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2011 Forty Under 40: Joseph Lansdell

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About me...
Joseph Lansdell
President
Poynter Sheet Metal
39
Web sites:
Social media:
On my hip:
BlackBerry
Favorite stuff:
Books, including "Coming Back Stronger" by Drew Brees, and "Too Big to Fail," by Ross Sorkin; any movie with James Bond or Will Ferrell; TV shows, including "Top Chef," "Entourage" and "True Blood;" Center Grove Bantam Football
 

If Joseph Lansdell were 34 instead of 39, you might be reading about Dr. Lansdell rather than sheet metal company president Lansdell.

Lansdell loves sports and considered studying sports medicine in college. But at the time the field was relatively new and he wasn’t sure what its future would be.

So he went into the family business, beginning as an apprentice in 1991 and moving around and up. “We had a good home and a nice life in the trades, and that’s why I pursued it,” he said.

He joined Bloomington-based Poynter Sheet Metal in 2002 as a project manager and became president in 2008. The company has a sales office here. “I’m not 40 years [old]. I don’t look older, but people think I’m older because I’ve been doing this for so long,” Lansdell said.

You’ll find Poynter’s handiwork in the Indiana Convention Center, Indianapolis International Airport, Mackey Arena and Indiana Live Casino, among other places, although you won’t see it since it’s used to make the ducts that carry air through buildings.

But Poynter does more than that. A couple of years ago, when the economy began to nosedive, Lansdell realized the company needed another avenue for business. So Poynter expanded to build things like silos, pharmaceutical tanks and wine vessels.

“We realized we needed a product line that could fill in the gaps on our construction line, so we started pushing the wine and food and beverage vessels,” he said. “We’re having good success with that. We hope to be the Midwest’s wine-vessel manufacturer.”

Outside work, Lansdell maintains the passion for sports that got him interested in sports medicine years ago. He and his wife have three children and make their home in Greenwood, where he serves on the board of the Center Grove Bantam Football League.

“I love football,” he said. “I had a passion for that and still do. I played football since I was a little boy and that’s what I wanted to do. Sports medicine was just a niche profession and I didn’t feel comfortable [pursuing it].”•

___

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  1. With Pence running the ship good luck with a new government building on the site. He does everything on the cheap except unnecessary roads line a new beltway( like we need that). Things like state of the art office buildings and light rail will never be seen as an asset to these types. They don't get that these are the things that help a city prosper.

  2. Does the $100,000,000,000 include salaries for members of Congress?

  3. "But that doesn't change how the piece plays to most of the people who will see it." If it stands out so little during the day as you seem to suggest maybe most of the people who actually see it will be those present when it is dark enough to experience its full effects.

  4. That's the mentality of most retail marketers. In this case Leo was asked to build the brand. HHG then had a bad sales quarter and rather than stay the course, now want to go back to the schlock that Zimmerman provides (at a considerable cut in price.) And while HHG salesmen are, by far, the pushiest salesmen I have ever experienced, I believe they are NOT paid on commission. But that doesn't mean they aren't trained to be aggressive.

  5. The reason HHG's sales team hits you from the moment you walk through the door is the same reason car salesmen do the same thing: Commission. HHG's folks are paid by commission they and need to hit sales targets or get cut, while BB does not. The sales figures are aggressive, so turnover rate is high. Electronics are the largest commission earners along with non-needed warranties, service plans etc, known in the industry as 'cheese'. The wholesale base price is listed on the cryptic price tag in the string of numbers near the bar code. Know how to decipher it and you get things at cost, with little to no commission to the sales persons. Whether or not this is fair, is more of a moral question than a financial one.

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