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Legislation would allow ads on public school buses

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Big yellow school buses could become rolling billboards in a bill approved by the Indiana Senate.

The bill would allow advertising on school buses in two Indianapolis neighborhoods and a school district just north of the city to help combat burdensome transportation costs.

The ads would give cash-strapped school districts a way to raise revenue without increasing taxes.

The bill passed the Senate 49-0 as part of an amendment to another bill, the Indianapolis Star reported. It now goes to the House.

One of the districts affected would be Indianapolis' Franklin Township schools, a district that drew the ire of parents when it started charging for bus rides. The plan was later dropped.

The pilot plan would also allow school bus ads in Beech Grove and Zionsville.

The legislation prohibits political advertising, inappropriate images or the marketing of harmful or offensive products such as tobacco or alcohol.

Colorado became the first school to allow school bus advertising in 1993, the Kokomo Tribune reported. Since then, 10 other states have followed.





 

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  • Brilliant!
    Great idea! There are advertisements all over sporting event programs, etc.. Kids sell brand name products for school. Why not? Guess what, I use the businesses who advertise in our church program, school directory and athletic field/gym signage. What you should worry about is what's in the textbooks that you spend $$$ to purchase.
  • I am supportive of this.
    Taxes on my home in Franklin Township dropped from $3900 a year to $1371 per year after the tax caps. I personally am very supportive of anything that keeps it low, even something as gaudy and ridiculous as vinyl wraps on school busses. Whatever man. These houses are a bargain now. But, if I had kids, I'd consider moving to another area of town where the school system was on a more solid footing...
  • Bad Idea! Goofball Legislature Acts Again
    I agree wholeheartedly with Ugh! Why would thinking adults allow this to happen? Is there no Senator in the Indiana legislature that is able to think through the implications of these types of policies? I bet their was a business lobbyist behind this proposal.
  • Ugh
    Bad idea. Keep education and commercialism separate. We want thinking and creative young adults to come out of our public schools, not "consumers". At most, use ad space for intelligent PSA-type messages and let companies sponsor them with their name/logo in a corner.

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