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DINING: Will Nameless Pizza make name for itself?

Nameless Pizza

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Dining - A&E

What’s in a name? Not much—if you happen to be a delivery-only, signage-resistant, keep-pricing-simple pizzeria hidden in the back kitchen of a yogurt shop.
 

ae-apb-namelesspizza03-15col.jpg The Gates of Hell pie at Nameless Pizza includes jalapeño and banana peppers, spicy sausage and hot sauce. (IBJ Photo/ Aaron P. Bernstein)

That’s the unusual business model for Nameless Pizza (306 Prospect St., 333-6777), where every pizza is $15 (that includes a bag of bread sticks), two-liter drinks are $3.50, and extra dipping sauces set you back 50 cents. Want anything else? Then you’ll have to go somewhere else.

In the spirit of the restaurant’s name, I opted to invite some to-remain-nameless IBJ staffers to join me for a pair of pies from Nameless. Here’s what they said:

“The Gates of Hell pie (where hot sauce is mixed into the traditional pizza sauce and further kicked by spicy sausage, pepperoni, jalapeno and banana peppers) put out a nice heat without being painful. And it actually has a nice aftertaste.”

“I appreciate that it doesn’t taste like the chains. It’s somewhere in the zone between made-from-scratch and store-bought. The big, thin-sliced pepperoni was an interesting touch.”

“It’s a step above most of the mainstream franchise pizza places in taste, but the crust was soggy in the middle of the pizza. I had to fold it over to eat it because of the serious droop. I assume this isn’t a problem when the pizza is fresh out of the oven but, come on, this is a carryout joint.”

“I’m a fan of cheese on garlic bread, but these bread sticks were a disappointment, especially in the texture department. They were kind of a mushy, congealed mess. I don’t know if this is possible, but the bread sticks are too bready. The marinara that came with them, though, was quite good.”

“It’s decent, but there’s no way I’d pay $15 for a whole pie of this. You need to be something special—like a featured pie at Napolese or Bazbeaux—at that price point. I’d rather drive to Blaze and get a better thin-crust pizza for half the price.”•

—Lou Harry and nameless reviewers
 

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  1. In reality, Lilly is maintaining profit by cutting costs such as Indiana/US citizen IT workers by a significant amount with their Tata Indian consulting connection, increasing Indian H1B's at Lillys Indiana locations significantly and offshoring to India high paying Indiana jobs to cut costs and increase profit at the expense of U.S. workers.

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