Arts & Entertainment, etc. and Super Bowl and Venues and Sporting Events and Events and Event Planners and Tourism & Hospitality and Visitor Spending and Meeting & Event Planning and Sports Business

Rolling Stone, Bacardi to host Super Bowl bash

December 13, 2011

Rolling Stone magazine and rum maker Bacardi say they plan to throw a star-studded bash the night before the Super Bowl in Indianapolis.

The party will be held Feb. 4 at a renovated factory two blocks west of Lucas Oil Stadium, according to AdWeek magazine. The venue, called The Crane Bay, is being renovated by former Indianapolis Colts player Gary Padjen. Padjen told IBJ in November that he got the building rezoned from heavy industrial to a classification for meetings and entertainment events.

The party will be open to 2,000 guests of the hosts, plus others who pay about $1,000 for a ticket. It'll be the first time Rolling Stone has hosted a Super Bowl party.

The magazine told AdWeek the party would feature yet-to-be announced musical acts and celebrities.
 

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