IBJNews

ExactTarget reports record annual results

Back to TopCommentsE-mailPrint

ExactTarget, an Indianapolis-based e-mail marketing firm, added a bevy of big-name clients, brought in record revenue and landed $145 million in venture capital in 2009, it announced Tuesday morning.

The private company, which has reported 36 consecutive quarters of growth, said revenue grew 32 percent in 2009, to more than $95 million. The company also signed contracts for more than $114 million in business during the year.
 
ExactTarget added corporate heavyweights Nike, Best Buy and Universal Music Group as new clients added, while deals with CareerBuilder, Hitachi Data Systerms, Delta Faucet Co. and Farmer’s Insurance were extended.

Overall, ExactTarget officials said they added 1,000 new clients in 2009.

“Despite the challenging global environment, ExactTarget posted industry-leading growth, secured one of the nation’s largest venture capital investments and attracted some of the world’s biggest brands who are driving unmatched return on investment through our platform,” Scott Dorsey, co-founder and CEO of ExactTarget, said in a statement. “We’ve fueled our growth by providing marketers a single platform to connect with customers and prospects across interactive channels.”

In 2009, ExactTarget opened its first international office in London, which now employs 25. ExactTarget also increased its staff by 200, bringing total employment to 550. Nearly 500 of those employees are based in Indiana.

The company landed $70 million in venture capital from Battery Ventures, Scale Venture Partners and Montagu Newhall, and another $75 million from Technology Crossover Ventures.

The company’s software provides organizations a single platform to connect with customers through e-mail, integrated text messaging, voice messaging, Internet landing pages and social media.

 

 

 



 


ADVERTISEMENT
  • Sour Grapes
    Sounds like Hoosier Contrarian couldn't get a job at Exact Target. Stop the jealousy.
  • Profitability
    A classic story unfolds here, rapidly rising, privately held "star" shouts to the world how fast they are growing, but perhaps is lacking where profitability is concerned. This is the SOP of private companies who are trying to get bought.

Post a comment to this story

captcha
Please enter the text you see above:
Not sure? Give me another.

Sponsored by

IBJ on Facebook & Twitter

facebook - twitter
IBJ Healthcare IBJ The Score IBJ News IBJ
                        Property Lines IBJ
                        Newstalk IBJ Dining IBJ Lists IBJ Arts
ADVERTISEMENT
Subscribe to IBJ
  1. Schools already cut the majority of the fat several years ago when the property tax system was capped. There is nothing left to cut. If Indiana continues to treat schools and teachers like a red-headed stepchild, they will see busing cut, athletics became pay for the wealthy programs, arts and music disappear, class sizes above 35 in many places (I had 18 in my elementary classes in the 80's)and less help for your children. Do you value education to Colts domed stadiums and tax breaks for corporations?

  2. still true today and it obviously didn't get any better or TOney wouldn't have closed shop sold his crapwagon thrown in the towel and moved to Florida

  3. I loved the book Sarah Plain and tall growing up. I enjoyed reading stories about settlers moving west.

  4. You do realize Bruce Barnes died 5 years ago. I am guessing this is not a recent quote. I am not sure where you dusted it off from, but it does not even show up in a Google search. Wow, the haters are getting desperate.

    So are you now searching for a Floyd Davis quote about how Eddie Rickenbacker cost him a race win?

  5. The new CEO has inherited a mess not of her doing. The former CEO and finally-fired VP's misuse (for their own personal gain) of funds that were dedicated to educating Indiana children are at the very least an embarrassment to the dedicated staff who have continued to push on, and most likely a criminal act. If you were a donor or sponsor in the last decade to these guys, an audit is definitely in order. Hang in there, Jennifer Burk!

ADVERTISEMENT