IBJNews

Vera Bradley to cut manufacturing at Indiana plant

Back to TopCommentsE-mailPrintBookmark and Share

Vera Bradley plans to phase out a shift that about 150 people work at its New Haven plant in an effort to reduce manufacturing capacity and save on domestic costs.

The producer of quilted accessories will cut about a quarter of the plant's manufacturing capacity by eliminating its second shift in the next couple of months.

Melissa Schenkel, public-relations manager at Vera Bradley, said in an email Tuesday that the company will offer buy-outs to employees who leave the New Haven plant voluntarily.

She said the plant's second-shift employees might be able to move to the first shift or transfer to one of three other facilities in northeast Indiana. Vera Bradley has a design center and distribution center in Roanoke, offices in Fort Wayne and the manufacturing center in New Haven.

"We certainly take great pride in being able to produce a portion of our inventory in the U.S., and our Fort Wayne facility provides us with a great deal of flexibility when we are 'chasing' business and need a quick turn-around," Schenkel said.

She said manufacturing costs substantially more in the U.S. than it does in other countries.

The plant in New Haven currently has about 360 full-time employees. Schenkel said the plant produces about 7 percent of all Vera Bradley products.

New Haven Mayor Terry McDonald said the city will work with its partners at Northeast Indiana Works and the WorkOne Northeast Center, as well as Vera Bradley, to help employees affected by the shift cuts.

"The City of New Haven is proud to have Vera Bradley's manufacturing facility in our community and we look forward to our continued relationship with the company," McDonald said.

Vera Bradley employs about 1,000 people in Indiana.

ADVERTISEMENT

  • the color is GREEN
    of course they are cutting back. Who can afford those baubles on minimum wage jobs

Post a comment to this story

COMMENTS POLICY
We reserve the right to remove any post that we feel is obscene, profane, vulgar, racist, sexually explicit, abusive, or hateful.
 
You are legally responsible for what you post and your anonymity is not guaranteed.
 
Posts that insult, defame, threaten, harass or abuse other readers or people mentioned in IBJ editorial content are also subject to removal. Please respect the privacy of individuals and refrain from posting personal information.
 
No solicitations, spamming or advertisements are allowed. Readers may post links to other informational websites that are relevant to the topic at hand, but please do not link to objectionable material.
 
We may remove messages that are unrelated to the topic, encourage illegal activity, use all capital letters or are unreadable.
 

Messages that are flagged by readers as objectionable will be reviewed and may or may not be removed. Please do not flag a post simply because you disagree with it.

Sponsored by
ADVERTISEMENT

facebook - twitter on Facebook & Twitter

Follow on TwitterFollow IBJ on Facebook:
Follow on TwitterFollow IBJ's Tweets on these topics:
 
Subscribe to IBJ
ADVERTISEMENT