Indiana University and Fred Glass and College Sports

Glass hits ground running at IU

January 12, 2009
Fred Glass, who officially took over as Indiana University's athletic director Jan. 2, hasn't taken long to become ensconced in academia. Even before Glass filled the office vacated by Rick Greenspan, he sat down with Kelley School of Business Dean Dan Smith to talk about using the school's marketing expertise to help polish the athletic department's image. Smith also will try to help devise a plan to sell more football tickets.

Last month, Glass sat down with Pat Steele, IU's dean of University Libraries, for what Glass said he thought was going to be a "courtesy meeting." Instead, he came away with myriad ideas about how the athletic department can better use the academic services the library offers.

During his first week at his new job, Glass said, he also has been busy setting up office hours on campus and meeting with IU students who have questions, concerns or suggestions.

He has already taken a road trip with the men's basketball team (to Iowa), and plans to do so with all the school's teams in the next year. Glass sat down with NCAA and Big Ten officials to ask about best practices in marketing, communications and other areas-including compliance enforcement.

He resigned as a partner at local law firm Baker & Daniels to take the post at IU.
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