IBJNews

2010 WOMAN OF INFLUENCE: Traci Dolan

Back to TopCommentsE-mailPrintBookmark and Share

Chief Financial Officer, ExactTarget

Sphere of Influence: Dolan is a key figure at one of the city’s most dynamic companies. She has transformed ExactTarget’s financial operations, oversaw its 2007 IPO filing—later withdrawnand spearheaded two of 2009’s biggest, most successful venture capital procurements, all in the midst of a precipitous economic downturn.
 

Dolan (IBJ Photo/ Eric Learned)

Unlike so many other CFOs, Traci Dolan hasn’t spent the last few years battening down the hatches, waiting for better times. Instead her employer, e-mail marketing and interactive marketing provider ExactTarget, enjoyed an unprecedented growth spurt—something that created unprecedented challenges for Dolan, 53. In 2009 she oversaw the acquisition of $140 million in venture capital.

“The venture investment was driven by our track record of capital-efficient growth coupled with our history of innovation and ability to deliver real return on investment for our clients,” Dolan said. “Amid globally challenging times, we continued those trends and investors took notice.”

ExactTarget also drew on her help to expand nationally and overseas. In the past year she helped oversee the acquisition of enterprise Twitter platform CoTweet, plus London-based Keymail and Australia-based mPath Global. Under her leadership, ExactTarget has enjoyed 38 consecutive quarters of growth and expanded its payroll to more than 745 employees.

Besides her duties as CFO, Dolan is the company’s chief administrative officer, managing ExactTarget’s strategic planning and workforce optimization efforts—no small task for an operation with such a far-flung (and newly acquired) workforce. “As we grow here in the states and around the world, it becomes increasingly more challenging to instill and reinforce our strong, passionate culture with team members and partners worldwide,” she said.

In addition to her work duties, Dolan serves on the board of directors of Noble of Indiana. In her spare time she enjoys traveling, reading, and spending time with friends and family—namely husband Greg and stepson Christian.
___

Click here to return to the Women of Influence landing page.

ADVERTISEMENT

Post a comment to this story

COMMENTS POLICY
We reserve the right to remove any post that we feel is obscene, profane, vulgar, racist, sexually explicit, abusive, or hateful.
 
You are legally responsible for what you post and your anonymity is not guaranteed.
 
Posts that insult, defame, threaten, harass or abuse other readers or people mentioned in IBJ editorial content are also subject to removal. Please respect the privacy of individuals and refrain from posting personal information.
 
No solicitations, spamming or advertisements are allowed. Readers may post links to other informational websites that are relevant to the topic at hand, but please do not link to objectionable material.
 
We may remove messages that are unrelated to the topic, encourage illegal activity, use all capital letters or are unreadable.
 

Messages that are flagged by readers as objectionable will be reviewed and may or may not be removed. Please do not flag a post simply because you disagree with it.

Sponsored by
ADVERTISEMENT

facebook - twitter on Facebook & Twitter

Follow on TwitterFollow IBJ on Facebook:
Follow on TwitterFollow IBJ's Tweets on these topics:
 
Subscribe to IBJ
  1. Thank you to the scientists who care enough to find a cure. We are so lucky that their intelligence has brought them to these understandings because it is through these understandings that we have new hope. Certainly the medicine will be expensive, these drugs usually are, especially the ones that are not mass produced. If I know anything from the walks that my town has put on for FA it is this: people care and people want to help. Donations and financial support can and will come to those who need it. All we need is a cure, the money will come. I mean, look at what these scientists have done thanks to the generosity of donors. 30 million dollars brings us here where we can talk about a drug's existence! There is so much to be frustrated about in this world, but this scientific break is not one of them. I am so happy for this new found hope. Thank you so much to the scientists who have been slaving away to help my friends with FA. We wish you speedy success in the time to come!

  2. I love tiny neighborhood bars-- when I travel city to city for work, it's my preference to find them. However, too many still having smoking inside. So I'm limited to bars in the cities that have smoking bans. I travel to Kokomo often, and I can promise, I'll be one of those people who visit the ma and pa bars once they're smoke free!

  3. I believe the issue with keystone & 96th was due to running out of funds though there were other factors. I just hope that a similar situation does not befall ST RD 37 where only half of the overhaul gets built.

  4. It's so great to see a country founded on freedom uphold the freedom for all people to work and patronize a public venue without risking their health! People do not go to bars to smoke, they can take it outside.

  5. So, Hurko, mass transit has not proven itself in Indy so we should build incredibly expensive train lines? How would that fix the lack of demand? And as far as those double decker buses to bus people in from suburbs, we can't fill up a regular sized buses now and have had to cancel lines and greatly subsidize others. No need for double decker buses there.

ADVERTISEMENT