Local sports radio market adds third player

January 3, 2013
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The local sports radio market has added another player.

On Jan. 2, WXNT-AM 1430 benched its news-talk lineup featuring Glenn Beck, Dennis Miller and Michael Smerconish and became a CBS Sports radio affiliate.

CBS Sports launched its radio programming the same day with dozens of affiliates nationwide. The local station’s new lineup includes shows hosted by John Feinstein, Jim Rome and Doug Gottlieb.

Locally, Entercom-owned CBS Sports 1430 will go head-to-head with Emmis Communications’ WFNI-AM 1070 and Clear Channel’s WNDE-AM 1260.

It’s not the first time the market has had three sports-talk stations. When Emmis moved WIBC to the FM dial and launched WFNI—known as The Fan—on 1070 AM in January 2008, it competed with WXLW-AM 950 and WNDE.

But the market couldn’t sustain three sports-talk competitors, and WXLW changed formats to news-talk in September, ending its 10-year run as a sports-talk station.

At this point, it appears the three current sports-talk stations will employ different strategies. While WFNI is an ESPN Radio affiliate and features the popular nationally syndicated Mike & Mike in the Morning show, much of its programming is locally generated.

WNDE offers a mix of local and national programming, with its locally generated afternoon drive-time show hosted by Jake Query and Derek Schultz going head-to-head with WFNI’s The Ride with JMV.

It appears that the new CBS Sports Radio 1430 will rely on a largely national line-up. During the important afternoon drive slot, 1430 will air The Doug Gottlieb Show.

CBS Sports Radio 1430 should have a smattering of local content. WXNT has carried Butler University basketball and Notre Dame football games, and the newly formatted station appears poised to continue to carry Notre Dame football. Butler basketball has moved over to WFNI. Entercom officials were not available for comment Thursday morning.

During the morning drive time, CBS Sports will air a show hosted by retired NFL running back Tiki Barber, Brandon Tierney and ESPN alum Dana Jacobson.

Local media buyers and radio industry experts are skeptical that there’s enough of a listening audience and advertising revenue to sustain three sports-talk stations in the central Indiana market, but noted the budget for a station like CBS Sports 1430 should be relatively low giving it a fighting chance.

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  • ND Football and Basketball
    1430 now carries only Notre Dame Football and Basketball, Butler basketball has moved to 1070 the fan. What is WNDE replacing Rome with at noon?
    • Butler carrier clarified
      Thanks, Michael. I clarified the Butler situation in the post above. Thanks for reading.
    • WNDE Noon - 3 PM
      Yours truly Jay Mohr will be replacing Mr. Jim Rome.
      • Czaban
        Someone needs to get Czaban back on in the morning! Greenie is insufferable and the Fox guys don't cut it although better than anything else they have tried since cutting Czaban.
        • Mohr
          That's awesome! You don't suck as bad as Rome.
        • Jay Mohr
          Any chance Jay Mohr will get Bill Polian to appears on his show??
        • Oh no
          Mohr, another reason not to listen to local radio midday. Mohr is worse than Rome at stabbing people in the back. Glad there are choices on the internet!
        • Czaban
          Agree 1000% with Listener. PLEASE, someone bring back Czabe!
        • Local names
          The key to any audience success for the WXNT/CBS Sports radio will be to recruit the right local "sports personalities" to host shows. The ill-fated WNDE Jack & Zack show, featuring the overly opinionated, under intelligent Jack Trudeau was a complete failure. Conversely, the JMV and Dan Dakich shows on WFIN post consistently strong ratings in their male 25-54yr audience due mainly to the hosts' local popularity. Unless WXNT follows suit with interesting local coverage, they'll soon wallow at the bottom of the radio ratings - alongside WNDE, whose Query & Schultz afternoon debacle of a show continues to show no ratings increase.
        • Czabe!
          Indy hasn't had a decent morning show since Stve Czaban. So I agree with the above, bring back the Czabe!
        • Czabe!
          Bring Czab back to Indy radio!
        • For the record, Jay Mohr
          For the record, Jay Mohr got into it with Bill Tobin, not Bill Polian.
          • WE WANT CZABE
            I too add my voice to growing ground swell to bring Steve Czaban's voice back to the Indy market. Nothing has filled the void in the mornings since 950AM went to stupid News Talk. My radio setting button is ready to make the switch. Anthony, this would be a good article as to why Czaban is not on in Indianapolis market.
          • Mohr-Polian
            Matt, it was Bill Polian vs. Jay Mohr on Mark Patrick on Sports in the early 2000's. They were "discussing" the severity of Edgerrin James' knee injury. Bill Tobin had issues with Mel Kiper at the 94 draft over the Colts' draft selection when Bill T. was the Colts' GM.
          • CZABE!
            Count me in too with hoping local radio brings the Czabe back! His show was good and apprently I'm not the only one wishing he was back. Someone should pick Dennis Miller up too. He has a very unique way of breaking politics down and describing the mess it leaves behind for the common person to understand.
          • Where did it go?
            Just curious, what channel did Glenn Beck move to, to where I can pick it up in Indianapolis?
            • Disappointing
              I'm stunned at this move. 1430 was a solid talk radio station. Now we get Doug Gottlieb instead of Dennis Miller? We all have enough annoying people at work that we don't need another on the radio for the drive home. 3 sports stations?? Really??
              • idea
                what happened to tony bruno, very funny!
              • 1430 could've been better in my opinion, but
                I like a lot of other people am really disappointed, and annoyed by this. I wasn't particularly fond of Beck or Miller, but I liked Smerconish, Colmes, Free Talk Live and could deal with the unreasonably late re-broadcast of Neal Boortz - my favorite talk show host. The reality is, sports is much more of a money maker than white dudes talking about politics though. There's really no point in getting bent out of shape about this though. If you have a smartphone, just download tune-in, and listen to the shows that used to be on 1430. tune-in offers a better selection of shows than 1430 did anyways.
              • 1430 could've been better in my opinion, but
                I like a lot of other people am really disappointed, and annoyed by this. I wasn't particularly fond of Beck or Miller, but I liked Smerconish,
              • Rebublic is fading away
                The US is being turned into a banana republic, and what do we do? End the discussion and talk about sports celebrities instead. Way to go wxnt.
              • Czaban
                Agree totally with any efforts to bring back Czaban. Andy Furman is a goof preventing Artrelle Hawkins from making points, and all Tiki and the gang are doing is taking idiotic phone calls. What's the point if they are not going to screen the calls?
              • GOODBYE
                Jim Rome was the only reason I still listened to 1260 WNDE and now you have replaced him with "sub-par" talent I bid you... farewell!
              • It was indeed Polian
                You're wrong. Bill Tobin got into it with Mel Kiper. Jay Mohr and Polian got into it on MPOS

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