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Tech firm Slingshot expanding, plans 114 more jobs

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Indianapolis-based Slingshot SEO Inc. plans to expand operations in Indianapolis, adding 114 more employees by 2013, economic development executives announced Friday morning.

The Indianapolis-based company, which specializes in search-engine optimization, said it plans to spend more than $685,000 to expand in its current space at 8900 Keystone Crossing.

Slingshot, founded in 2006 by three friends from Zionsville High School, currently has 50 employees. Its client list include local companies The Finish Line, Interactive Intelligence and ExactTarget.

The company said it planned to begin hiring SEO consultants, software engineers, marketers and client managers immediately.

The Indiana Economic Development Corp. offered Slingshot up to $1.15 million in performance-based tax credits based on the company's job-creation plans. The city of Indianapolis and Develop Indy will support property tax abatement for Slingshot before the Metropolitan Development Commission.

Search-engine optimization, or SEO, is a hot field in Internet marketing. Companies yearn to have their websites show up on the top of the first page on Google or other prominent search engines, and Slingshot shows them how to do it.

"Operating in Indiana is a significant competitive advantage for technology companies, especially those within the measured marketing space," said Kevin Bailey,  president and co-founder of Slingshot SEO, in a prepared statement. "Indiana's tech business environment is world-class, with a skilled work force, supportive business leaders, and growth-friendly policies. There's no better place to grow a business like Slingshot SEO."

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  • WHERE DO I GO
    I want some of this free government money....How can I get on Ballard's gift list? PS, Could this government money be used to PLOW SNOW? (just a thought)
  • This is a great company
    Slingshot is a great company with a wonderful corporate culture. They treat their employees right, and they are constantly helping the employees development as people. I have a feeling that Slingshot will continue to be a great tech story for Indiana.

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  1. why oh why does this state continue to elect these people....do you wonder how much was graft out of the 3.8 billion?

  2. i too think this is a great idea. I think the vision and need is there as well. But also agree with Wendy that there may be better location in our city to fulfill this vision and help grow the sports of hockey and figure skating in Indy. Also to help further develop other parts of the city that seem often forgotten. Any of the other 6 townships out side of the three northernmost could benefit greatly from a facility and a vision like this. For a vision that sounds philanthropic, the location is appears more about the money. Would really like to see it elsewhere, but still wish the development the best of luck, as we can always use more ice in the city. As for the Ice growth when they return, if schedules can be coordinated with the Fuel, what could be better than to have high level hockey available to go see every weekend of the season? Good luck with the development and the return of the Ice.

  3. How many parking spaces do they have at Ironworks? Will residents have reserved spaces or will they have to troll for a space among the people that are there at Ruth Chris & Sangiovese?

  4. You do not get speeding ticket first time you speed and this is not first time Mr.Page has speed. One act should not define a man and this one act won't. He got off with a slap on the wrist. I agree with judge no person was injured by his actions. The state was robbed of money by paying too much rent for a building and that money could have been used for social services. The Page family maybe "generous" with their money but for most part all of it is dirty money that he obtained for sources that are not on the upright. Page is the kind of lawyer that gives lawyers a bad name. He paid off this judge like he has many other tine and walked away. Does he still have his license. I believe so. Hire him to get you confiscated drug money back. He will. It will cost you.

  5. I remain amazed at the level of expertise of the average Internet Television Executive. Obviously they have all the answers and know the business inside and out.

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