won't help any. Very little crossover to all 3 sports. Plus, Tony is a complete failure at promotion. See where his band for Carb Day is Stone Temple Pilots? See where lead singer is going to jail for his umpteenth DUI? Maybe Geeno can fill in? :)
  • DaHooey,
    DUI????? Is that really that big of a deal. I mean don't get me wrong, it is a terrible decision to drive drunk and I don't condone it, but if we were to count out those who have had DUI's we would proabably lose a big portion of our business leaders, not to mention Al Unser Jr who drove as recently as last year, and Pres. Bush.
  • Point is - Tony has a rich history of partnering with losers. All the while he rids us of the Snake Pit and the Indy 500 loses ticket sales, TV ratings, etc. Danica can't save this series, because its a failure from the top down.
  • Won't help any because there is very little crossover??? HELLO! That is exactly the point of it. I usually go to the 500 and am very excited about the bike race (and am really bummed about the lack of F1 this year). With this offer, I'd get a cheap ticket to the Brickyard. Therefore, why wouldn't I go to it? They now get me in the seat and have a chance to make me a fan of the 400 too while making money of me from the food and souvenirs that I buy. It makes perfect sense.

    The (always bad) band choices and personal opinion of Mr. George has nothing to do with why this is a good idea.
  • The choice of music aside, this seems like a solid move. It has worked for tracks in Kansas and Texas. Yes, I realize this is the Indianapolis Motor Speedway and the fact that they have to stoop to this shows supposed weakness. But folks, I have news for you ... the 1970s and 80s are over. I applaud to the Speedway folks for at least attempting to adjust their business model with the times. This probably should have been done five years ago.

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  1. to mention the rest of Molly's experience- she served as Communications Director for the Indianapolis Department of Public Works and also did communications for the state. She's incredibly qualified for this role and has a real love for Indianapolis and Indiana. Best of luck to her!

  2. Shall we not demand the same scrutiny for law schools, med schools, heaven forbid, business schools, etc.? How many law school grads are servers? How many business start ups fail and how many business grads get low paying jobs because there are so few high paying positions available? Why does our legislature continue to demean public schools and give taxpayer dollars to charters and private schools, ($171 million last year), rather than investing in our community schools? We are on a course of disaster regarding our public school attitudes unless we change our thinking in a short time.

  3. I agree with the other reader's comment about the chunky tomato soup. I found myself wanting a breadstick to dip into it. It tasted more like a marinara sauce; I couldn't eat it as a soup. In general, I liked the place... but doubt that I'll frequent it once the novelty wears off.

  4. The Indiana toll road used to have some of the cleanest bathrooms you could find on the road. After the lease they went downhill quickly. While not the grossest you'll see, they hover a bit below average. Am not sure if this is indicative of the entire deal or merely a portion of it. But the goals of anyone taking over the lease will always be at odds. The fewer repairs they make, the more money they earn since they have a virtual monopoly on travel from Cleveland to Chicago. So they only comply to satisfy the rules. It's hard to hand public works over to private enterprise. The incentives are misaligned. In true competition, you'd have multiple roads, each build by different companies motivated to make theirs more attractive. Working to attract customers is very different than working to maximize profit on people who have no choice but to choose your road. Of course, we all know two roads would be even more ridiculous.

  5. The State is in a perfect position. The consortium overpaid for leasing the toll road. Good for the State. The money they paid is being used across the State to upgrade roads and bridges and employ people at at time most of the country is scrambling to fund basic repairs. Good for the State. Indiana taxpayers are no longer subsidizing the toll roads to the tune of millions a year as we had for the last 20 years because the legislature did not have the guts to raise tolls. Good for the State. If the consortium fails, they either find another operator, acceptable to the State, to buy them out or the road gets turned back over to the State and we keep the Billions. Good for the State. Pat Bauer is no longer the Majority or Minority Leader of the House. Good for the State. Anyway you look at this, the State received billions of dollars for an assett the taxpayers were subsidizing, the State does not have to pay to maintain the road for 70 years. I am having trouble seeing the downside.