The Aug. 2 broadcast of the Honda Indy 200 at Mid-Ohio drew 660,000 viewers, making it the most watched IndyCar race on NBC Sports Network since the open-wheel series signed its deal with the cable channel in 2008.
The arms race in local TV news continues to escalate. WRTV-TV Channel 6 is the latest station to up the ante, with plans to launch a local one-hour news program at 4 p.m. branded “The Now” on April 20.
The people behind locally produced “Pet Pals TV” launched a television show last month aimed at central Indiana baby boomers. “Boomer TV” is off to such a fast start, the show’s creators already have an eye on taking it national.