IBJNews

Green BEAN to grow in Louisville after competitor closes

Back to TopCommentsE-mailPrintBookmark and Share

Indianapolis-based produce and groceries distributor Green BEAN Delivery expects to expand in the Louisville area after taking on customers from a closing competitor in the Kentucky city.

Louisville-based Grasshoppers Distribution announced Wednesday to its network of area customers and food suppliers that it would shut its doors on Friday. Matt Ewer, co-founder and president of Green BEAN, told IBJ that his company “acquired” Grasshoppers’ list of customers and suppliers, but he declined to discuss terms of the deal.

More than 1,200 families subscribe to Grasshoppers' grocery program, and more than 70 farmers and artisans supply the service, the company says on its website.

Both Green BEAN and Grasshoppers are farm-to-table organic food providers. Green BEAN already delivers to about 1,500 customers in the Louisville area, but the deal announced Wednesday will strengthen the company’s presence and let it grow, Ewer said.

He described the businesses as “friendly” competitors. The main difference in their business models, he said, was Green BEAN delivers groceries to homes while Grasshoppers set up pickup sites.

Two full-time and 10 part-time employees of Grasshopper will lose their jobs, and Grasshoppers will vacate the warehouse it leases in Portland, Ky., according to an interview with the chairwoman of the company's board by WDRB-TV in Louisville. The chairwoman said that Grasshoppers was able to attract only 500 recurring weekly customers.

Green BEAN does not plan to make any hires as it absorbs Grasshoppers' business, Ewer said.

The company, which Ewer began in 2007 with his wife, Elizabeth Blessing, has been on a growth tear. It is on track for more than $15 million in revenue this year after it closed 2012 with more than $10 million, Ewer said.

Green BEAN currently serves about 15,000 customers and uses about 100 vendors, not yet counting additions from Grasshoppers. Employment has grown to about 185 people from 165 a year ago. About 90 of its current employees work in Indiana.

Beside the Indianapolis and Louisville areas, the company has set up delivery operations in Columbus, Ohio; Cincinnati; and St. Louis.

Green BEAN—an acronym for Biodynamic, Education, Agriculture, Nutrition—delivers a customizable variety of fruits and vegetables, along with natural-leaning groceries, to members’ doorsteps weekly or biweekly. The minimum order is $35.

ADVERTISEMENT

Post a comment to this story

COMMENTS POLICY
We reserve the right to remove any post that we feel is obscene, profane, vulgar, racist, sexually explicit, abusive, or hateful.
 
You are legally responsible for what you post and your anonymity is not guaranteed.
 
Posts that insult, defame, threaten, harass or abuse other readers or people mentioned in IBJ editorial content are also subject to removal. Please respect the privacy of individuals and refrain from posting personal information.
 
No solicitations, spamming or advertisements are allowed. Readers may post links to other informational websites that are relevant to the topic at hand, but please do not link to objectionable material.
 
We may remove messages that are unrelated to the topic, encourage illegal activity, use all capital letters or are unreadable.
 

Messages that are flagged by readers as objectionable will be reviewed and may or may not be removed. Please do not flag a post simply because you disagree with it.

Sponsored by
ADVERTISEMENT

facebook - twitter on Facebook & Twitter

Follow on TwitterFollow IBJ on Facebook:
Follow on TwitterFollow IBJ's Tweets on these topics:
 
Subscribe to IBJ
  1. How can any company that has the cash and other assets be allowed to simply foreclose and not pay the debt? Simon, pay the debt and sell the property yourself. Don't just stiff the bank with the loan and require them to find a buyer.

  2. If you only knew....

  3. The proposal is structured in such a way that a private company (who has competitors in the marketplace) has struck a deal to get "financing" through utility ratepayers via IPL. Competitors to BlueIndy are at disadvantage now. The story isn't "how green can we be" but how creative "financing" through captive ratepayers benefits a company whose proposal should sink or float in the competitive marketplace without customer funding. If it was a great idea there would be financing available. IBJ needs to be doing a story on the utility ratemaking piece of this (which is pretty complicated) but instead it suggests that folks are whining about paying for being green.

  4. The facts contained in your post make your position so much more credible than those based on sheer emotion. Thanks for enlightening us.

  5. Please consider a couple of economic realities: First, retail is more consolidated now than it was when malls like this were built. There used to be many department stores. Now, in essence, there is one--Macy's. Right off, you've eliminated the need for multiple anchor stores in malls. And in-line retailers have consolidated or folded or have stopped building new stores because so much of their business is now online. The Limited, for example, Next, malls are closing all over the country, even some of the former gems are now derelict.Times change. And finally, as the income level of any particular area declines, so do the retail offerings. Sad, but true.

ADVERTISEMENT