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Naming-rights deal to benefit city's snow-removal efforts

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Indianapolis’ longtime salt supplier, Cargill Inc., is giving the city five Ford F-250 pickup trucks and 125 tons of salt in exchange for naming rights to part of the city's snow-fighting fleet.

Mayor Greg Ballard announced the five-year deal with the Minnesota-based company on Monday. The city said the deal is worth about $250,000. The new trucks will be added to the city's fleet of 73 snow trucks.

The city will call the five-truck fleet the "Indy Snow Force Powered by Cargill."

The agreement calls for Cargill to give the city 25 tons of salt each year. Indianapolis typically burns through about 50,000 tons of salt annually.

The smaller trucks provided by Cargill will come equipped with snow plows and salt spreaders. They'll be used to help the city clear walkways and parking lots at charter schools and libraries during severe winter weather.

During the summer, the trucks will be used to deliver school lunches at 233 sites across Indianapolis as part of Indy Parks Summer Servings program.

During the past four years, Indianapolis has upgraded its snow fleet with newer equipment and trucks. The investment has resulted in faster response times, lower maintenance costs and safer streets, the mayor said.

 

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  • Good idea
    Indy gets 5 new trucks, our roads are safer, kids are getting to school safer and getting lunches delivered. Sounds like a good idea to me.
  • A Win?
    For the advertising on all our snowplows, a company paid us 1/2 of 1% of our total salt usage and loaned us one plow. The people in the City obviously don't know how to negotiate these deals.
  • Good stuff
    Something we should be proud of as a City. Congrats to whomever put it together.
  • HDG
    This is the type of public/private partnership that is a win win for taxpayers

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  1. Hiking blocks to an office after fighting traffic is not logical. Having office buildings around the loop, 465 and in cities in surrounding counties is logical. In other words, counties around Indianapolis need office buildings like Keystone, Meridian, Michigan Road/College Park and then no need to go downtown. Financial, legal, professional businesses don't need the downtown when Carmel, Fishers, North Indy are building their own central office buildings close to the professionals. The more Hamilton, Boone county attract professionals, the less downtown is relevant. Highrises have no meaning if they don't have adequate parking for professionals and clients. Great for show, but not exactly downtown Chicago, no lakefront, no river to speak of, and no view from highrises of lake Michigan and the magnificent mile. Indianapolis has no view.

  2. "The car count, THE SERIES, THE RACING, THE RATINGS, THE ATTENDANCE< AND THE MANAGEMENT, EVERY season is sub-par." ______________ You're welcome!

  3. that it actually looked a lot like Sato v Franchitti @Houston. And judging from Dario's marble mouthed presentation providing "color", I'd say that he still suffers from his Dallara inflicted head injury._______Considering that the Formula E cars weren't going that quickly at that exact moment, that was impressive air time. But I guess we shouldn't be surprised, as Dallara is the only car builder that needs an FAA certification for their cars. But flying Dallaras aren't new. Just ask Dan Wheldon.

  4. Does anyone know how and where I can get involved and included?

  5. While the data supporting the success of educating our preschoolers is significant, the method of reaching this age group should be multi-faceted. Getting business involved in support of early childhood education is needed. But the ways for businesses to be involved are not just giving money to programs and services. Corporations and businesses educating their own workforce in the importance of sending a child to kindergarten prepared to learn is an alternative way that needs to be addressed. Helping parents prepare their children for school and be involved is a proven method for success. However, many parents are not sure how to help their children. The public is often led to think that preschool education happens only in schools, daycare, or learning centers but parents and other family members along with pediatricians, librarians, museums, etc. are valuable resources in educating our youngsters. When parents are informed through work lunch hour workshops in educating a young child, website exposure to exceptional teaching ideas that illustrate how to encourage learning for fun, media input, and directed community focus on early childhood that is when a difference will be seen. As a society we all need to look outside the normal paths of educating and reaching preschoolers. It is when methods of involving the most important adult in a child's life - a parent, that real success in educating our future workers will occur. The website www.ifnotyouwho.org is free and illustrates activities that are research-based, easy to follow and fun! Businesses should be encouraging their workers to tackle this issue and this website makes it easy for parents to be involved. The focus of preschool education should be to inspire all the adults in a preschooler's life to be aware of what they can do to prepare a child for their future life. Fortunately we now know best practices to prepare a child for a successful start to school. Is the business community ready to be involved in educating preschoolers when it becomes more than a donation but a challenge to their own workers?

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