VIEWPOINT: Creativity is key to competitive advantage

Central Indiana is flat as a result of the Laurentide ice sheet that surged toward Indianapolis 17,000 years ago. Today, the whole world is flat as a result of the technological and social seismic shifts that effectively leveled the economic world, and "accidentally made Beijing, Bangalore and Bethesda next-door neighbors," says Thomas L. Friedman, foreign affairs columnist for The New York Times. Richard Florida, researcher on regional economic development, challenges Friedman's metaphor. Florida says, "The world is even more concentrated,...

 

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