9 ways to keep clientele coming back:

The most reliable method for evaluating whether your business truly offers great customer service is customer retention. Customer-retention results reflect the customer's decision to purchase more of your products and services. After much research in this area, we know that these "re-purchase" decisions are based on three important evaluations. First, the customer decides whether you delivered the basic service promise. Did you deliver the package on time? Was the repair done correctly? Second, the customer makes some touchy-feely evaluations about...

 

You have accessed IBJ.com Premium online content

IBJ.com Premium online content is identified by locked premium or unlocked premium symbol to the right of the headline. Access to all IBj.com Premium online content requires a paid IBJ.com Premium subscription and the subscriber to be logged in using their email and password. See subscription options below.

Log In if you are a subscriber to IBJ.com Premium Online

...Or choose the IBJ subscription that's right for you:

7 Day Subscription

$4.95 per week

IBJ.com
Premium online

Order Now
   

1 Year Subscription

$1.25 per week

IBJ.com
Premium online

Order Now
 

1 Year Subscription

$1.52 per week

IBJ Print
only

Order Now

 

Sponsored by
ADVERTISEMENT

facebook - twitter on Facebook & Twitter

Follow on TwitterFollow IBJ on Facebook:
Follow on TwitterFollow IBJ's Tweets on these topics:
 
Subscribe to IBJ
ADVERTISEMENT