Colts fans already expecting greatness from Andrew Luck

October 9, 2012
Back to TopCommentsE-mailPrintBookmark and Share

Perhaps Indianapolis Colts fans have already come to expect the unexpected from the team’s new franchise quarterback, Andrew Luck.

The television ratings from Sunday’s game would appear to indicate that is so.

Sunday’s home game against the Green Bay Packers scored a 33.7 rating, meaning on average, 361,265 central Indiana households tuned in to the contest broadcast locally on WXIN-TV Channel 59.

First let’s put that into perspective. Then let’s break the rating down to show what fans think about this team and its quarterback.

For perspective, the Colts rating easily topped that of the Denver Broncos-New England Patriots game played later Sunday afternoon. That game, which aired locally on WISH-TV Channel 8, garnered a 22.3 rating, which translates to 239,060 TV households.

Just more than 35 percent of area households watching TV had on the game featuring Peyton Manning’s new team. Compare that to the Colts game, where more than 56 percent of the TV’s on at that time had the Indianapolis-Green Bay game on.

Maybe Peyton’s star is fading just a bit here. Luck’s is certainly not.

When you take a closer look at the TV ratings, it’s clear that few people gave up on Luck or the Colts even when things looked dire. At halftime of Sunday’s game, trailing 21-3, things looked pretty grim for the Luck-led Colts.

You’d expect a TV ratings drop late in the second and early in the third quarters. But that barely happened. Maybe Manning taught Colts fans during his 13 active seasons here that you can never count out a franchise quarterback. Clearly Indy fans are beginning to believe Luck fits the franchise QB mold.

At 1 p.m., just before kick-off, the game had a 26.4 rating and 50.2 share. That climbed to 33 and 57.2 at 1:45 p.m., stabilized until 2:45 p.m., when it dipped to a 28 rating with 46.6 share. That’s still pretty strong when comparing it to the Denver-New England game, a marquee matchup even if you don’t have the connection to Manning most Hoosiers do.

As Luck and Reggie Wayne—along with the team’s defense—found their legs in the second half, the TV audience ratings and share quickly ramped up.

At 4:30 p.m. as the Colts capped off their unlikely victory, the rating in the local market hit 41.3 (442,740 households), with almost 64 percent of all TVs on at the time tuned into the game.

In the world of fractionalized audiences and 200-plus-channel cable packages, the NFL still delivers a truly mass audience.

And that audience in Indianapolis is quickly coming to expect their new franchise quarterback to simply deliver—no matter how dire things seem.

ADVERTISEMENT
  • ratings
    Go Andrew, but i still think we need to be patient. Would be interesting to compare the ratings with other broadcasts in Indy.
  • no kidding??
    so all that b*tching and moaning when they let peyton go is finally coming to an end and people are realizing maybe irsay knew what he was doing. i wrote on here several times how dumb colts fans crying over releasing peyton were. Looks like those same people who said they were done going to and watching colts games are back on the bandwagon since luck is looking good. Indy fans don't have a clue how lucky and good they have it that after a hall of fame qb they had the opportunity to grab Andrew Luck. colts fans need a few years of akili smith, brady quinn, jamarcus russel to realize how irsay made the easiest decision ever. glad the fans weren't running this team. they'd still be watching saturday hike it to peyton with zero hope for the future wins

Post a comment to this blog

COMMENTS POLICY
We reserve the right to remove any post that we feel is obscene, profane, vulgar, racist, sexually explicit, abusive, or hateful.
 
You are legally responsible for what you post and your anonymity is not guaranteed.
 
Posts that insult, defame, threaten, harass or abuse other readers or people mentioned in IBJ editorial content are also subject to removal. Please respect the privacy of individuals and refrain from posting personal information.
 
No solicitations, spamming or advertisements are allowed. Readers may post links to other informational websites that are relevant to the topic at hand, but please do not link to objectionable material.
 
We may remove messages that are unrelated to the topic, encourage illegal activity, use all capital letters or are unreadable.
 

Messages that are flagged by readers as objectionable will be reviewed and may or may not be removed. Please do not flag a post simply because you disagree with it.

Sponsored by
ADVERTISEMENT
  1. Only half a million TV Viewers? And thats an increase? I knew Indycar was struggling but I didn't know it was that bad. Hell, if NASCAR hits 5 Million viewers everyone starts freaking out saying its going down hill. It has a long way to before Indycar even hits NASCAR's bad days.

  2. IU has been talking that line for years with no real progress even with the last Dean, Dr. Brater. Why will an outsider, Dr. Hess, make a difference? With no proof of additional resources (cash in the bank), and a concrete plan to move an academic model that has been outdated for decades with a faculty complacent with tenure and inertia, I can count on IU to remain the same during the tenure of Dr. Hess. One ought to look to Purdue and Notre Dame for change and innovation. It is just too bad that both of those schools do not have their own medical school. Competition might wake up IU. My guess is, that even with those additions to our State, IU will remain in its own little world squandering our State's tax dollars. Why would any donor want to contribute to IU with its track record? What is its strategy to deal with the physician shortage for our State? New leadership will not be enough for us to expect any change.

  3. How do you think the Bridges got approved? I spent a couple days researching PAC's and individual contributions to some city council members during that time. My printouts were inches thick on the two I concentrated on. Finally gave up. Was disgusted with all the donations, and who they were from. Would have taken me days and days to compile a complete list. Tried to give it to the Star reporter, but he thought it was all just fine. (and apparently he was treated well himself) He ended up being laid off or fired though. And then of course, there was land donated to the dad's club, or city, as a partial payoff. All done in the shining example of "charity." No, none of these contributions are a coincidence.

  4. I agree what kind of help or if any will be there for Dr. Ley's patients. I was a patient myself.

  5. What about the hundreds of patients who sought this doctor for the right reasons, to quit drugs. what option do these patients now have, experience horrible withdrawl or return to heroin?? those are the choices. what about the children of these former addicts who's parent(s) WILL not b able to maintain their job, for @ least 2 weeks.. There needs to b an emergency clinic opened for these patients.

ADVERTISEMENT