BULLS & BEARS: Investors have new tools to soften market whiplash

Being a super-bear or super-bull just got a lot easier and cheaper. Until the last few weeks, if you had been bearish on the market and wanted to profit from that bearishness, you only had a few ways to play it. One was to short an index exchange-traded fund, or ETF, in a margin account. The second was to buy an inverse mutual fund from Rydex or Profunds. Or, last, if you knew what you were doing, you could use...

 

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