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2011 Forty Under 40: Sara Snow

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About me...
Sara Snow
Owner
Sara Snow Inc.
34
Web sites:
Social media:
On my hip:
iPhone
Most-used apps:
Calendar
Camera
HootSuite
New York Times
GoodGuide
Amazon
Favorite stuff:
Historical fiction; "A Tree Grows in Brooklyn;" "60 Minutes;" Meridian Kessler; Patachou; Fresh Market; Whole Foods; Amazon.com; my girl— Silvia, 7 months
 

Sara Snow was living “green” before green was cool. She grew up in Ann Arbor, Mich., in a house heated with a wood stove and solar heat.

“My house was not necessarily the popular house to come to for dinner,” she said, laughing. “We had all sorts of strange foods.”

They grew most of their food, and got the rest from her dad’s natural food deli, called Eden Foods.

“My dad was a real pioneer in the organic food movement in the mid-’60s,” she said.

With those kinds of roots, it’s no wonder she became a green lifestyle expert, hosting TV series: “Living Fresh” and “Get Fresh with Sara Snow,” both for Discovery Network, plus “Big Green Lies” for the Fine Living Channel. A book, “Sara Snow’s Fresh Living,” was published in 2009.

Snow came to Indianapolis to attend Butler University, saying it was the only school that encouraged her plan to earn two degrees, in theater performance and telecommunications, in four years.

“Butler was this perfect university for me,” she said. After graduation, she stayed in town, worked as a morning reporter for WXIN-TV Channel 59, and met her future husband.

She left Fox after several years because the couple was trying to have a baby and doctors told her she needed a lifestyle that didn’t involve getting up at 3 a.m. every day.

That’s when her career as an expert in green living started taking off.

Currently, Snow is meeting with several networks to decide what her next work project will be, while she and her husband, Ryan, enjoy their joint project, their first child, Silvia, who was born in June.

She notes the landscape for green topics is changing, as consumers have become more informed about organic foods, recycling and sustainability.

“We don’t need a TV show that’s just a 101 of how to live green” anymore, she said.•

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Click here to return to the Forty Under 40 landing page.

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  1. First, the Athenaeum is going to have to get past the hurdle with the Lockerbie residents and the agreement that the parcel would be residential. Second, and in my opinion, this prime piece of property should include parking, PLUS, a black box theater(s), some market rate and affordable artist housing and a plan to renovate and reconfigure the second story theater. I would negotiate to add the DeHaan property surface parking lot into the development mix, place a one story surface parking garage on the DeHaan lot on the street level (for the Dehaan tenants use during the daytime) and add a second story to the garage that would become an addition to the current second story theater and then change the direction of the theater by moving the stage across the alley and on top of the DeHaan lot parking. You can add all the stage elements that are currently missing from the Athenaeum stage to make it more attractive for use by Ballet, Opera and traveling productions. Plus, the theater changes would probably help solve some of the soundproofing issues. Alas,it does not seem to be a part of the strategic plan to conduct a study to determine best use of the property. Seems like the current plan is a quick and easy move that ignores the property best use/potential and any strategic property planning for the effect on future generations.

  2. I recall that MSA's pilings are still in the ground and hard to remove. It’s not likely any proposal will include significant underground construction/parking because of this. Start adding 2 floors of retail, 8 floors of parking and 5-10 floors of possible hotel, and/or 10-20 floors of residential, and you are at 30 floors already with possible expansion of all the uses. But then again I could be wrong.

  3. Accoriding to their website there is no deadline to the Do Not Call list. What is this article referring to??

  4. On what planet are they entitled to this largesse from the stockholders? These people make multi-million dollar salaries: Pay for your own personal travel.

  5. It matters because they're already paid enormously fat salaries: Pay for your own personal travel. Being "taxed on it" isn't a valid excuse--so what? They're still being gifted a raft of luxury perks from somebody else's money on top of an enormous, lavish salary.

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